Tools
Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
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How To Track Competitors’ Website Traffic & Level Up Your Strategy
Stay ahead of the curve by incorporating fresh insights and tracking what your competitors are doing. Here’s how.
Google Launching New Version Of PageSpeed Insights
Google is launching a new version of PageSpeed Insights that aims to address many of the challenges of the previous version.
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How To Report Search Console Issues To Google
Issues with user management and domain verification in Search Console can now be reported directly to Google with the click of a button.
Push Notifications: Re-Engaging Users in 2022
When done right, push notifications can help you reach and convert more users. Learn best practices for using it on your own website.
The Ultimate Google Ads Pacing Dashboard (Free Data Studio Template)
Improve your marketing insights with this fully automated Google Ads pacing dashboard. Track KPI and spend goals from a free, customizable Data Studio template.
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Google Search Analytics API Can Finally Pull Discover Data
Google’s Search Analytics API is getting updated with the ability to pull data from Google News & Discover, one of the most requested new features.
Google Updates AMP, Mobile Friendly, and Rich Results Testing Tools
Google is updating the AMP, Mobile Friendly, and Rich Results testing tools in Search Console with features from the URL Inspection tool.
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13 Unique & Free Keyword Research Tools You Didn’t Know You Needed
You may already have favorite paid and free keyword research tools for SEO – but don’t count these unique keyword research tools out.
The Smart Marketer’s Guide to Google Alerts
Google Alerts is a flexible free tool every marketer should know. Learn how to use it and get a step-by-step guide to getting started.
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How to Find What’s Trending: 14 Tools for Topic Inspiration
Check out these 14 tools for finding trending topics in your industry, to inform your SEO and content marketing campaigns.
20 Great Search Engines You Can Use Instead of Google
Looking for more privacy or an ad free search experience? In this post, we’ll introduce 20 alternative search engines to use beyond Google.
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Facebook Reports Increase in Use of Digital Tools Among SMBs
Facebook reports the amount of small businesses using digital tools has increased globally, rising from 81% to 88% in the past six months.
Bing’s Content Submission API Allows Instant Indexing
After thorough beta testing, the Bing Content Submission API is now available to everyone. The tool notifies Bing when changes are made to a website.
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Google’s Top 5 SEO Tools
Exceed search performance goals with these 5 Google tools that help publishers diagnose problems and improve rankings.
How to Check for Plagiarism: 10 Copyscape Alternatives
Plagiarism is a serious problem in the online world. This list breaks down the top 10 alternatives to Copyscape when searching for the right tool.
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20 Awesome Sources of Free Data
It’s important to have credible information sources to pull from for your marketing campaigns. Start with these 20 sources of free data.
Google’s Link Spam Update Is Complete
Google seems to be more vocal regarding communicating updates and offering additional advice to marketers. The Link Spam update is the latest to be completed.
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Google Reports Data Loss in Search Console
Google reports a data loss in Search Console in the month of August. As a result, you may see drop in your performance reports.
A Guide to Google Search Console Reporting for SEO Agencies
If you want your SEO agency’s clients to renew their campaigns or increase their budgets, Google Search Console reporting can help you do it.
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Google Recommends This Core Web Vitals Audit Workflow
Google releases a recommended audit strategy targeting Core Web Vitals, as well as highlighting questions to ask and tools to utilize.
Google Looks Back on 15 Years of Google Trends Data
As Google Trends turns 15, the company looks back on top searches from years ago and offers tips for getting more out of this tool.
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Google Celebrates National Book Lovers’ Day By Revealing Search Data And More
Google celebrated National Book Lovers’ Day by exploring popular search terms and highlighting Maps features to help users discover and support local bookstores.
Google Search Console Insights: 7 Questions Answered
Google answers the most commonly asked questions asked about Search Console Insights since the feature rolled out two months ago.
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Google Changes Page Experience Ranking Signal Criteria
Google is removing safe browsing from the criteria sites need to meet to benefit from the page experience ranking factor.
WordPress Dominates Market Share Of Top 10,000 Websites
New research highlights content management systems ranking by market share with WordPress taking the lead with an incredibly impressive share.
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Twitter Comes Bottom While Google Maintains Lead in Yearly Customer Experience Report
The ACSI has released their annual report ranking e-businesses across social media, search engines and information, and news and opinion sites.
Austria Joins The Google News Showcase
On 21st July 2021, national, local, and regional news organizations in Austria joined over 800 news publications by signing up to the Google News Showcase.
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7 GA4 Features That Will (Hopefully) Make You Hate It Less
You may not love Google Analytics 4 any time soon, but there are a few things to like. Learn about some promising GA4 features here.
How to Use Python to Parse & Pivot Server Log Files for SEO
Save time and money by automating the parsing, validation, and pivoting of log file data for SEO using Python (with script).
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5 Awesome Spreadsheet Apps for the iPhone
There are plenty of spreadsheet apps, but how do you choose the right one? Here’s how to find the best spreadsheet app for iPhone.
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