89% Of AI Search Demand Has No Clear Owner: Use This Before The Window Closes
Kevin Indig's data across 1,094 categories shows that only 15.2% have a clear ChatGPT owner, and citations barely predict which brand gets named.
Latest
Google Ads Bidding Strategies: Where To Spend Your Time In 2026
Lead-gen and ecommerce managers: two Google Ads bidding changes landed this summer. Here’s what shifts, what doesn’t, and which campaigns to audit first.
How Perplexity Actually Picks Sources (I Read The Stream, Not The Answers)
Perplexity never skips the web, so every query is winnable. Here’s what its live answer stream reveals about citations, video, and local.
Google’s Open Knowledge Format Adds Five Trust Signals
Google announced version 0.2 of the Open Knowledge Format, introducing five new trust signals.
Google’s Mueller: Fix Conflicting Metadata, Don’t Test It
Google’s John Mueller says if sites are serving conflicting metadata, they should fix the conflict, not test which source wins.
YouTube Views Rose While Long-Form Ad Revenue Fell, Data Shows
Metricool data shows views per long-form YouTube post increased while estimated ad revenue and average view duration fell.
Google’s Illyes Unsure On Shifting unavailable_after Dates
Google’s Gary Illyes said he would need to check whether pushing an unavailable_after date forward on every renewal causes problems. He gave a first read.
Google On SEO Impact Of URLs Injected By CMS Platforms
Google’s John Mueller explains the SEO impact of random URLs injected into web pages by CMS platforms.
AI Opt-Out May Cost Sites A Google Top Stories Spot
Google is putting Top Stories carousels inside AI Overviews, raising the stakes on its new AI opt-out setting in Search Console.
Google’s Open Knowledge Format Adds Five Trust Signals
Google announced version 0.2 of the Open Knowledge Format, introducing five new trust signals.
Google’s Mueller: Fix Conflicting Metadata, Don’t Test It
Google’s John Mueller says if sites are serving conflicting metadata, they should fix the conflict, not test which source wins.
YouTube Views Rose While Long-Form Ad Revenue Fell, Data Shows
Metricool data shows views per long-form YouTube post increased while estimated ad revenue and average view duration fell.
Google’s Illyes Unsure On Shifting unavailable_after Dates
Google’s Gary Illyes said he would need to check whether pushing an unavailable_after date forward on every renewal causes problems. He gave a first read.
Google On SEO Impact Of URLs Injected By CMS Platforms
Google’s John Mueller explains the SEO impact of random URLs injected into web pages by CMS platforms.
AI Opt-Out May Cost Sites A Google Top Stories Spot
Google is putting Top Stories carousels inside AI Overviews, raising the stakes on its new AI opt-out setting in Search Console.
How Perplexity Actually Picks Sources (I Read The Stream, Not The Answers)
Perplexity never skips the web, so every query is winnable. Here’s what its live answer stream reveals about citations, video, and local.
Google’s Open Knowledge Format Adds Five Trust Signals
Google announced version 0.2 of the Open Knowledge Format, introducing five new trust signals.
Google’s Mueller: Fix Conflicting Metadata, Don’t Test It
Google’s John Mueller says if sites are serving conflicting metadata, they should fix the conflict, not test which source wins.
Google’s Illyes Unsure On Shifting unavailable_after Dates
Google’s Gary Illyes said he would need to check whether pushing an unavailable_after date forward on every renewal causes problems. He gave a first read.
Google On SEO Impact Of URLs Injected By CMS Platforms
Google’s John Mueller explains the SEO impact of random URLs injected into web pages by CMS platforms.
AI Opt-Out May Cost Sites A Google Top Stories Spot
Google is putting Top Stories carousels inside AI Overviews, raising the stakes on its new AI opt-out setting in Search Console.
Google Ads Bidding Strategies: Where To Spend Your Time In 2026
Lead-gen and ecommerce managers: two Google Ads bidding changes landed this summer. Here’s what shifts, what doesn’t, and which campaigns to audit first.
YouTube Views Rose While Long-Form Ad Revenue Fell, Data Shows
Metricool data shows views per long-form YouTube post increased while estimated ad revenue and average view duration fell.
Amazon Left US Google Shopping A Year Ago & Never Came Back
Amazon pulled out of U.S. Google Shopping in July 2025 and still hasn’t returned. Here’s what a year of auction data reveals for retailers.
Google Ads Adds Target-Based Bidding For Ecommerce Campaigns
Google’s August 17 update pushes budget-limited Target CPA and Target ROAS campaigns toward their stated targets, risking higher costs unless advertisers audit and adjust first.
How To Run Profitable YouTube Ad Campaign Without 7-Figure Budgets
How do you make YouTube ads work without a seven-figure budget? Strong audience signals, separated placements, and honest CPM math.
Google AI Mode Ads Rarely Match The Sources It Cites
In a new analysis of AI Mode text ads, ads appeared on nearly a third of commercial keywords, and advertisers were rarely among the sources.
![Why AI Content Stopped Working & What To Do About It [Watch Now]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/07/post-featured-1-391-760x400.webp)
Why AI Content Stopped Working & What To Do About It [Watch Now]
Does Google penalize AI content? Get answers on GEO, answer engine optimization, and the content personalization signals that convert. Watch on demand.
AI Content Marketing For Agencies: 6 Ways To Stay Competitive Right Now
Discover how marketing agencies can transform their content strategy and boost client retention in the age of AI.
How Do I Split Pages Between Brand Building & Converting? – Ask An SEO
CRO pages and SEO pages have different jobs. Define each page’s purpose, set boundaries, and both traffic and revenue can grow.
How Google May ‘Understand’ Unique Content
Long doesn’t mean valuable. Google normalizes for length. Here’s what its information gain patent says actually moves the needle.
Evergreen Content Is Over – The Individual Is The Only Strategy Left
Do individuals hold all the power in publishing now? Why the reverse halo effect is reshaping content strategy for every brand in search.
AI Search: Is Your Content Strategy Accidentally Recommending Your Competitors?
Explore why listicles may recommend your competitors instead of your product, revealing new tactics in AI search strategy.
Guide
6 Ways To Prepare Your Business For AI In 2026
This checklist, created from CallRail’s October 2025 survey of 600 small-to-midsize businesses, walks you through six areas to implement AI that can:
- Personalize prospect experience.
- Deliver more targeted ads and identify top performing channels.
- Turn that data into stronger, more accurate campaigns that generate more qualified leads.
X Live-Tweets Its Fight Against Chatbot Spam In Real-Time
By Roger Montti
X publicly documented its anti-chatbot campaign over 24 hours, showing how quickly AI-generated spam evolves and how X responds.
The AI Overviews YouTube Gap: The Platform Your Team Skipped For 20 Years
By Greg Jarboe
Stop measuring creator partnerships by view counts. The value shows up downstream, in traffic, AI citations, and conversions your dashboard isn’t tracking.
YouTube Explains What Can Stop A Channel Getting Paid
By Matt G. Southern
YouTube spelled out three kinds of content that can stop a channel from getting paid, and says it’s clarifying existing rules, not changing them.
AI Search Cites Reddit: 5 Proven Plays To Boost Multi-Location Visibility
By Loren Baker
Learn why Reddit is essential for AI citation strategies. Discover how it impacts search visibility and business recommendations.
Google Is Using Social Media Signals To Mask AI Search Click Loss
By Dan Taylor
The new Search Console social tracking hides AI click loss and turns your verified profiles into free training data for Google’s models.
TikTok Targets AI-Generated Spam Accounts In High-Risk Topics
By Matt G. Southern
TikTok will test detection for accounts posting AI-generated spam in politics, financial advice, and medical content, and has joined C2PA’s steering committee.