News
Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
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Google: Extra Content Not Always Needed For Category Pages
Google advises that it’s not always necessary to add extra content to product category pages if the product names describe what’s on the page.
Google on Using Duplicate Manufacturer Product Descriptions
Google’s John Mueller offered encouraging feedback on ranking eCommerce sites that use manufacturer product descriptions
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Google Ads to Rollout New Advertiser Pages With a Focus on Transparency
Google Ads is increasing transparency by providing users more background on verified advertisers. Here’s what you need to know!
Twitter Adds Bitcoin & GoFundMe As Tipping Options
Twitter is expanding its tipping feature to more users and diversifying the ways in which users can receive monetary contributions.
PageSpeed Insights Updates to Lighthouse 8.4 – Helps Improve LCP
PageSpeed Insights updates to Lighthouse 8.4. A new audit diagnoses a widespread Largest Contentful Paint problem
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Google Updates Keyword Matching Processes for Phrase & Broad Match
Google Ads has announced updates to the way that queries are matched to keywords. Here’s what advertisers need to know!
Google: Referral Traffic Doesn’t Increase Link Equity
When Google evaluates how much weight to assign to backlinks it doesn’t consider factors such as referral traffic or whether the link gets clicked on.
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WordPress Ninja Forms Vulnerability Exposes Over a Million Sites
WordPress Ninja Forms vulnerability can lead to a full site take over and phishing scams
Google’s Apps Work Different on iOS 15
Many of Google’s key apps work slightly different on Apple’s iOS 15. These are the changes you need to know about.
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Google Announces “Things to Do” Free Listing & Ad Unit
Google has announced a new listing for attractions, tours, and activities. Learn what they are, what they look like & how to get started!
WordPress Gutenberg 11.5 Achieves a Full Site Editing Milestone
Gutenberg 11.5 takes a meaningful step forward to Full Site Editing with the new Widget Group Block
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Facebook Has New Ways to Generate Leads & Connect With Customers
Facebook is rolling out new free and paid business tools designed to help businesses find new customers and connect with them in more ways.
How YouTube Recommends Videos
YouTube offers its most detailed explanation yet regarding its recommendation engine and how it chooses which videos to display on your home page.
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Why Does Google Replace Page Titles?
Google reveals new information about the page title update and explains why it replaces some titles and not others.
Shopify Makes it Easy to Market to Specific Countries
Shopify is making it easier to optimize ecommerce stores for international markets all from a single Shopify site.
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Google Consolidates Smart Display & Standard Display Campaign Creation
Google is combining Smart display and Standard display campaigns within one campaign type. Here’s what you need to know!
Website Themes Impact SEO
Google’s John Mueller says that website themes impact SEO. Site design and SEO experts share what to know before choosing a website theme
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LinkedIn Pages Can Now Publish Long-Form Content
LinkedIn’s new Articles For Pages gives companies the ability to publish long-form content for the first time, rather than being restricted by a character count.
YouTube Adds Traffic & Revenue Data to Mobile Analytics
YouTube is bringing more analytics reports to mobile that were previously only available on desktop, which includes data about traffic sources and revenue.
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![We Analyzed 88 Google Ranking Factors & Here’s What We Found [Ebook]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/09/1000x1000-1-613b8b9992f73-sej-276x244.jpg)
We Analyzed 88 Google Ranking Factors & Here’s What We Found [Ebook]
![We Analyzed 88 Google Ranking Factors & Here’s What We Found [Ebook]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/09/1000x1000-1-613b8b9992f73-sej-100x100.jpg)
Have you ever wondered what is and isn’t a ranking factor? This guide determines whether these 88 signals are Google ranking factors.
YouTube Expands Community Posts to More Creators
YouTube is lowering the eligibility criteria for community posts, which will give many more creators access to a tool to better connect with their audience.
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Do Prominent Lead Gen Forms Impact SEO?
Google’s John Mueller answered question regarding under which conditions prominent lead generation forms may cause a site to rank lower
Microsoft Ads Announces Plans to Move to New Feedback Platform
Microsoft plans to move to a new feedback platform in October. Here’s what advertisers need to know!
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What’s Driving Google’s Title Tag Rewrites?
What Google recommends for title tags and if that influences why title tags are rewritten
Facebook & Instagram Topics to Watch For Q2 2021
A new report lists the top six trending topics across Instagram and Facebook in the second quarter of 2021, based on year over year data.
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Facebook Reports Increase in Use of Digital Tools Among SMBs
Facebook reports the amount of small businesses using digital tools has increased globally, rising from 81% to 88% in the past six months.
Facebook Creates New Ways For SMBs to Access Funding
To help diverse businesses and address cash flow needs, Facebook is introducing ways to access funding and get connected with business resources and networking groups.
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YouTube Adds 5 Features for Creators
YouTube is adding five new features for video creators that offer more viewer insights, as well as greater control over ads and video chapters.
LinkedIn Makes 35+ Learning Courses Free For a Month
In an effort to help professionals adapt to the future of work, LinkedIn is offering over 35 learning courses free for a limited.
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Google to Begin Sharing More Search Term Data With Advertisers
Google will share more query data with advertisers moving forward while removing older search term data. Here’s what advertisers should know!
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