Google Answers Why Landing Page Ranks For An E-Commerce Query
Google's John Mueller answers why a landing page about a domain migration ranks for an e-commerce search query
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AI Search & SEO: Key Trends and Insights [Webinar]
Join us live and walk away with a clear roadmap for leading your SEO and content strategy in 2025.
SEO Rockstar Names 7 SEO Fundamentals To Win In AI Search
SEO legend Todd Friesen names seven SEO fundamentals for winning in AI search, and it’s still called SEO
Google & Apple Maps: 20% of Local Searches Now Start Here
Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research.
GoDaddy Is Offering Leads To Freelancers And Agencies
GoDaddy’s Agency Program offers a high-intent source of leads for freelancers and web agencies
Google On Diluting SEO Impact Through Anchor Text Overuse
Google’s John Mueller answers a question about diluting the impact of anchor text by using it sitewide.
The Data Behind Google’s AI Overviews: What Sundar Pichai Won’t Tell You
Google says AI Overviews are changing search. The data? Not so fast. See what 5 billion queries reveal about user behavior.
SEO Rockstar Names 7 SEO Fundamentals To Win In AI Search
SEO legend Todd Friesen names seven SEO fundamentals for winning in AI search, and it’s still called SEO
Google & Apple Maps: 20% of Local Searches Now Start Here
Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research.
GoDaddy Is Offering Leads To Freelancers And Agencies
GoDaddy’s Agency Program offers a high-intent source of leads for freelancers and web agencies
Google On Diluting SEO Impact Through Anchor Text Overuse
Google’s John Mueller answers a question about diluting the impact of anchor text by using it sitewide.
Google Discover Desktop Data Previously Trackable In Search Console
Google Discover desktop data was briefly accessible in Search Console. Though no longer available, the data provides insights ahead of the full rollout.
Google Clarifies Googlebot-News Crawler Documentation
Google updated the Googlebot-News documentation to remove wrong information
AI Search & SEO: Key Trends and Insights [Webinar]
Join us live and walk away with a clear roadmap for leading your SEO and content strategy in 2025.
SEO Rockstar Names 7 SEO Fundamentals To Win In AI Search
SEO legend Todd Friesen names seven SEO fundamentals for winning in AI search, and it’s still called SEO
Google & Apple Maps: 20% of Local Searches Now Start Here
Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research.
Google On Diluting SEO Impact Through Anchor Text Overuse
Google’s John Mueller answers a question about diluting the impact of anchor text by using it sitewide.
Google Discover Desktop Data Previously Trackable In Search Console
Google Discover desktop data was briefly accessible in Search Console. Though no longer available, the data provides insights ahead of the full rollout.
Ask An SEO: How To Convince C-Suite To Support Brand-Based SEO
Explore how brand building can align with your business goals and create lasting value, even if it initially reduces traffic.
Google Now Allows Top Ads To Appear At Bottom Of Search Results
Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing the importance of ad quality.
Navigating The Complexities Of International PPC Working With Agencies
Learn how to successfully manage international PPC campaigns with multiple agencies, avoid common pitfalls, and balance global consistency with local market needs.
The 8 Most Important PPC KPIs You Should Be Tracking
Discover the essential PPC KPIs, beyond CTR and CPC, to measure profit, incrementality, and real business impact from your paid media.
Google Ads 2024 Safety Report Unveils AI Protections
Google’s 2024 Ads Safety Report reveals stricter enforcement, AI crackdowns, and key policy shifts every marketer should pay attention to.
SEO Vs. PPC: What’s The Best Strategy For Your Business?
SEO or PPC: Which is better for your business? Understand the trade-offs and advantages to make an informed decision.
PPC Unlocked: Fast Wins For Smarter Ad Strategies
Discover quick, high-impact PPC tactics designed to boost ROI without burning out.
How LLMs Interpret Content: How To Structure Information For AI Search
LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.
Master Your Message If You Want To Create Better Brand Content
Messaging makes or breaks content marketing. Build a voice that resonates, write with purpose, and turn casual readers into loyal customers.
AI & SEO-Driven Content Marketing: How To Calculate True ROI for B2B Companies in 2025
Delve into AI overviews that help connect your SEO initiatives to tangible revenue impacts and enhance your marketing strategies.
The Role Of E-E-A-T In AI Narratives: Building Brand Authority For Search Success
Want to appear in AI-generated search results? E-E-A-T is key. Learn how to establish authority so AI models and search engines rely on your content.
What Content Works Well In LLMs?
Analyze the impact of content in LLM on AI chatbots and discover strategies to optimize your website’s referral traffic.
The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach
Is your content working as hard as it should? Learn how to amplify your reach with a multi-channel strategy that delivers results.
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APRIL EBOOK HIGHLIGHT
Better Leads → More Sales In 2025: How To Analyze Leads To Improve Marketing Performance
This ebook will teach you how to:
- Uncover Customer Insights
- Improve Marketing Messaging
- Optimize Your Lead Generation Funnels & Customer Journeys
- Reduce Friction & Increase Conversions
- Increase CLV & Lifespans
SEJ Show + Podcast
Local Strategies: How Better Online Reputation Drives Revenue
January 30, 2024
YouTube Tests AI Overviews In Search Results
By Matt G. Southern
YouTube AI Overviews are now being tested in search results, highlighting relevant video clips from searches.
TikTok Launches Footnotes: Its Answer To X’s Community Notes
By Matt G. Southern
TikTok Footnotes lets users add fact-checking context to videos. This move is part of a broader shift in social media content moderation.
LinkedIn Study Finds Adding Links Boosts Engagement By 13%
By Matt G. Southern
New LinkedIn study finds posts with links boost engagement by 13%, contradicting common advice. Learn which content formats perform best.
LinkedIn Launches New Creator Hub With Content Strategy Tips
By Matt G. Southern
LinkedIn’s new creator hub offers tools for optimizing your content strategy. It includes best practices, analytics tips, and format guides.
10 New YouTube Marketing Strategies With Fresh Examples For 2025
By Greg Jarboe
What worked on YouTube last year may be outdated now. Explore fresh tips and examples to help keep your video content relevant.
Generative AI And Social Media: Redefining Content Creation
By Chelsea Alves
Learn the impact of AI on social media strategies, helping brands create captivating and engaging content effortlessly.