How To Stress-Test A Staging Environment To Surface Risks Pre-Launch – Ask An SEO
Launching a redesign or migration? The staging environment tests in this guide will catch SEO issues before they cost you rankings.
Helen Pollitt
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Helen manages the SEO team at Getty Images. She has a passion for equipping teams and training individuals in SEO strategy and tactics. Helen is often seen on stage at conferences delivering talks about digital marketing.
Articles
What’s The Biggest Technical SEO Blind Spot From Over-Relying On Tools? – Ask An SEO
SEO tools are useful, but over-relying on them creates blind spots. Here’s what raw data reveals that tools never will.
What Can Log File Data Tell Me That Tools Can’t? – Ask An SEO
Take a deeper look at crawl behavior, bot verification, and technical SEO signals through log file analysis.
Is Your Internal Linking Helping Or Hurting Topical Authority? Ask An SEO
Learn how to evaluate internal linking structures to ensure they reinforce topical authority instead of weakening page relevance and intent.
Ask An SEO: Can AI Systems & LLMs Render JavaScript To Read ‘Hidden’ Content?
In this article, we find out if there’re any differences between how AI systems handle JavaScript-rendered or interactively hidden content compared to traditional Google indexing.
Ask an SEO: Is An XML Or HTML Sitemap Better For SEO?
Learn the differences between XML and HTML sitemaps, their impact on crawlability, and when each makes sense for your site’s structure.
Ask An SEO: How To Manage Stakeholders When An Algorithm Update Hits
When Google’s algorithm updates hit your rankings, keep leadership calm and focused with a data-led, long-term SEO recovery plan.
Ask An SEO: What Are The Most Common Hreflang Mistakes & How Do I Audit Them?
Strengthen your international presence by aligning hreflang setup with market goals and user expectations.
Ask An SEO: How Do You Prioritize Technical SEO Fixes With Limited Dev Support?
When technical debt blocks SEO progress, use this prioritization matrix and collaboration tactics to move critical fixes forward.
Ask An SEO: Why Aren’t My Pages Getting Indexed?
Sitemap? Check. Crawl request? Check. Indexing? Still not happening. Helen Pollitt explains why in this week’s Ask An SEO.
Ask An SEO: Should I Hire Candidates Who Can Use AI Tools Or Have Traditional Skills?
What makes a great SEO hire in today’s market? Helen Pollitt covers which skills count and where AI fits on this week’s Ask An SEO.
Ask An SEO: Why Is GA Reporting Higher Organic Traffic Than GSC?
What’s behind those sudden traffic surges in GA4 that GSC doesn’t show? This breakdown explains the key technical differences.
Ask An SEO: How Do I Rebuild My Website After A Dispute With The Hosting Company?
Lost your website after a hosting dispute? Here’s how to bounce back with recovered content, smart redirects, and a stronger foundation.
Ask An SEO: My Content Can’t Be Seen When I Disable JavaScript – Will This Affect My SEO?
JavaScript-dependent content may not be accessible to search engine crawlers, so make sure all page content can be rendered for best practice.
Ask An SEO: If I Am Not An SEO Expert, Is It Better For Me To Start An Agency?
Should you open an agency as a beginner in SEO? Find out how it affects your competitiveness and client attraction.
Ask An SEO: How Can You Distinguish Yourself In This Era Of AI Search Engines?
Is your SEO career at risk in the era of AI? Find out how to excel and make an impression in this new SEO landscape.
Ask An SEO: Is There Any SEO Benefit To Image Geolocation Data?
Explore the importance of image geolocation data for SEO. Find out how it can provide valuable information about the location and context of your images.
Ask An SEO: How Does The Metadata On Photos Help Increase Rankings?
Learn how metadata on photos can boost your website’s rankings in search engine results in this week’s Ask An SEO.
SEO Reports: Which Metrics Matter & How To Use Them Well
Learn how to communicate your SEO work and demonstrate its value to stakeholders with data-driven and well-crafted reports.
Ask An SEO: With Topic Clusters, How Important Are Page Paths?
How crucial are page paths when it comes to topic clusters? Let’s explore their impact on SEO and user engagement.
Ask An SEO: Why Are My Pages Discovered But Not Indexed?
Identify the reasons why your pages are reported as “Discovered – currently not indexed” by Google Search Console and how to get them indexed.
11 HTML Attributes For SEO & Why They Matter
Discover the key HTML attributes that are crucial to good SEO. Understand their uses and how to code them.
Ask An SEO: How Can I Make Myself Stand Out As A Strong Candidate For My First Full-time Marketing Role?
Get tips and ideas on how to stand out from the crowd when looking for your first role in the marketing industry.
Ask An SEO: What Are The Best Resources To Learn SEO And Who Are The Best People To Follow Online For Good Advice?
In this week’s Ask An SEO, discover trusted SEO resources and experts to follow for accurate and reliable information. Don’t get misled by contradictory advice.
10 Tips For Mastering SEO Interviews: A Guide From A Hiring Manager
Discover 10 expert tips for a successful interview preparation and hopefully land your dream SEO job.
8 Ways To Future Proof Your SEO Career In A Fast-Changing Industry
There are lots of changes happening in the search industry, but it’s no reason to panic! Future-proof your career with these 8 tips.
The Small Business Guide To Reputation Management
Plan what to do in a PR emergency and learn how to proactively protect your brand.
SEO-First Thinking: How to Promote SEO For Company Growth
For SEO to truly promote growth in an organisation we need to break down siloes, encourage training and keep SEO top-of-mind.
SEO & Reputation Management: An In-Depth Guide
SEO and online reputation management go hand in hand. Learn essential tips on using SEO to manage your online reputation.
7 Ways To Improve Local SEO & Attract New Business
Let’s take you through how you can win new customers and improve your visibility through local SEO.