Can AEO/GEO Startups Beat Established SEO Tool Companies?
CEO of Conductor says legacy SEO platforms can effectively compete with AI-native startups, predicts 95% won’t survive.
Latest
Perplexity Looks Beyond Search With Its AI Browser, Comet
Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task automation.
Ex-Google Engineer Launches Athena For AI Search Visibility
Former Google Search engineer Andrew Yan launches Athena, a startup helping brands optimize their visibility in AI-generated answers.
Google’s John Mueller Clarifies How To Remove Pages From Search
Google’s John Mueller explains how to remove pages from Google Search, why sitelinks can’t be controlled manually, and when to use the URL removal tool.
Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright
In this edition of IMHO, Shelley Walsh speaks with Stephen Kenwright about how traditional marketing fuels LLM performance and brand trust.
Is It Time To Remove Focus From Average Position In GSC?
Traditional ranking metrics are less reliable in today’s AI-driven SERPs. Understand why average position misleads and what to track instead.
Google Answers Question About Structured Data And Logged Out Users
Google’s John Mueller answers whether it is okay to show logged-out users different content from what is in the structured data.
Perplexity Looks Beyond Search With Its AI Browser, Comet
Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task automation.
Ex-Google Engineer Launches Athena For AI Search Visibility
Former Google Search engineer Andrew Yan launches Athena, a startup helping brands optimize their visibility in AI-generated answers.
Google’s John Mueller Clarifies How To Remove Pages From Search
Google’s John Mueller explains how to remove pages from Google Search, why sitelinks can’t be controlled manually, and when to use the URL removal tool.
Google Answers Question About Structured Data And Logged Out Users
Google’s John Mueller answers whether it is okay to show logged-out users different content from what is in the structured data.
Brave Search API Now Available Through AWS Marketplace
The Brave Search API is now available in Amazon’s new AI Agents and Tools category in the AWS Marketplace.
Google Adds Comparison Mode To Search Console’s 24-Hour View
Google has added a comparison mode to Search Console’s 24-hour view, letting you analyze hourly performance trends against previous days.
Google’s John Mueller Clarifies How To Remove Pages From Search
Google’s John Mueller explains how to remove pages from Google Search, why sitelinks can’t be controlled manually, and when to use the URL removal tool.
Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright
In this edition of IMHO, Shelley Walsh speaks with Stephen Kenwright about how traditional marketing fuels LLM performance and brand trust.
Google Answers Question About Structured Data And Logged Out Users
Google’s John Mueller answers whether it is okay to show logged-out users different content from what is in the structured data.
Cloudflare DDoS Report: 63% Of Known Attacks Blamed On Competitors
Cloudflare report shows that, of customer‑identified DDoS attacks, 63% are competitor‑led and 5% are self‑inflicted.
Google Search Can Now Call Local Businesses Using AI
Google Search can now call local businesses using AI to gather pricing and availability info on your behalf. Here’s how it works.
Confirmed CWV Reporting Glitch In Google Search Console
Google Search Console Core Web Vitals reporting for mobile is showing a confirmed dip in metrics reported in CrUX.
Scaling PPC Campaigns Sustainably: Use The SCALE Framework To Move Beyond Actionism
A clear PPC growth system that avoids costly overreactions and delivers long-term profitability through focused, strategic scaling.
Google Performance Max: Everything You Need To Know
Learn how to set up, optimize, and troubleshoot Google Performance Max campaigns with this updated guide covering features, reporting insights, best practices, and use cases.
How To Calculate Your ROAS & Ways To Use It
ROAS is simple to calculate, but powerful when used right. Here’s how it fits into budgeting, bidding, and business outcomes.
![Stop Paying the Google Ads Tax Without Realizing It [Webinar]](https://www.searchenginejournal.com/wp-content/uploads/2025/06/3-935-760x400.webp)
Stop Paying the Google Ads Tax Without Realizing It [Webinar]
Join us for a data-backed session where we break down how to detect, diagnose, and eliminate unnecessary branded ad spend.
Ask A PPC: How To Make Microsoft Advertising Profitable
Want better ROI from Microsoft Advertising? In this week’s Ask A PPC, Navah Hopkins tackles common frustrations and shows what profitable advertisers do differently.
Why Google Ads Fails B2B (And How to Fix It)
Unlock the potential of Google Ads for B2B marketing. Discover how to enhance lead quality and improve campaign performance.
How To Successfully Weave Your Brand Messaging Into Sales Copy
Sales copy works best when it reflects your brand. This article covers practical ways to align your messaging across platforms.
The Intersection Of Video SEO And Social Media: Tactics To Win
Your video strategy isn’t working unless it’s search-friendly. Get real tactics to boost visibility where it matters.
How To Increase Google Discover Visibility Naturally Using These Ranking Signals
Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact your content visibility.
How LLMs Interpret Content: How To Structure Information For AI Search
LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.
Master Your Message If You Want To Create Better Brand Content
Messaging makes or breaks content marketing. Build a voice that resonates, write with purpose, and turn casual readers into loyal customers.
AI & SEO-Driven Content Marketing: How To Calculate True ROI for B2B Companies in 2025
Delve into AI overviews that help connect your SEO initiatives to tangible revenue impacts and enhance your marketing strategies.
Enterprise SEO
![How To Host Or Migrate A Website In 2025: Factors That May Break Rankings [+ Checklist]](https://www.searchenginejournal.com/wp-content/uploads/2025/05/featured-508-768x403.webp)
How To Host Or Migrate A Website In 2025: Factors That May Break Rankings [+ Checklist]
JULY EBOOK HIGHLIGHT
The State Of AI in Marketing
Inside The State Of AI in Marketing Report, You’ll Learn To:
- Maximize AI ROI by understanding and focusing on where AI performs best.
- Choose smarter AI tools with insights into which platforms marketers trust and use most.
- Streamline workflows by adopting top-performing strategies where AI is actually providing real value.
- Overcome AI adoption hurdles by understanding the largest barriers (hint: it’s not job loss.)
- Implement actionable AI strategies right now, based on what’s working across the industry.
Meta Follows YouTube In Crackdown On Unoriginal Content
By Matt G. Southern
Meta is taking action against unoriginal content, cracking down on accounts that repost others’ work without permission or meaningful edits.
TikTok Denies Report Claiming It’s Building a Standalone US App
By Matt G. Southern
TikTok has denied a Reuters report claiming it’s building a standalone U.S. app with a separate algorithm.
YouTube Clarifies Monetization Update: Targeting Spam, Not Reaction Channels
By Matt G. Southern
YouTube says its July 15 monetization update won’t specifically target reaction or clips channels, but warns enforcement will increase for repetitive or spam-like content.
YouTube Targets Mass-Produced Content in Monetization Update
By Matt G. Southern
YouTube is updating its monetization policies to target mass-produced and repetitious content. Here’s you need to know.
YouTube Adds New Viewer Metrics To Track Audience Loyalty
By Matt G. Southern
YouTube is replacing the “returning viewers” metric with new viewer segments to help creators better understand long-term audience engagement.
YouTube Tests AI Features To Improve Search & Discovery
By Matt G. Southern
YouTube rolls out experimental AI features to improve video discovery, including a search carousel and conversational assistant.