TikTok
Get the latest news and updates on today’s fastest-growing social network, plus strategies for marketing and advertising your business on TikTok to reach their highly engaged and active users.
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TikTok Dominates Short-Form Content, Instagram Reels Not Far Behind
A study finds TikTok outperforms Instagram Reels and YouTube Shorts in user engagement and content frequency, while Reels leads in watch time.
TikTok Faces State-Level Ban In Montana
Montana Governor signs bill banning TikTok, marking the first such state-level ban in the US, with mixed reactions and implications.
TikTok Shop: Social Commerce For Brands And Influencers
TikTok Shop allows merchants to sell products through videos, LIVE streams, and profiles. Discover how this changes social commerce for brands and influencers.
11 Popular Apps, Products, And Services Potentially Affected By The RESTRICT Act
TikTok is not the only technology potentially affected by the RESTRICT Act. Find out what other software and tech products have ties to foreign adversaries.
TikTok’s US Future Uncertain: CEO Faces Congress
Intense scrutiny at a US congressional hearing explores privacy, data security, and TikTok’s ties to China.
TikTok CEO To Testify In Hearing On Data Privacy And Online Harm Reduction
Learn more about tomorrow’s hearing with TikTok CEO about data privacy and creating a safer digital space for younger audiences.
TikTok Updated Community Guidelines To Include AI Content
TikTok updated its Community Guidelines to include new rules related to AI-generated content and how public figures can be used for artistic and educational content.
Should Congress Investigate Big Tech Platforms?
Is TikTok the only company that poses a threat to U.S. users? Learn how companies like Amazon, Apple, Google, and Meta pose similar risks.
TikTok Will Allow Users To Refresh The For You Feed For Fresh Recommendations
Learn about the new feature from TikTok that allows users to refresh the For You feed for fresh content recommendations.
TikTok Introduces STEM Feed: Safe, Educational Content For Teens
Learn more about the STEM feed coming to TikTok users in March and explore the differences between TikTok and Douyin, China’s version of TikTok.
Social Media Engagement Rates Dropping Across Top Networks
Compare your social media performance with brands in your industry in the 2023 Social Media Benchmarks Report.
TikTok Introduces Series For Creator Content Monetization
TikTok Series allows creators to monetize their best content by putting it behind a paywall.
Is TikTok Facing A US Ban?
The RESTRICT Act, introduced by a bipartisan group of senators, could ban the Chinese-owned social media app TikTok in the US.
TikTok Announces Sounds For Business
Learn more about Sounds for Businesses from TikTok, which allows businesses to choose commercially licensed audio for their marketing and ad content.
TikTok’s Latest Monetization Tool: Creativity Program Beta
Learn about TikTok’s Creativity Program Beta, a new monetization tool to help creators earn more money with longer content.
TikTok Launches 5-Day Trivia Event With Cash Prizes
TikTok is running a free-to-play trivia event where participants can win cash prizes over the course of five days.
TikTok Introduces More Ways To Boost Organic Content With Promote
With TikTok’s new feature, content creators can turn their existing TikTok videos into ads with a few easy taps. Read on to learn more.
TikTok Staff Can Decide What Goes Viral
TikTok confirms employees can manually boost videos’ reach by using a “heating” button, bypassing the algorithm intended to drive the TikTok experience.
Key Insights From TikTok In The What’s Next 2023 Trend Report
Find out how to reach consumers with the right kind of content to engage and excite in TikTok’s What’s Next 2023 Trend Report.
TikTok Trends Right Now: Winter 2022
Here are the top five Winter TikTok trends to give you inspiration and help you create potentially viral videos for your TikTok marketing
TikTok’s For You Page Shows Why A Video Is Recommended
TikTok’s ‘For You’ page, the first screen people see when opening the app, will tell users why the algorithm put a video in their feed.
Is Social Media Search The New Google? How To Boost Organic Traffic In 2023
Learn how to tap into each social media platform’s algorithm to improve your search visibility.
TikTok’s New Tool Gives Businesses Helpful Audience Insights
A new business tool from TikTok uncovers audience insights that can assist with planning paid and organic content strategies.
TikTok Offers New Resources & Ad Credits For Small Businesses
TikTok is launching several initiatives to support small businesses, including tips from successful creators and $100 in ad credits.
TikTok Should Be Banned, Says US FCC Commissioner
TikTok could be facing a ban in the United States after a commissioner at the Federal Communications Commission (FCC) raised concerns over national security.
TikTok: Your Guide To Quickly Growing Followers
Whether you want to grow your page organically (or with paid tools), here are tips to grow faster and appear on your customers’ feeds.
How To Optimize TikTok Ads Like A Pro: The 5-Step Guide
Optimizing TikTok ads can be tricky. Discover how to apply three modes of persuasion to engage audiences: ethos, pathos, and logos in 5 helpful steps.
TikTok Update Will Restrict Live Streaming To Adult Hosts
In a move intended to improve community trust and safety, TikTok is updating its livestreaming functionality to restrict hosting to users aged 18 or over.
TikTok Planning On Opening Warehouses In U.S.
More than a dozen recent LinkedIn Jobs postings suggest social media platform TikTok is getting into the warehousing and logistics business.
TikTok Adds New Photo Feature to Rival Instagram
TikTok announces it’s rolling out Photo Mode, a carousel format made specifically for sharing still images on the app.