Twitter to Purge Accounts That Have Been Inactive for 6 Months
Twitter is reportedly planning to delete inactive accounts in an effort to free up usernames for other people.
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Google Continues to Command a Significant Share of Search Ad Revenue
Google maintains its position as leader in search advertising, with net revenue dropping less than one percent since last year.
Snapchat Usage Projected to Grow Over 14% This Year
Snapchat is projected to grow more than anticipated by the end of this year, according to eMarketer.
Snapchat Lets Advertisers Run Video Ads Up to 3 Minutes in Length
Snapchat is rolling out new options for advertisers, allowing them to run ads as long as three minutes.
Instagram Explains How Posts Are Chosen for the Explore Page
Instagram has revealed new details regarding what goes into selecting posts and stories for the Explore page.
Google’s John Mueller: Never Blindly Follow Big Sites’ SEO
Google’s John Mueller recently advised against blindly following what big sites do when it comes to SEO.
Google Makes YouTube Masthead Ads on TVs Available to All Advertisers
YouTube Masthead ads on TV screens are now widely available for all advertisers to buy on a CPM basis.
Google Ads to Provide More Data on the Performance of Smart Bidding
Google Ads will provide advertisers with more transparency into the performance of smart bidding strategies.
WordPress.com Introduces A New Way For Websites to Make Money
Websites hosted on WordPress.com can now monetize their content with a new recurring payments feature.
Google Provides New Information on Latest Video Structured Data Features
Google updated its video structured data help document with information on some of the latest enhancements to video search results.
Facebook Expands its Brand Safety Controls for Advertisers
Facebook’s building on its brand safety tools to give advertisers more control over how their brand appears on the network.
Google Search Console to Report on Data Related to Product Rich Results
Google is adding data to Search Console giving retailers insight into the performance of product rich results in Google Search.
Facebook Can Now Deliver Ads That Are Dynamically Tailored to Each User
Facebook is rolling out new advertising features that use machine learning to dynamically customize ads for individual users.
Bing Improves Image Search With Better Understanding of User Queries
Bing is making image search more precise through improved understanding of the relationships between user queries, images, and webpages.
Bing is Now Utilizing BERT at a Larger Scale Than Google
Bing revealed it’s been using BERT in search results before Google, and it’s also being used at a larger scale.
Google Maps is Adding Local Recommendations in ‘For You’ Tab
Google Maps is piloting a new feature which sees its Local Guides providing recommendations to users.
Google’s John Mueller On Blocking Robots.txt Files From Being Indexed
Google’s John Mueller recently provided some advice on how to block robots.txt and sitemap files from being indexed.
YouTube Launches a Redesign of its Desktop Homepage
YouTube has updated the design of its desktop homepage and the homepage of its apps on iPads and Android tablets.
Google Ads Editor Gets New Features & Support For New Campaign Types
Google Ads Editor has been updated with support for new campaign types as well as several new features.
YouTube to Display Shopping Ads on the Home Feed and in Search Results
Google is bringing shopping ads to YouTube’s home feed and search results, letting advertisers tap into users’ shopping intent.