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Social Media Engagement Rates Dropping Across Top Networks
Compare your social media performance with brands in your industry in the 2023 Social Media Benchmarks Report.
Twitter Will Share Ad Revenue With Twitter Blue Verified Creators
Twitter Blue Verified creators can now earn a share of ad revenue for Twitter Ads in their reply threads.
Twitter Introduces New Appeal Process For Suspended Accounts
Starting February 1, Twitter users will be able to appeal account suspensions for evaluations based on new criteria for reinstatement.
Where Are The Advertisers Leaving Twitter Going For The Super Bowl?
The mass exodus from Twitter is a challenge for digital advertisers, especially with the Super Bowl coming up. Here’s what you should know.
Twitter Rolls Out Search Keywords Ads To All Advertisers
Twitter rolls out a new ad unit, “Search Keywords Ads,” allowing users to promote sponsored tweets in search results to reach a wider audience.
Twitter’s Revenue Down 40% As 500 Top Advertisers Pull Out
Twitter’s advertising revenue is down 40%, and over 500 top advertisers have stopped spending since CEO Elon Musk took over.
Twitter Cuts Off Access To Third-Party Apps
In a move sparking controversy across tech and developer communities, Twitter appears to have cut off access to third-party apps like Twitteriffic and Tweetbot.
What To Tweet: 24 Ideas For Inspiration
Creating an engaging brand presence starts with the first tweet. Stay on brand and find inspiration from 24 examples of first, funny, and viral tweets.
Twitter Adds Public View Counts To Tweets
Elon Musk announced today that Twitter will now display view counts on tweets, giving users more insight into the reach of other users’ content.
Twitter Enhances Search Results For Cashtags
Twitter is upgrading the user experience for cashtags, showing pricing graphs when users click on the symbol of a major stock, ETF, or cryptocurrency.
Twitter Launches Blue For Business With Square Profile Photos
Twitter is launching Blue For Business, a new version of Blue Verified designed to distinguish brand accounts from personal accounts.
Twitter’s New Verification System Has Blue & Gold Checkmarks
Twitter is launching a modified version of its verification system which includes gold checkmarks for businesses and special labels for official accounts.
Twitter Expands Community Notes To All Users
Twitter is rolling out Community Notes worldwide, giving everyone the ability to view and rate fact checks contributed by other users.
Twitter Now Puts Recommended Tweets In Everyone’s Feeds
Twitter is expanding recommended tweets to all users, including people who managed to avoid them until now.
Elon Musk Shares Vision For “Twitter 2.0”
Twitter CEO Elon Musk reveals six ways he plans to turn Twitter into an “everything app,” including longform tweets, encrypted DMs, user-to-user payments, and more.
Twitter Rolls Out 3 New Ways To Advertise
Twitter is launching three new advertising options designed to get people to visit and take action on businesses’ websites.
Elon Musk Hires Prolific Hacker George Hotz To Fix Twitter Search
Twitter CEO Elon Musk sets his sights on improving the website’s search functionality, enlisting the help of prolific hacker and long-time critic George Hotz.
Users Lose Confidence That Twitter Will Survive
Millions of tweets signal perception that Twitter is ending soon as mass resignations inspire users to lose confidence that it will stay online
Evidence of New Twitter Features Leaked By Security Researcher
Security researcher leaks evidence of new Twitter features under development, including end-to-end DM encryption and an anti-cyberstalking measure
Elon Musk’s Twitter Takeover: A Timeline Of Events
A continuously updated timeline of Elon Musk becoming the owner and CEO of Twitter, and the events that occur under his leadership.
Twitter Fires Senior Engineers for Opinions Shared in Private Slack Channel
Senior engineers with over ten years experience fired from Twitter for privately sharing their opinions. Elon Musk mock-apologizes for firing “these geniuses”
Experts Predict Twitter Outage & Advise Downloading Your Data
Multiple experts warn of a possible Twitter outage and encourage users to download their data now while they still can
Twitter Fires 80% of Contractor Employees With No Formal Notice
Elon Musk fires nearly all Twitter contract employees, with one fired working parent tweeting how the timing couldn’t be worse
Senior Twitter Execs Resign – Bankruptcy Reportedly Isn’t Out Of The Question
Musk reportedly says bankruptcy not out of the question as senior execs core to Twitter’s functioning resign
Most Of You Aren’t Leaving Twitter, Poll Results Show
As SEOs and marketers discuss leaving Twitter for other platforms, we asked what your plans are. You told us you’re not leaving.
8 Brands Using Twitter Effectively
No two tweet strategies are alike. Take a look at some brands that use Twitter effectively and learn what makes them so successful.
Substack Sets Its Sights On Twitter With New Chat Feature
Substack has launched a discussion feature that will allow authors to communicate with their audiences directly via mobile app.
Elon Musk Finally Owns Twitter – Fires CEO & CFO
Elon Musk completes purchase of Twitter and promises to make the platform a place for all sides to come together in a “healthy manner”
Twitter’s Most Active Users Have Reportedly Stopped Tweeting
Twitter’s heavy tweeters aren’t as active as they used to be, and people who use the site regularly have different interests than in years past.
Twitter Expands Campaign Planner To 15 More Countries
Twitter is expanding its Campaign Planner forecasting tool for advertisers to 15 additional countries and adding support for the video views objective.