Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
With constantly evolving search algorithms and user behaviors, fluctuating search rankings are a common occurrence in the world of SEO. But what happens when they...
Heather has over 20 years of industry experience and is the Director of Marketing at Search Engine Journal. Having worked on numerous SEO and PPC campaigns, Heather has a great understanding of how search works alongside digital and offline campaigns. Heather has helped many organizations grow their online and lead generation sales through strong branding and consistency in communication.
At Search Engine Journal she is partnering with leading marketers to keep up-to-date on the search industry and digital marketing world and drive return from marketing opportunities. Heather believes community, consistency, and content are the heart of great marketing.
With constantly evolving search algorithms and user behaviors, fluctuating search rankings are a common occurrence in the world of SEO. But what happens when they...
Claravine and Advertiser Perceptions surveyed 140 marketers and agencies to better understand the impact of data standards on marketing data, and they’re ready to present...
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As the world of search prepares for an AI-driven transformation, content strategies are transforming too, and many professionals are wondering how to adjust to the...
So you just checked your Google rankings, only to discover that they’ve dropped significantly. And naturally, panic starts to set in – we’ve all been...
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With AI taking the content marketing world by storm, many are wondering about the big questions: can you use AI to create high-ranking, effective content?...
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As businesses grapple with inflation, layoffs, and budget cuts, you may be under more pressure than ever to deliver tangible SEO results with limited resources. ...
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