TikTok
Get the latest news and updates on today’s fastest-growing social network, plus strategies for marketing and advertising your business on TikTok to reach their highly engaged and active users.
Get the latest news and updates on today’s fastest-growing social network, plus strategies for marketing and advertising your business on TikTok to reach their highly engaged and active users.
Optimizing TikTok ads can be tricky. Discover how to apply three modes of persuasion to engage audiences: ethos, pathos, and logos in 5 helpful steps.
In a move intended to improve community trust and safety, TikTok is updating its livestreaming functionality to restrict hosting to users aged 18 or over.
More than a dozen recent LinkedIn Jobs postings suggest social media platform TikTok is getting into the warehousing and logistics business.
TikTok announces it’s rolling out Photo Mode, a carousel format made specifically for sharing still images on the app.
TikTok is moving forward with plans to launch live shopping in the United States, despite an unsuccessful launch in the UK this summer.
Between TikTok and YouTube, which of these two highly popular video platforms makes more sense for your business?
Are you pressed for time without anything to post for your TikTok? Keep your viewers engaged with these top five trends for the fall.
TikTok is rolling out a downvote button, which allows users to flag comments that are irrelevant or inappropriate.
Learn what works for your brand on this popular platform with the help of TikTok Analytics. Here’s a guide to getting the data you need.
TikTok creators have more ways to optimize their content for users’ searches, thanks to a significant increase in the length of video descriptions.
Grow your business on the social platform that’s taking the world by storm. If you’re not too familiar with TikTok, here’s where you should start.
Use TikTok as a search engine for your brand to fuel collaborations and creative content.
TikTok continues its e-commerce push with the introduction of three types of shopping ads with expanded placement options that go beyond the For You page.
Make the most out of your TikTok account with its recent new feature: TikTok LIVE! Host your first one with confidence with this comprehensive guide.
TikTok CEO Shou Zi Chew denied allegations that China-based employees have access to sensitive user data. Google and Apple continue to offer TikTok.
Create inspiring content to entertain well-defined audiences on TikTok. Here’s what you need to know when it comes to search algorithms on this popular platform.
U.S. FCC commissioner responds to reports that China can access TikTok user data, requests Google & Apple remove TikTok from app stores.
Marketers running ads on TikTok can now optimize their campaigns with flexible attribution windows ranging from one day to 28 days.
TikTok reveals plans to add shopping functionality, tackle safety challenges, and overcome the impact of iOS 14 privacy settings on social media advertising.
While TikTok continues to launch its in-app shopping experience in more countries, prepare yourself with these quick tips to maximize your success on TikTok Shop.
A new generation of web users is utilizing TikTok as a search engine. What does that mean for marketers and publishers?
TikTok is in the process of adding viewer history to posts, according to a test that was spotted in the wild.
TikTok shares the second installment of its Path-to-Purchase Report, a study showing TikTok’s impact on purchase journeys – from discovery to consideration to post-purchase evangelism.
TikTok shares new data showing how brands can benefit from adding more organic content to their marketing strategy if they primarily post paid ads.
TikTok now allows businesses to manage their accounts with third-party tools such as Hootsuite, Sprinklr, Sprout Social, and others.
TikTok users will now be able directly tag and credit video creators using a button in the social media app.
TikTok launches Branded Mission – an new way for brands to crowdsource authentic and creative content from the TikTok community.
TikTok has launched a new tool that surfaces insights marketers can use to target different demographics around the world.
Snap, Twitter, Meta, and TikTok all shared interesting updates from the IAB NewFronts digital content showcase. Here’s what you may have missed.
TikTok announced a new advertising option for brands – TikTok Pulse. This new contextual advertising solution gives brand exposure in the top 4% of videos.