Your Site Didn’t Get Penalized, Your Content Got Devalued
Are competing pages, duplicate copy, or SERP changes hurting your rankings and traffic? Find out and fix your problem.
Why You Should Link to a Person, Not a Twitter Handle
Here are five reasons you should consider linking to an expert or authority’s website rather than their Twitter handle.
What is a Natural Link? (A Good Backlink)
This post walks you through everything you want and need to know about natural, quality, good, and bad links
Pubcon and State of Search: 2 Shows and 24 Must See Sessions
If you want to increase your SEO, social media, and PPC knowledge, both Pubcon Las Vegas and State of Search...
3 Recent Google Updates: What You Should Know
How does AMPs, disclosure guidelines, and 4 packs impact or affect you and your company?
How to Build Business While Speaking at Conferences
Any conference or trade show that’s worth its weight will restrict speakers from promoting their business or product. They also don’t...
How to Increase Your Chances of .EDU Backlinks With Social Media Ads
Many SEOs may consider .edu backlinks to be very valuable, while others think they are worthless. From my perspective, .edu links are difficult...
SEO 101: 5 Ways to Optimize Your E-Commerce Content
Onsite copy is still one of the most important ranking factors, especially for newer sites. The trick is knowing what...
3 More Advanced Backlink Strategies Instead of Guest Blogging
Link building is about great content and finding ways to get the word out about it so that people can...
Three Ways to Build Quality Backlinks Without Guest Posting
This week, Matt Cutts made another announcement about guest posting being a bad way to build links. People (including myself) have...
How Affiliates Can Help & Hurt SEO & PPC’s Bottom Line
Affiliates can be life savers in a company by driving incremental sales on a revenue sharing basis with no risk...