Get the latest news and actionable tips for using Instagram to boost your social media marketing strategy on the most popular photo- and video-sharing network.

Instagram Adds New Ways To Create Content
Instagram added new ways to find, edit and create content, filters for creatively expressing moods and better analytics for content performance

This Lawsuit Could Make Social Media Safer For Your Kids
A social media lawsuit alleging harm to kids mostly advances despite objections from tech giants.

Majority Of Social Media Users Admit They’d Be Happier If It Didn’t Exist
Social media use driven by fear of missing out, not genuine interest, study of college students finds.

Threads Tests Keyword Search In Australia & New Zealand
Explore the new search functionality for Threads and how it will help users discover content on the social platform from Instagram.

Instagram Testing 10-Minute Reels For Long-Form Video Content
Instagram confirmed that it is testing the ability to upload Reels up to 10 minutes long, allowing it to compete with TikTok, X, and YouTube.

Threads By Instagram Expands To Web Browsers This Week
The web interface for Threads is coming to desktop browsers this week, making it easier for marketers to reach target audiences on the Instagram platform.

Threads Adds Reposts To Profiles And Following Feed
Explore separate announcements from Adam Mosseri, Instagram CEO, about changes to how Threads displays reposts and a new audio notes feature in development for Instagram.

Instagram Unveils Carousel Music, Collabs, And Add Yours Sticker
Instagram adds new features for photo carousels, collaboration with other users, and the ability to invite your audience to submit user generated content.

6 New Features In The Latest Threads App Update From Instagram
Find out how to to review your likes, sort accounts you follow, add alt text to images, and more in the latest Threads app update.

The Best Time To Post On Instagram In 2023
To find the best times to post on Instagram, in this article, discover insights from a range of data studies from social media tools.

6 Generative AI Features Reportedly Coming To Instagram
From labels for AI-generated content to AI chatbots with unique personas, explore the future of generative AI on Instagram.

Meta To Launch AI Chatbots With Distinct Personas
How could Meta’s AI chatbot with dozens of personalities transform social media? Find out with a rumored sneak peak and alternative AI chat to try.

Meta Earnings Call: AI Improves UX For Over 3 Billion People
Learn how Meta’s AI innovations are boosting DAUs and MAUs in each of its top social platforms in the Q2 2023 earnings call.

Threads App Update Includes For You And Following Feeds
Explore the latest updates on the Threads app by Instagram, including a chronological following feed, organized notifications, and translations.

Threads App Hits 100 Million Users With ‘Mostly Organic Demand’
Here’s what you need to know about Threads, the new Instagram app, as the Twitter alternative reaches 100 million users in less than five days.

Meta Begins Blocking Content From Canadian News Publishers
Meta follows through on threat to block Canadian news content over law demanding compensation for publishers.

Instagram Broadcast Channels Roll Out Globally: What You Need To Know
Instagram Broadcast Channels are rolling out globally. Discover how to find interesting channels and create a channel for your followers or subscribers.

How The Instagram Algorithm Works For Stories, Feed, Reels, And Explore
Discover how the Instagram algorithm tailors your Stories, Feeds, Reels, and Explore experiences and get answers to frequently asked questions about Instagram ranking and shadowbanning.

Should You Invest In Paid Verification From Twitter Blue Or Meta Verified?
Is paid verification through Twitter Blue and Meta Verified worth it? Learn more about the benefits and drawbacks of paying for notability.

Social Media Engagement Rates Dropping Across Top Networks
Compare your social media performance with brands in your industry in the 2023 Social Media Benchmarks Report.

The Top 100 Social Media Influencers Worldwide
Here are some of the biggest trendsetters on social media from around the globe.

Instagram Chief Lists Top 3 Priorities For 2023
Instagram Chief Adam Mosseri lists his top priorities for 2023, which focus on amplifying content distribution and making new connections.

Instagram Marketing: An In-Depth Guide
Instagram is a powerful social media channel with considerable marketing potential to grow an audience and reach your customers.

New Instagram Templates: Create Year-In-Review Highlight Reels
Instagram is rolling out four new Reels templates that allow users to create a narrated video of their 2022 highlights.

How To Get More Followers On Instagram: 22 Tips To Try
From increasing likes to posting high-quality images, here are 22 strategies to build followers on Instagram.

Is Social Media Search The New Google? How To Boost Organic Traffic In 2023
Learn how to tap into each social media platform’s algorithm to improve your search visibility.

Meta Announces Instagram Explore Home Ads Placement Via Marketing API
Meta announced a new way to place ads by using the ‘Instagram Explore home’ ads placement option through the Instagram Marketing API

Meta Ads Automation: An Advertiser’s Guide
With this detailed guide, automate many important campaign decisions and optimizations like budget, placement and creative with Meta Advantage and Advantage+.

How To Schedule Posts & Reels In The Instagram App
Instagram users with professional accounts can now schedule posts and reels up to 75 days in advance directly from the mobile app.

Instagram Launches New Ways For Creators To Earn Revenue
Meta is rolling out new ways for creators to earn revenue directly from their Instagram audience.