Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
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There are several great alternatives for WordPress SEO plugins in addition to Yoast. Check out this list for options.
Here’s how audience management technology can empower PPC marketers to turn insights into action.
Google is rolling out two new features for the rich results, AMP, and URL testing tools in Search Console.
Learn how to build a model to understand and predict user intent in ways that simply aren’t possible manually.
![See Google Analytics of Your Competitors Now](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 728 90"%3E%3C/svg%3E)
Learn why Google’s Universal Search results are important, where Universal Search is going, and what it means for you.
Google is sunsetting preferred domain in Search Console that allowed users to specify which URL to display in search results.
Google is making an adjustment to the performance report in Search Console, which now displays 90 days of data.
Here are nine of the most useful Chrome shortcuts to boost your productivity when browsing online.
![Google Analytics is Blocked by Firefox, Mozilla Explains Why [UPDATED]](https://cdn.searchenginejournal.com/wp-content/uploads/2019/06/shutterstock_1304718895-276x244.png)
![Google Analytics is Blocked by Firefox, Mozilla Explains Why [UPDATED]](https://cdn.searchenginejournal.com/wp-content/uploads/2019/06/shutterstock_1304718895-100x100.png)
Representatives from Mozilla, parent company of Firefox, have explained why the browser is now blocking Google Analytics by default.
PayPal’s e-commerce platform, used by Instagram Shopping and Facebook Marketplace, is now available for businesses of all sizes.
Google has updated its rich results testing tool with the ability to run separate tests for mobile and desktop.
Here’s how to analyze the before and after of any archived webpage using the Wayback Machine.
Google’s disavow links tool apparently doesn’t work with the new domain properties in Search Console.
Want better SEO results with minimal financial investment? Here are the 15 best free SEO tools you can find.
Use this Python script to scrape Google for a set of keywords and export those results into Data Studio.
Google previewed the new page speed performance report making its way to Search Console.
Google Ads now lets advertisers download reports directly into Google Sheets. Learn the pros and cons of this new integration.
Google is deprecating the old Keyword Planner this week as the new version is now finalized.
Learn how to identify and remove crawler traps and write a simple crawler that can avoid crawler traps.
May the 4th be with those using Search Console this weekend. Google’s added Star Wars sounds, animations, and character messages.
