News
Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
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Google to Begin Sharing More Search Term Data With Advertisers
Google will share more query data with advertisers moving forward while removing older search term data. Here’s what advertisers should know!
WordPress 5.8.1 Released to Fix Multiple Vulnerabilities
WordPress Update 5.8.1 addresses three security issues in REST API, Gutenberg editor and Lodash JavaScript library. Recommends updating now
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Twitter Announces Communities Feature
Twitter announced the Communities feature, what some see as a challenge to Reddit and Facebook Groups
How to Make YouTube Videos More Advertiser Friendly
YouTube answers questions about its advertiser-friendly guidelines and offers advice to creators to help ensure videos are always fully monetized.
Jetpack Acquires WordPress Social Image Generator
WordPress toolkit company Jetpack announced it has acquired Social Image Generator, a plugin that generates social sharing images
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Google Lighthouse 8.3.0 Update Includes Fraggle Rock Project
Update affects PageSpeed Insights, SEO description emphasizes CWV over SEO and introduces Project Fraggle Rock
New Verification Guidelines For Facebook And Instagram Accounts
Brands and well-known personalities looking to verify their account on Facebook and Instagram will now have to operate within the social giant’s updated application process.
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Google Still Uses Original Page Titles For Search Rankings
Google’s John Mueller confirms a webpage’s original title will still be used for ranking purposes even when it’s replaced in SERPs.
![The State of SEO 2021: Key Industry Survey Findings [Research]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/08/1-61322b43a3769-sej-276x244.jpg)
The State of SEO 2021: Key Industry Survey Findings [Research]
![The State of SEO 2021: Key Industry Survey Findings [Research]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/08/1-61322b43a3769-sej-100x100.jpg)
Search Engine Journal’s first State of SEO Report will help guide your SEO strategy into 2022 with unique data, graphs, and commentary.
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Microsoft Advertising Announces September Product Releases & Updates
Today, Microsoft Advertising announced its September product releases and updates. Here’s what advertisers need to know!
New Twitter Privacy Tools Will Give Users More Control
Twitter is considering four new products that will increase privacy and give users more control over their accounts.
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TikTok Reveals What Makes A High Performing Ad On Its Platform
TikTok has published 4 best practices that have resulted in increased impressions for their video ads. The social platform also gives advice to eCommerce brands.
Google News Sending Users Directly to Publishers’ Websites
An update rolling out soon to the Google News app will send users directly to publishers’ own webpages, rather than being sent to AMP pages.
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Why Web Pages Disappear from Search Console Reports
Google’s John Mueller answers why the amount of web pages in various search console reports may decline month after month
Google Shows How to Optimize for Beta Discover Follow
Get more traffic. Google published how to optimize a site to receive followers from the Discover Follow feature currently in Beta
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Bing’s Content Submission API Allows Instant Indexing
After thorough beta testing, the Bing Content Submission API is now available to everyone. The tool notifies Bing when changes are made to a website.
Advertisers React to Google’s Decision to Sunset Expanded Text Ad Creation
Advertisers share their reactions to the news that Google Ads will sunset Expanded Text Ad creation & share tips on what to do now!
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Google Page Experience Update Fully Rolled Out – This is Why it Matters
Google’s Page Experience Update finished rolling out. These are the reasons why this update is important.
Twitter Super Follows: New Way to Monetize Followers
Twitter announced a new way for creators and influencers to monetize followers with a subscription based system called Super Follows
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Google Adds Presearch As A Default Option on Android in EU
Google is adding private, decentralized search engine Presearch as a default option on all new and factory-reset Android devices in the U.K. and Europe.
WordPress Parent Company Acquires Headless CMS Frontity
The parent company of WordPress.com acquired headless CMS company Frontity. The acquisition is seen as a significant milestone for the WordPress community
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LinkedIn Removing Stories on September 30
LinkedIn stories are going the way of Twitter’s Fleets, as the company announces the feature will be removed at the end of September.
Google Adds New Shipping & Return Annotations in Search Results
Google is giving retailers the option to indicate in search results when they offer special promotions related to shipping and returns.
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Google Plans to Sunset Expanded Text Ads: Here’s What Advertisers Can Do
Google has announced that ETAs will no longer be able to be created after June 2022. Here’s how advertisers should prepare.
Google: Interstitials are Fine Under this Condition
Google’s John Mueller offered a nuanced explanation of how the negative ranking factor related to interstitials works
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Google’s Link Spam Update Is Complete
Google seems to be more vocal regarding communicating updates and offering additional advice to marketers. The Link Spam update is the latest to be completed.
Google: Low Traffic Does Not Always Mean Low Quality
Google’s John Mueller offers solutions for what to do about web pages that have little to no search traffic
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Google’s Not Fooled By Fake Lighthouse Scores
Google’s John Mueller tells SEOs that fake Lighthouse scores won’t help websites rank any higher in search results.
Google Reports Data Loss in Search Console
Google reports a data loss in Search Console in the month of August. As a result, you may see drop in your performance reports.
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Google Title Tag Update Casualties Lose Search Traffic
Google’s Title Tag Update is causing so much disruption that some have started calling it Titlepocalypse
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