SEO
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
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How SEO Professionals & Agencies Win New Business [Survey Results]
![How SEO Professionals & Agencies Win New Business [Survey Results]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/09/stateseo-feed-6141adf3a9768-sej-100x100.jpg)
We asked SEO professionals how they generate leads and where they win new business. See what they said in our State of SEO industry survey.
How to Optimize Gallery Page Images for Google Search
An artist wonders how to get his paintings ranking against photos in Google Search. Find helpful image optimization tips in this Ask an SEO.
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Free WordPress Astra Plugin Updated with Gutenberg Wireframe Blocks
Astra announces update that brings Gutenberg Wireframing to the web publishing community
10 Enterprise Page Speed Optimizations & Implementation Tips
Don’t let slow page speeds leave customers running to your competitors. Use these tips to improve speed and create a positive experience.
Outbound Links to Authority Sites Good For SEO?
Google’s John Mueller discusses the practice of linking out to authoritative sites for SEO purposes
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How to Generate Leads with Inbound Marketing
Here are five actionable tips that will help you create well-optimized content that converts more first-time visitors into leads.
Top 10 Shopify SEO Apps & Tools to Supercharge Organic Rankings
SEO apps for Shopify can help your store appear more often and higher in organic search, and offer a better experience for customers. Here’s how.
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Are Chrome Bookmarks a Google Ranking Factor?
Is Google using the number of times a site is bookmarked in Chrome as a ranking factor? Read about it here.
WWW vs. non-WWW: Which is Better for SEO?
Does using www vs. no www have an impact on the SEO of your website? What do search engines prefer? Read on to find out.
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Google MUM Algorithm Can Do More than Rank Websites
Google’s John Mueller said that the MUM algorithm can be applied to many parts of search, beyond the ranking part
Google Tests Feature to Help Users Click from Websites to Competitors
Google announced an experimental Chrome feature makes it easy to access search results without leaving a website
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Anchor Text as a Google Ranking Factor: Everything You Need to Know
Anchor text is useful for providing context to users, but does it have any impact to search rankings? Read about it here.
Is Alt Text a Google Ranking Factor?
Can alt tags affect your organic search rankings? Read on to learn whether alt text is a ranking factor.
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Google Search Ends Support For Internet Explorer 11
Google Search is no longer supporting the Internet Explorer 11 web browser, as the company says: “We did the math. It’s time.”
Holiday Searches Start Early This Year, Microsoft Reports
Holiday shopping is starting early this year, and a new report from Microsoft aims to make marketers aware of changes to customer expectations.
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Major Changes to a Website: Why Are You Even Doing It?
Google’s John Mueller answers a question about migrating to WWW version of a site. Then he offers points to think about regarding major changes
Does Sarcasm Still Confuse Google?
Google’s John Mueller discusses the issue of sarcasm in articles and why sometimes content should not contain it
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Build Fewer but Stronger Pages or Create Lots of Pages?
Google’s John Mueller compares content strategies and shows which are appropriate for different goals and situations
“Google” is Bing’s Top Keyword
“Google” is reportedly the top query in competitive search engine Bing, according to a document submitted to EU’s General Court.
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Google Answers if Links or Content Determine E-A-T Scores
Google’s John Mueller speaks frankly on the topic of using E-A-T as an SEO or technical factor
How to Use Structured Data to Support E-A-T
Do you want to boost your content’s perceived E-A-T? Learn how to leverage structured data to do that in this guide.
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Google Announces Search Redesign Using MUM Algorithm
Google announced a redesign of Google Search that introduces an intuitive way to explore topics and surface more content with MUM
Google Helps You Validate Sources Directly in Search Results
Updates to Google Search will help you determine if a website is a trustworthy source of information before clicking a link in search results.
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Google MUM is Coming to Lens
Widescale introduction of Google’s MUM AI Algorithm is an encouraging development for web publishers and ecommerce sites
The Smart Marketer’s Guide to Google Alerts
Google Alerts is a flexible free tool every marketer should know. Learn how to use it and get a step-by-step guide to getting started.
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Enterprise SEO Content: Opportunity, Dynamic Creation & Scale
Learn how to scale your enterprise SEO with dynamic content creation. Identify new opportunities and build incremental revenue.
Call Tracking for Google Ads & SEO: Convert Leads Faster
Get a better understanding of how call tracking can help your lead generation campaigns become more successful.
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Google Publishes Best Practices Guide for Ecommerce
Google published an advanced SEO guide featuring best practices for a successful ecommerce online presence
Can Chrome-Based Spammers Impact Core Web Vitals?
Is it possible that Chrome-based spam traffic can have a negative impact on Core Web Vitals?
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Google: URLs Are Case Sensitive
Google’s John Mueller clarifies that URLs are case sensitive, so it matters whether the characters are uppercase or lowercase.
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