With an impending change in Quality Score from Google due on September 12, here’s an updated version of my free AdWords Script.
Finally, conversion tracking has come to LinkedIn. You can now track how many of your sponsored content and text ads on LinkedIn are leading to conversions.
Facebook has announced an update to Lookalike Audiences that should make it easier for advertisers to reach consumers around the globe.
Google’s Security Issues report in Search Console has, for over 9 years, been a valuable tool for helping webmasters resolve security issues with their sites.
Google has taken it upon itself to reiterate the policy on widget links, specifically warning against “unnatural” links.
Reviews from the web are being added to Google’s Knowledge Panels in search results; this update is available worldwide on mobile and desktop.
A new advertising experience is now available to AdWords advertisers. Shop the look makes it possible to sell clothing directly in Google search results pages.
Did Google update its algorithm last week? Google’s John Mueller recently addressed that question, and here is the answer.
Owners of a listing can now invite others to manage the listing with them without having to share personal account logins.
Google’s suggested solution for extracting more data from Keyword Planner is to try using the built-in forecasting feature.
Twitter is expanding video content monetization with pre-roll ads for video creators and a new way for brands and creators to team up on live video.
YouTube is now notifying publishers directly when removing monetization from videos that are not considered to be advertiser-friendly.
Behavioral targeting is coming to Snapchat. That means advertisers will soon be able to target users based on their Snapchat activity.
Google has made it possible to add sitelinks to ads at the account level.
Participating in the project will allow publishers to expedite the process of having their content surfaced by Google.
Your mobile page load time will soon impact whether people will see your Facebook ads. To help advertisers speed up, Facebook is introducing prefetching.
Google has now made it possible to search within apps on Android phones.
Pinterest is introducing engagement retargeting to let you target users who have engaged with your pins, and adding a new tag for better retargeting.
Google’s share of the US desktop search market is not just stagnating, it is now on the decline. However, its overall search share is going up.
Google is rolling out a redesign and several brand new features to Google+.