Tools
Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
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Google Launches 2 Improvements to Search Console Reports
Google Search Console gets two new features designed to improve the efficiency of analyzing data in reports.
Are You One Of The 533 Million Facebook Users Who Had Their Data Stolen?
Facebook calls recent data leak ‘old news.’ Discover why the information is still valuable to cybercriminals and whether your data was stolen.
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Top 13 PayPal Alternatives for Your Business
Looking for PayPal alternatives? Check out these 13 other options for accepting online payments through your ecommerce website or invoicing.
Are You Ready To Join A Cohort? Google Releases FLoC
The Privacy Sandbox is Google’s initiative responding to third-party tools going ‘far beyond their original intent.’ Today, FLoC is launched.
Why Spelling Mistakes In Google Searches Are Actually A Good Thing
Accidental typos and guestimated spellings actually train Google’s spelling algorithm. Find out how.
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8 Python Libraries for SEO & How To Use Them
A Python library is a collection of useful functions and code. Learn how to use different Python libraries for SEO projects and tasks here.
6 Creative Ways to Use Website Traffic Estimators in SEO
Website traffic estimation tools provide specific SEO insights and opportunities beyond just reporting on traffic in general. Here are 6 ways to use them.
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Ex-Google Employees Build New Search Engine Down The Road From Google
A new search platform gains $40 million Series B funding. Founded by ex-Google employees with headquarters down the road from the tech giant.
Australia Strikes Again
One month after Australia’s News Media Bargaining Code came into effect, Australia continues investigations into Google.
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Brave Browser to Launch Its Own Search Engine
Brave, makers of an open-source web browser, are launching a privacy-focused alternative search engine that will offer options for ad-supported and ad-free search results.
Google On How to Use Search Console’s Crawl Stats Report
Google Search Console’s new crawl stats report is thoroughly explained by Search Advocate Daniel Waisberg in a new training video.
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Semrush to Publicly Sell Shares on New York Stock Exchange
Semrush is announcing an initial public offering of company stock, which will see the SEO software company selling shares on the New York Stock Exchange.
12 of the Best Tools to Monitor Your Online Reputation
Keeping track of what people say about your brand online is key. These 12 tools can help with online reputation monitoring and management.
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Firefox Launches Total Cookie Protection
Mozilla’s latest release allows even stricter blocking of cookies. This is the latest move in its continued fight to protect user data.
Reset Australia Calls The New Disinformation & Misinformation Code ’Wholly Inadequate’
An in-depth look at Australia’s new code to combat Disinformation and Misinformation and why it has been called ‘pointless’ by Reset Australia.
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Google Search Console Updated With New Associations Page
Google Search Console has a new and enhanced Associations page which will carry over all existing associations.
Google Battles Fraudsters and Vandals as Maps Reaches 970 Million Contributors
Google specifies how they combat content fraud and vandalism, while celebrating the 20 million genuine submissions made every day.
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Google Tag Manager: A GA4 Beginner’s Guide
GTM allows site owners to collect data without needing to rely on a developer for code or wait for the next app release. Here’s how.
Google Forced to Pay $1 Million For ‘Misleading’ French Hotel Rankings
Google accepts fine for replacing official star ratings with their own. An investigation found Google’s search engine results were ‘misleading’.
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GMB Messaging for Desktop Now Rolling Out
Google My Business is rolling out Messaging for desktop users. Learn how to opt in and what local businesses need to know about the feature.
An SEO Guide to Advanced Google Search Operators
Advanced Google search operators can deliver powerful insights to inform your content strategy, SEO audits, and more. Use this for quick reference.
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The 11 Best Image Search Engines
Need to find a source for an image? Find a list of image search engines here.
Bing Steps Up to Replace Google in Australian Search Showdown
Bing throws their hat into the ring to replace Google in Australia’s Search. A meeting has taken place amidst the News Media Bargaining Code dispute.
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Google Analytics Stops Collecting Data From YouTube Channels
Google Analytics will no longer gather new data from YouTube channel pages after deprecating the connection between the two services.
Google Search Console Updates Discover Report With Chrome Data
Google is updating the Discover report in Search Console to include data from the Chrome mobile browser.
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Popular Google COVID-19 Searches, One Year into the Pandemic
One year on from the COVID-19 outbreak, we take a look at popular search terms. From expected to bizarre, take a look.
Use Google Chrome Canary to Measure Core Web Vitals
Google Chrome Canary users have a new way to measure Core Web Vitals. Discover how to access the scores on your site and your competitors.
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Google Search Console Sending Messages With Errors
Google is advising site owners a message that was recently sent via Search Console may contain errors due to a known bug.
Why Is Google Paying French Publishers but Fighting Australia?
Google is fighting against Australian legislation to pay news publishers while signing an agreement to pay French publishers. What’s the difference?
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Will Australia Have to Live Without Google Search?
Could Google stop making search available in Australia? Google warns that could happen if a new law, forcing them to pay for news content, passes.
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