About

An expert in all things digital marketing-related, Brian has been writing about SEO, social media, integrated campaigns and PPC for most of the 21st century. A personal believer in the Oxford comma who abstains from it in his professional life, he specializes in journalism and advertising copywriting.

Articles

Effective customer journey maps can help you enhance touchpoints and streamline the buyer’s journey. Here’s what you need to know.

  • 11 min read
  • 12K Reads

From developing a strategy to building a list to tracking results, this guide covers everything you need to know to start marketing via email.

  • 13 min read
  • 9.0K Reads

Automation and AI promise to revolutionize the way many people work, but don’t worry – you’re still going to be needed for a long time.

  • 14 min read
  • 59K Reads
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