Google Analytics 4 Now Reports On Performance Max & Smart Shopping
Google Analytics is updating reports for GA4 properties with a segment of data counting traffic from Performance Max and Smart Shopping campaigns.
Matt G. Southern
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Matt G. Southern, Senior News Writer, has been with Search Engine Journal since 2013. With a bachelor’s degree in communications, Matt specializes in gathering details, checking facts, and making complex subjects easy to understand. In addition to writing articles, Matt oversees strategy development for SEJ’s news department.
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LinkedIn Reports Demand For ‘Creator’ Jobs Up 3X
A new report from LinkedIn shows that job postings have tripled for creator-related positions as brands invest in new ways to drive engagement.
Facebook Home Feed Changes May Improve Reach & Discoverability
Updates to Facebook’s home feed have the potential to improve your content reach and get your brand in front of new audiences.
New Instagram Reels Features Include Templates, Boosts, & More
A series of updates to Instagram Reels adds new creative tools, new ways to drive engagement, and an update that changes how videos are shared.
Google Makes It Easy To Create Video Ads
Google Ads is launching a handful of new features, including an easy way for businesses to create video ads.
Google Lets Businesses Set Auto Responses To Common Questions
Google is rolling out a new feature for Business Profiles that allows you to set up automated responses to frequently asked questions from customers.
Instagram Makes It Easier To Discover Local Businesses
Instagram’s location maps are now searchable, making it easier to discover places and businesses in your geographic area.
YouTube Reduces Length Of Copyright Dispute Process
YouTube is shortening the length of the copyright dispute and appeal process, which should help reduce the impact of false claims.
How To Connect Your YouTube Channel To Shopify
YouTube is introducing an easy way to link Shopify stores with channels, which allows content creators and businesses to feature their products across YouTube.
Google Ads Creative Studio Now Available To All Advertisers
Google Ads Creative Studio, a tool for creating unique ads at scale, is out of beta and available to all advertisers.
Snapchat Launches On Desktop For Premium Members
Snapchat is now available for the first time on desktop browsers as a bonus feature for Snapchat+ subscribers.
Google Confirms Bug Affecting Ads & Analytics Reporting
Google confirms there’s a bug affecting reporting across Ads and Analytics products. The issue is ongoing with no word on when a fix is coming.
Google Confirms Ongoing Issue With Its Search Index [Update: Fixed?]
Today, at 10:50 a.m Eastern time, Google confirms there’s an ongoing indexing issue affecting a large number of sites.
Google Brings Optimization Score To Performance Max Campaigns
Google is rolling out six new features for Performance Max campaigns, including the long-awaited optimization score.
Does The CMS Matter For Search Rankings?
Google’s Search Advocate John Mueller answers whether there’s an SEO advantage to choosing one type of content management system (CMS) over another.
YouTube Answers Questions About Community Guidelines Appeals
YouTube demystifies the community guidelines appeal process in a new video answering commonly asked questions from creators.
WordPress 6.0.1 Maintenance Update Released With Multiple Bug Fixes
WordPress 6.0.1 maintenance release is now available, which comes with dozens of bug fixes and is recommended for keeping your site running optimally.
Twitter Now Lets You Remove Unwanted Mentions
Twitter is giving people the option to untag themselves from tweets with a new feature called unmentioning.
Google Search Console Video Indexing Report Now Available
Google is adding a new report to Search Console that will help you understand how your videos are performing in search results.
Twitter Buyout Uncertain As Elon Musk Pulls Out Of Deal
Elon Musk is trying to back out of his $44 billion agreement to acquire Twitter, as per a filing with the Securities and Exchange Commission.
Google Search Console Insights For GA4 Properties Now Available
In an update rolling out today, Google addresses a limitation of Google Analytics 4 (GA4) properties by making them compatible with Search Console Insights.
Google Ads Rolls Out Diagnostic Insights
Google Ads is rolling out a new set of data to the Insights page highlighting any issues found during diagnostic checks.
Building a Better Search Engine: Lessons From Neeva’s CEO
Co-founder and CEO of Neeva, Sridhar Ramaswamy, speaks about building an ad-free search engine and lessons learned from 15 years at Google.
Former Google CEO Describes ‘Brutal’ Review Process For New Projects
Former Google CEO Eric Schmidt shares details about the “brutal” review process employees had to go through when pitching ideas for new products.
YouTube Disables Hidden Subscriber Counts
As part of a more significant effort to fight creator impersonation, YouTube has stopped allowing channels to hide the number of subscribers they have.
Small Business Search Trends On The Rise In 2022
A new report from Semrush reveals searches related to small businesses, particularly ‘opening’ a small business, are on the rise.
TikTok Advertisers Can Now Set Custom Attribution Windows
Marketers running ads on TikTok can now optimize their campaigns with flexible attribution windows ranging from one day to 28 days.
LinkedIn Lists This Year’s Top 25 Marketing & Advertising Companies
LinkedIn lists the top 25 companies in the marketing and advertising industry in a new report that could be a valuable resource for job seekers.
What Happens When Google Picks The Wrong Canonical URL?
Despite your best effort to implement canonical tags, Google won’t always choose the same URL to display in search results. How can this be fixed?
Google News Redesign Launches On Desktop
Google is launching a redesigned version of Google News on desktop that users can customize to meet their information needs.