Google Bard Director Talks Usage, Ethics, And Competitive Advantage
Explore Google Bard’s future, user feedback, and competitive strategies in Search Engine Journal’s exclusive interview with Yury Pinsky.
About
Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
Articles
Google Enhances Search With Support For Organization Meta Data
Google expands organization markup support to improve knowledge panels with more accurate business details.
Google To Curb Microtargeting In Consumer Finance Ads
Google tightens personalized ad policy, banning microtargeting for financial services ads to protect user privacy.
New Microsoft Tool Aims To Help You Maximize Ad Earnings
Microsoft launches a new analytics dashboard to help publishers easily track and optimize advertising revenue streams.
Google Highlights Forums & Profiles With New Structured Data
Google introduces structured data markup for forums and profiles to improve search visibility. New Search Console reports can help you help monitor implementation.
Google Downplays AI Threat To Human Content Creation
Google Search Relations team: AI is a useful creative aid, not a replacement for human originality.
Google: Fix Technical Issues Before Chasing The ‘Next Big Thing’
Technical SEO basics and high-quality, helpful content should come before chasing SEO trends, say Google’s Search Relations team.
One-On-One With DuckDuckGo: Inside The Private Search Alternative
In an exclusive interview, DuckDuckGo details its privacy-focused ad partnership with Microsoft, which aims to rethink digital marketing without compromising user privacy.
Google Unwraps New AI Tools To Deck Your Holiday Shopping
Google rolls out AI shopping tools to inspire gift ideas, visualize searches, and expand virtual try-on.
Bing Employs GPT-4 To Write Custom Search Snippets
Bing launches AI-powered captions for search results to provide more informative snippets and enhance the search experience.
YouTube Creators Must Comply With New Rules For AI Content
YouTube requires creators to label AI content and allows removal requests for deepfakes under new policies.
Google Launches “Notes” To Add User Comments In Search Results
Google introduces “Notes” feature in Search Labs to let users add comments and insights on search results.
Google Alters Search Rankings To Prioritize First-Hand Knowledge
Google announced changes to Search to prioritize content that demonstrates first-hand knowledge, and a new way to deliver personalized results.
Google Reveals Best & Worst Times For Holiday Travel
Google reveals the best times and worst times for holiday travel and shopping using past data to avoid crowds.
Google Maps Introduces New Ways To Plan Travel & Navigate
Google Maps gets holiday travel boost with smarter transit, group planning, and community engagement features.
This Lawsuit Could Make Social Media Safer For Your Kids
A social media lawsuit alleging harm to kids mostly advances despite objections from tech giants.
Can AI Make Social Media Less Toxic? A Chatbot Study Shows Promise
Can AI help foster healthier social media interactions? Here’s what researchers found after studying the interaction of 500 chatbots.
Microsoft’s AI Ad Plans Revealed Through New App Deal
Microsoft partners with the Baidu keyboard app to bring personalized, AI-powered ads starting in 2024.
Google Announces New Structured Data For Educational Videos
Google introduces structured data markup for educational videos to enhance search and provide users more relevant results.
Google Takes Legal Action Against AI Scammers & Copyright Fraud
Google sues to stop AI and copyright scammers exploiting users and businesses.
Microsoft Advertising Updates: More Emails About Non-Compliant Ads
Microsoft Advertising is sending increased policy violation email alerts to inform customers faster when ads or keywords are disapproved.
Google’s Plan For Ad Targeting Without Third-Party Cookies
Google outlines new privacy-focused ad targeting strategies to replace tracking cookies, leaning on AI and first-party data.
Google Claims Core Web Vitals Saved Over 10,000 Years In Load Times
Google claims optimizing Core Web Vitals saves over 10,000 years in load times. However, most sites don’t meet thresholds.
Google Simplifies The Search Console Page Experience Report
Google simplifies the Search Console page experience report to focus on holistic optimization guidance rather than individual metrics.
Google’s Search Generative Experience (SGE) Expands To 120+ Countries
Google’s Search Generative Experience (SGE) goes global with 120+ country expansion and new interactive features.
Google Rolls Out November 2023 Reviews Update
Google is rolling out the November 2023 reviews update, which is the last standalone update. Google will regularly assess review content quality going forward.
Microsoft Bing Launches Webmaster Tools Android App
Bing launches Android app for Webmaster Tools, offering convenient access to key site performance features on the go.
Google’s John Mueller Gives Tips To Improve PageSpeed Insights Scores
Google offers tips on improving website speed scores: test elements individually, isolate limiting factors, focus optimizations where needed.
Google Ads Rolls Out Generative AI Features To Performance Max
Google launches generative AI in Performance Max to help marketers easily create customized text and image ads at scale.
Google’s Holiday 100 Guide Reveals Top Trending Gift Searches
Google unveils holiday shopping features including a deals hub and gift idea list based on trending searches.