Ask an SEO
Ask an SEO is a weekly column where we answer your top questions about search engine optimization. Have a question about SEO? Simply fill out our form and you might get your answer in our next edition of Ask an SEO!
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When To Create Localized Folders And Pages For SEO
Structure your website to help customers understand the site’s hierarchy and also shows the resources available within the section.
Supercharge Your Shopify Site: A Guide To Boosting Speed And Performance
Optimize your site for blazing-fast load times and an enhanced customer journey with actionable strategies and practical tips.
What Factors Contribute To High On-Page SEO Scores (But Low Domain Authority)?
What’s the relationship between on-page SEO scores and domain authority? Expert Tony Wright answers your burning question in this week’s Ask An SEO.
Do Categories & Structure Matter More For SEO Than Just Content?
Content silos aside, discover the impact of categories and structure have on your SEO efforts in this week’s Ask An SEO.
Google E-E-A-T: Should We Search For Other Articles With High Backlink Profiles?
How important are backlinks as a metric when it comes to making sure your content has E-E-A-T? Tony Wright tackles this week’s Ask An SEO.
Will Improving Page Speed Count For Helpful Content In Google?
How is pagespeed related to helpful content in Google? Expert Adam Riemer answers this week’s Ask An SEO.
How Do You Clean Up Content Without Affecting Rankings?
More content doesn’t equate to better rankings. Here’s the advice straight from SEO pro, Tony Wright, on deciding whether to keep, update, or remove it.
Will AI Kill SEO? We Asked ChatGPT
Should you be worried that ChatGPT taking over your SEO job? Here’s what to expect about the hot topic in this week’s Ask An SEO.
Should You Focus On Zero Search Volume Keywords?
Zero search volume keywords are worth going after, but only if they’re relevant to your business.
How Do You Suggest A Business Invest In Paid Instead Of SEO?
Should you cut your SEO for PPC? Do your analysis with the whole business in mind with advice straight from expert Tony Wright.
When Is The Right Time To Do A Content Audit For SEO?
Knowing when to check how your content (and what to check) is important. Test and improve with these tips in this week’s Ask An SEO.
How Do You Differentiate Goals From KPIs?
What is the difference between a goal and a KPI? Learn what each of them mean in the world of SEO.
Let’s Talk About Old Content And Redirect Chains
Don’t overthink SEO. When it comes to old content and redirect chains, here are guidelines straight from expert Ryan Jones to sort things out confidently.
What Is The Risk Of Focusing On A Competitor’s SEO Strategies?
Keeping an eye on your competitor? Learn from their mistakes and take advantage of the opportunity to rank with examples from expert Adam Riemer.
Semrush Vs. Ahrefs: Why Are The Number Of Indexed Pages Different From Google?
Whatever SEO tool you’re using, understand what it’s best used for and discern which one you believe when running an analysis.
Is It Better To Direct To A New Subpage Or A Popup Page?
Understand how your visitors consume your content so you can help them navigate your site successfully.
How Can Resellers Create Linkable Assets & Build Better Links?
Investing in link-worthy assets will pay off in the long run. Here’s how to start building them as a reseller business.
Is Link Spam From Our Old Hacked Website Impacting Our New One?
Spammy links are out of your control, but there are things you could to help overpower them. Here’s how.
Do I Write Separate Pillar Posts For Each Category?
What do you do when you have multiple cluster posts without a pillar page? Follow these tips to ensure a good fit in content structure.
How Do I Stop Keyword Cannibalization When My Products Are All Similar?
For ecommerce product pages, It can be tricky to have multiple products that are all equal but not unique enough. Here are two possible fixes.
Why Would Someone Build Links For Me?
Is it normal to get weird links and would Google penalize your site for them? Discover the answer in this week’s Ask An SEO.
Is Technical SEO A Female-Friendly Place To Build My Career? Ask An SEO
SEO women within the SEJ community share advice on how to overcome imposter syndrome and break gender barriers in the workplace.
How Can We Encourage Older Consumers To Leave Reviews?
Consistency is the key to getting more mature audiences to leave reviews. Expert Tony Wright explains how.
Why Do Our Search Rankings Drop On Weekends?
Learn the specific reasons why you might notice your search rankings dropping during weekends.
How Can We Improve Rankings For Older Content? Ask An SEO
A reader asks Adam Riemer for help improving the Google Search rankings of existing content in this Ask An SEO.
How Can We Solve Autogenerated URL Errors Once & For All?
Avoid cannibalizing your own pages and start making your pages official with canonical links and site mapping.
Why Isn’t Google Showing The Sitelinks I Want? Ask An SEO
In this week’s Ask An SEO, Kayle Larkin shares tips on how to influence which sitelinks show up on Google Search results pages.
What Should You Do With Extra Domain Names?
Is buying extra domains recommended? Tony Wright gives a short-term and long-term perspective for single websites who own several domains.
Which Is Better For Ecommerce: On-Page SEO Or Link Building?
You have limited time for SEO, so where should you invest it? Mindy Weinstein shares the answer in this week’s Ask An SEO.
Let’s Talk About Microsites & Dips In Traffic: Ask An SEO
Are there issues specific to microsites we should consider when traffic drops? Ryan Jones answers for a reader in this edition of Ask An SEO.