Tools
Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
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25 Best SEO-Friendly Alternatives To WordPress Websites
Take a look at 25 SEO-friendly WordPress alternatives separated by primary functionality, so you can make the best choice for your needs.
Visualize Information On Twitter With Indiana University’s New Tools
Want to know how information about a topic spreads on Twitter? Or, what else your target market talks about? Try these tools from Indiana University.
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Google Analytics 4 Now Reports On Performance Max & Smart Shopping
Google Analytics is updating reports for GA4 properties with a segment of data counting traffic from Performance Max and Smart Shopping campaigns.
Free Google AI Image Analysis Tool For Image Recognition
See what happens when you upload images to Google’s Vision image classification tool to see how an algorithm identifies what it’s about.
11 Best Image Search Engines For Visual Content
Sometimes finding the right image is a matter of using the right image search engine tool. Here are the top 11 to try.
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The Top 8 Heatmap Software Options Compared
Not sure what you need to improve your site? Pinpoint where your customers engage the most (and least) with these top 8 heat mapping tools.
Google Search Console Video Indexing Report Now Available
Google is adding a new report to Search Console that will help you understand how your videos are performing in search results.
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15 Project Management Tools For SEO Professionals
It’s easy to see why so many SEO professionals have turned to project management platforms to help them stay organized and productive.
Google Search Console Insights For GA4 Properties Now Available
In an update rolling out today, Google addresses a limitation of Google Analytics 4 (GA4) properties by making them compatible with Search Console Insights.
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4 Ways To Use AI Right Now In Your Marketing Program
Wondering how to best harness the power of AI and use it to your marketing advantage? Here are a few different ways to get started.
Top 6 Free Survey Maker Tools For Marketers
When it comes to free survey makers, you have plenty of options. Here are the six of your best options and why they rock.
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Former Google CEO Describes ‘Brutal’ Review Process For New Projects
Former Google CEO Eric Schmidt shares details about the “brutal” review process employees had to go through when pitching ideas for new products.
Bulk Loading Performance Tests With PageSpeed Insights API & Python
See how Google perceives your page performance with bulk page speed tests using the Page Speed Insights API and this Python script.
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How To Use Google’s Structured Data Markup Helper
Here’s how you can leverage Google’s structured data markup helper to help attract website visitors.
SEJ Exclusive: Surfer SEO Unveils New Semrush Integration
Machine learning tool Surfer SEO has partnered with Semrush for a first-of-its-kind integration.
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A Complete Google Search Console Guide For SEO Pros
This guide covers everything you need to know about Google Search Console, complete with tips on how you can improve site health and search performance.
Google Analytics & Search Console Data Never Match – And Here’s Why
Both the Google Search Console and Google Analytics offer insights into your digital presence and performance, but they report data in different ways. Here’s why.
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Google Replacing ‘Warning’ Labels In Search Console
Google is simplifying Search Console reports so you can focus more on issues that affect how your website appears in search results.
Evolution Of Hybrid Search & How It Can Help Your Website
Hybrid search refers to merging search technologies, though the tech used to create hybrid search engines is changing. Here’s where it’s at today.
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Google Ad Manager Gets 8 Updates
Google Ad Manager receives eight changes and tweaks in a recent update including integration with Google Analytics 4 (GA4), optimized pricing, and more.
The 7 Best Landing Page Builders For 2022
Ensure your landing pages convert by building your site with the right tool. Depending on your platform (and budget), here are the top picks.
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Try These Tools & Methods For Exporting Google Search Results To Excel
In this post, you’ll learn how to use different tools to export Google search results to a spreadsheet, including relevant keyword data.
Wix Structured Data Guide: How To Use Standard & Custom Markup
From customizing markup at scale to why the CMS doubled down on schema, here’s everything you need to know about structured data on Wix.
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Twitter Removing TweetDeck For Mac In July
Twitter is dropping support for the Mac version of TweetDeck on July 1, at which time it will only be accessible through a web browser.
Google: Don’t Sweat Small Fluctuations
Google continues its ‘Ask Googlebot’ video series with a new installment explaining why Search Console graphs fluctuate when no changes are made to a website.
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DuckDuckGo’s Search Deal Prevents Browser From Blocking Microsoft Trackers
DuckDuckGo’s search syndication deal with Microsoft is the root of an issue leading to data being tracked in the company’s allegedly private mobile web browser.
Reverse Image Search: Everything You Need To Know
Here’s your comprehensive guide to reverse image search on today’s major image search engines.
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110 Top SEO Tools That Are 100% Free
These 110 free SEO tools help you identify weaknesses or issues that may prevent you from ranking and earning visibility in the SERPs.
How To Easily Search For Tweets By Date On Twitter
Keep reading to learn how Twitter advanced search differs from regular search, followed by some examples of advanced search in action.
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8 Engaging Infographic Types & How To Create Them (+ 5 Free Tools)
Ready to level up your infographics strategy? Check out these different types you can use to tell more compelling brand stories.
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