Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
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Learn how to bring speed metrics into Google Data Studio using data from PageSpeed Insights and Chrome UX Report.
Google’s John Mueller recently advised the company’s mobile-friendly test doesn’t follow the rules written in robots.txt files.
Here’s why search marketers should embrace artificial intelligence instead of fearing what is to come with new technology.
Google is adding three more types of structured data to the rich results report in Search Console.
Google has updated most of its testing tools with Googlebot evergreen rendering, which improves how the tools process modern websites.
Discover 10 tools that will help you assess and improve the readability of your SEO content.
Google is making it easier to measure users’ interactions across platforms with unified app and website analytics.
Looking for a free tool to make an online survey? Here are five options to choose from.
Google has updated Keyword Planner with the ability to show the most relevant keyword ideas based on the seed keyword.
Learn a powerful duplicate content consolidation technique: how to use Python to reorganize canonical clusters to maximize SEO performance.
Here are five tools you can use to automate keyword research and supercharge your international SEO efforts.
The Wayback Machine has a new tool showing the exact date a page was changed what was changed on it.
Today is International Small Business Day, and to mark the occasion Google created a new hub for SMB marketers.
Google updated Search Console with new sets of data to help people understand how their site is crawled by Googlebot.
There are several great alternatives for WordPress SEO plugins in addition to Yoast. Check out this list for options.
Here’s how audience management technology can empower PPC marketers to turn insights into action.
Google is rolling out two new features for the rich results, AMP, and URL testing tools in Search Console.
Learn how to build a model to understand and predict user intent in ways that simply aren’t possible manually.
Learn why Google’s Universal Search results are important, where Universal Search is going, and what it means for you.
Google is sunsetting preferred domain in Search Console that allowed users to specify which URL to display in search results.
