Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
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Start tagging and start tracking! Implement tracking tags using Google Tag Manager for major PPC platforms: Google Ads, Bing Ads, Facebook, Twitter, and LinkedIn.
Discover the 13 best Chrome extensions for digital marketing to make outreach easy, whether you’re looking for new keywords or to improve your writing style.
Google Search Console is now letting site owners report indexing issues with the click of a button.
Not all call tracking solutions are created equally. Here’s what to look for in a robust phone calls solution to support your local marketing strategy.
DuckDuckGo announces plans to block FLoC, Google’s new way of tracking users’ web browsing activity in Chrome.
This is the ultimate guide to the ins and outs of Google Search Console every SEO professional needs to read.
Google Search Console gets two new features designed to improve the efficiency of analyzing data in reports.
Facebook calls recent data leak ‘old news.’ Discover why the information is still valuable to cybercriminals and whether your data was stolen.
Looking for PayPal alternatives? Check out these 13 other options for accepting online payments through your ecommerce website or invoicing.
The Privacy Sandbox is Google’s initiative responding to third-party tools going ‘far beyond their original intent.’ Today, FLoC is launched.
Accidental typos and guestimated spellings actually train Google’s spelling algorithm. Find out how.
A Python library is a collection of useful functions and code. Learn how to use different Python libraries for SEO projects and tasks here.
Website traffic estimation tools provide specific SEO insights and opportunities beyond just reporting on traffic in general. Here are 6 ways to use them.
A new search platform gains $40 million Series B funding. Founded by ex-Google employees with headquarters down the road from the tech giant.
One month after Australia’s News Media Bargaining Code came into effect, Australia continues investigations into Google.
Brave, makers of an open-source web browser, are launching a privacy-focused alternative search engine that will offer options for ad-supported and ad-free search results.
Google Search Console’s new crawl stats report is thoroughly explained by Search Advocate Daniel Waisberg in a new training video.
Semrush is announcing an initial public offering of company stock, which will see the SEO software company selling shares on the New York Stock Exchange.
Keeping track of what people say about your brand online is key. These 12 tools can help with online reputation monitoring and management.
Mozilla’s latest release allows even stricter blocking of cookies. This is the latest move in its continued fight to protect user data.
An in-depth look at Australia’s new code to combat Disinformation and Misinformation and why it has been called ‘pointless’ by Reset Australia.
Google Search Console has a new and enhanced Associations page which will carry over all existing associations.
Google specifies how they combat content fraud and vandalism, while celebrating the 20 million genuine submissions made every day.
GTM allows site owners to collect data without needing to rely on a developer for code or wait for the next app release. Here’s how.
Google accepts fine for replacing official star ratings with their own. An investigation found Google’s search engine results were ‘misleading’.
Google My Business is rolling out Messaging for desktop users. Learn how to opt in and what local businesses need to know about the feature.
Advanced Google search operators can deliver powerful insights to inform your content strategy, SEO audits, and more. Use this for quick reference.
Need to find a source for an image? Find a list of image search engines here.
Bing throws their hat into the ring to replace Google in Australia’s Search. A meeting has taken place amidst the News Media Bargaining Code dispute.
Google Analytics will no longer gather new data from YouTube channel pages after deprecating the connection between the two services.
