What Is Better for Product Pages & SEO: Content or Backlinks?
Ever heard of the phrase “content is king”? In this column, someone wants to know which is more important: backlinks or quality content? Easy answer!
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How Can I Recover My Lost SEO Keywords & Organic Traffic?
If your rankings dropped, or you cannot find the keywords driving traffic to your pages in Google Analytics, this post walks you through fixing both.
What Is a Natural Link? (A Good Link)
What’s the difference between natural, quality, good, and bad links? This post walks you through everything you need to know.
How to Find Freelance Technical SEO Experts
Here are a few options to help overcome technical SEO issues when you can’t solve the problem on your own.
How Can I Get My Website Traffic to Convert?
Looking for ways to help your website traffic to convert better? This post walks you through actionable strategies.
My Site Audit Says ‘Low Word Counts’ – Is That Important?
Don’t freak out if you fail an automatic site audit. Take a breath and evaluate whether the tool is right.
How Can I Publish Content to Both .com & .co.uk Websites?
Learn the top things you need to consider if when publishing the same content on both your .com and .co.uk websites.
What Digital Marketers Need to Know About Cookies & Tracking
Here’s what you need to know about cookies, examples of when cookies can and can’t be trusted, and tracking alternatives.
5 Common WordPress Duplicate Content Issues & How to Fix Them
Want to avoid duplication issues in WordPress and show your best content? Find out what to do here.
Your Site Didn’t Get Penalized, Your Content Got Devalued
Are competing pages, duplicate copy, or SERP changes hurting your rankings and traffic? Find out and fix your problem.
Why You Should Link to a Person, Not a Twitter Handle
Here are five reasons you should consider linking to an expert or authority’s website rather than their Twitter handle.
Pubcon and State of Search: 2 Shows and 24 Must See Sessions
If you want to increase your SEO, social media, and PPC knowledge, both Pubcon Las Vegas and State of Search 2016 have sessions for you....
3 Recent Google Updates: What You Should Know
How does AMPs, disclosure guidelines, and 4 packs impact or affect you and your company?
How to Build Business While Speaking at Conferences
Any conference or trade show that’s worth its weight will restrict speakers from promoting their business or product. They also don’t have quotas or speaker requirements,...
How to Increase Your Chances of .EDU Backlinks With Social Media Ads
Many SEOs may consider .edu backlinks to be very valuable, while others think they are worthless. From my perspective, .edu links are difficult to get and offer a...
SEO 101: 5 Ways to Optimize Your E-Commerce Content
Onsite copy is still one of the most important ranking factors, especially for newer sites. The trick is knowing what to look for, how to...
3 More Advanced Backlink Strategies Instead of Guest Blogging
Link building is about great content and finding ways to get the word out about it so that people can find it. The important thing...
Three Ways to Build Quality Backlinks Without Guest Posting
This week, Matt Cutts made another announcement about guest posting being a bad way to build links. People (including myself) have been warning about this for...
How Affiliates Can Help & Hurt SEO & PPC’s Bottom Line
Affiliates can be life savers in a company by driving incremental sales on a revenue sharing basis with no risk to the Merchant. However, they...