SEO
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
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Small Business Marketing: How To Safely Try New Strategies
SMBs: Taking risks doesn’t have to be scary. Let’s explore tested, successful marketing strategies as a safe path to expanding into uncharted territory.
7 Methods To Research & Analyze Your Audience For SEO
SEO isn’t just about the numbers. It is also about understanding the audience and building an SEO campaign around that information.
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Small Business Search Trends On The Rise In 2022
A new report from Semrush reveals searches related to small businesses, particularly ‘opening’ a small business, are on the rise.
Bulk Loading Performance Tests With PageSpeed Insights API & Python
See how Google perceives your page performance with bulk page speed tests using the Page Speed Insights API and this Python script.
Where We Are Today With Google’s Mobile-First Index
Let’s deep dive into what Google is looking for in mobile usability, how you can meet Google’s expectations of mobile-first best practices, and more.
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13 Must-Have Elements Of An Exceptional Blog Post
Why are the vast majority of blogs not delivering strong marketing results? Find out as we break down the 13 essential elements of a blog.
Local SEO: Top Ways To Get Higher Quality Reviews
Learn how to stay competitive, get ahead of comparison research, and win customers before they even walk into your store.
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What Is The Difference Between Search Queries And Keywords?
Leverage your audience’s actual search queries to inform your keyword research with this three-step process.
CMS Market Share Trends: Top Content Management Systems In 2022
Which content management systems are most used today? Learn about current CMS market share and why it matters to SEO professionals.
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Which Is Better For Ecommerce: On-Page SEO Or Link Building?
You have limited time for SEO, so where should you invest it? Mindy Weinstein shares the answer in this week’s Ask An SEO.
Google Freshness Algorithm: Everything You Need To Know
Google today is better able to understand which queries deserve freshness that creates opportunities for publishers to gain more traffic.
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10 Key Steps To Ranking Higher In Google Maps
Let your business stand out from the local competition by optimizing your web presence. From long-tail keywords to community engagement, follow these top 10 tips.
Drive Online Sales With These 5 Search Optimizations
Discover five essential ways how you should optimize your ecommerce website for maximum exposure and ROI.
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How To Use Google’s Structured Data Markup Helper
Here’s how you can leverage Google’s structured data markup helper to help attract website visitors.
SEO And The CIO: 5 Search Concepts You Need To Know
The CIO is an important ally to your SEO team. Introduce these 5 search concepts and align your relationship for a successful customer experience.
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5 Proven Ways To Increase Your Google Rankings
There’s no “easy button” for SEO. But these 5 tactics have proven themselves a worthy part of your strategy.
Google Updates Product Structured Data Guidance
Google updated their structured data guidance to clarify which kinds of pages qualify for structured data and rich results
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What Happens When Google Picks The Wrong Canonical URL?
Despite your best effort to implement canonical tags, Google won’t always choose the same URL to display in search results. How can this be fixed?
6 Common Hreflang Tag Mistakes Sabotaging Your International SEO
Correct hreflang tags are critical for international SEO success. Here are six common hreflang tags mistakes and what to do about them.
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Optimize Your CTA: Better Alternatives To ‘Click Here’
Go beyond the usual “Click here” or “Learn more.” Here’s how to get users motivated with more engaging CTAs.
A Complete Google Search Console Guide For SEO Pros
This guide covers everything you need to know about Google Search Console, complete with tips on how you can improve site health and search performance.
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Google Analytics & Search Console Data Never Match – And Here’s Why
Both the Google Search Console and Google Analytics offer insights into your digital presence and performance, but they report data in different ways. Here’s why.
11 SEO Tips & Tricks To Improve Search Indexation
Indexability problems can cause your rankings to plummet and your site traffic to dry up quickly. Here are 11 tips to improve your website’s indexability.
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Googlebot Crawls & Indexes First 15 MB HTML Content
Google has added its practice of crawling only the first 15 MB of a webpage to help documentation.
5 Amazing Landing Page Examples To Inspire Your Own
What makes an amazing landing page? Read on to discover the features of a good landing page and be inspired with these five examples.
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Keywords Hidden For 46% Of Google Search Console Clicks: Ahrefs Study
Ahrefs analyzed close to 9 billion clicks across over 146,000 websites to determine how often keyword terms remain hidden in GSC. Here’s what they found.
Does Google Crawl URLs In Structured Data?
Google’s John Mueller answers if Google crawls and uses links found in structured data.
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PyScript: Making Python Scripts Work In Browser For Web App Creation
Familiar with both JavaScript and Python? Learn more about how PyScript allows Python Scripts to work easily within web components.
New Updates To Google Page Experience Scoring Revealed At SEODay
At SEODay 2022, Google Search Advocate John Mueller spoke about the impact of page experience on search rankings and changes to how Google scores sites.
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25+ SEO Words To Delete, Add, Or Reconsider In The Web3 Era
As SEO evolves, so does our terminology. Here are 20+ SEO words that industry professionals would like to delete and add in 2022 and beyond.
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