SEO
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
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Google Offers Advice on Top Ranked Spammy Competitors
What to do about top ranked competitors who are breaking all the rules and laughing all the way to the bank
Google: Improving 3rd Party Metrics Won’t Boost Rankings
A member of Google’s Search Quality team said he’s never seen search rankings impact from improving 3rd party authority scores
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Google Cautions Against Using Too Many Internal Links
Google’s John Mueller explains that using too many internal links on the same page can dilute their value, and goes over what to do instead.
Top 10 Enterprise SEO Trends You Need to Know in 2021
Enterprise SEO trends can help guide the website and digital marketing improvements that drive traffic, brand recognition, and revenue.
Are Exchanged or Reciprocal Links Okay with Google?
Link exchanges are against Google’s Webmaster Guidelines and can result in manual penalties. Learn how to navigate this when building links.
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Google on Using Multiple Types of Schema Markup on Same Page
Google’s John Mueller goes over what site owners need to know about using multiple types of schema structured data markup on the same page.
Google’s John Mueller Doesn’t See SEO Becoming Obsolete
Google’s John Mueller says he doesn’t think search engines will ever advance to a point that SEO becomes obsolete.
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10 Tips for Successfully Outsourcing Enterprise SEO
How do you know if you should outsource in SEO and which vendor to choose? Check out these 10 important things before making a decision.
Google July 2021 Core Update Begins Rolling Out
Google is releasing a broad core algorithm update today on July 1, 2021. This is update was announced last month and is now rolling out.
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Google Is a Librarian: Teaching SEO to Non-Specialists
Using an analogy in your SEO training can be an incredibly powerful teaching tool. Learn how it can help unlock the SEO potential of non-specialists.
Expert Tips for Improved Performance in a Google Core Web Vitals World
Industry experts explain why media optimization is crucial for meeting Google’s Core Web Vitals, which will soon impact page rankings.
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What to Do About Old Low Quality Content
Google’s John Mueller answers the question about what to do about old content that is of a very low quality
How Redirecting URLs Can Impact SEO
Google has published an updated document which goes over six different types of URL redirects and their effects on search results.
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Google On How Long SEO Takes
Google’s John Mueller answers the question: “how long does SEO take for new pages?” in the latest episode of Ask Googlebot on YouTube.
A Complete Guide to the Google Panda Update: 2011-21
Learn everything you need to know about Google Panda. Check out why it was launched, what we know about the algorithm and a complete timeline.
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Google Announces Spam Update Part 2
Google announced the second anti-spam update is rolling out today. Similar to to last week’s spam update it will finish rolling out the same day
Google Begins Using MUM For Vaccine Search Results
Google’s first use of MUM in real-world search results involves using the technology to understand variations of searches for COVID-19 vaccine information.
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17 Reasons Why Your Enterprise SEO May Be Underperforming
The reasons why you’re enterprise SEO is underperforming will come down to your content, technicals, page experience, or site authority. Learn more about them here.
![How Social Media Helps SEO [Final Answer]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/05/why-social-media-is-a-perfect-complement-to-seo-3-60af682bf2343-276x244.png)
How Social Media Helps SEO [Final Answer]
![How Social Media Helps SEO [Final Answer]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/05/why-social-media-is-a-perfect-complement-to-seo-3-60af682bf2343-100x100.png)
Social media provides many benefits of its own but it also helps your digital marketing efforts – including SEO. Learn how here.
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Is It Time to Completely Rethink Your Keyword Management Process?
Creating a better system for managing your keywords can help you save time and resources and help set up your SEO campaigns for success.
Google Suggests A Site’s Appearance Can Impact Rankings
Google suggests the presentation of a business’s website may impact search visibility if it doesn’t meet a certain expectations for quality.
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Google Tests Seller Ratings in Organic Search
Google is merging paid and organic search features in a test that shows businesses’ seller ratings in regular search snippets.
How to Trigger a Personal Knowledge Panel in Google
How can you get a personal knowledge panel result for yourself or a client? Learn how to show Google the Entity Home and more here.
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The Complete Guide to GMB Attributes for Local SEO
Learn how to use GMB attributes to optimize your local listings and drive more business from Google My Business.
How HTTP Status Codes Impact SEO
Google has published a new help document explaining how different HTTP status codes affect how a site appears in search results.
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Google Patent Aims to Solve Searchers’ Need for Related Media Content
Learn about a Google patent that enables searchers to explore connections between related entities in different types of media.
Google Showing “Reliable Sources” Prompt on Trending Searches
Google is showing a new prompt on trending searches when there aren’t enough reliable sources
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Google Knowledge Panel Shows Wrong Man as Serial Killer
A flaw in how Google Knowledge Panel matches images may have caused an innocent man to be identified as a serial killer
Google Web Stories Reaches 100K Per Day Milestone
In a report on Web Stories usage, Google says 100,000 new stories are now being added to the search index every day.
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4 Challenges in Enterprise SEO Rank Tracking & How To Solve Them
Still obsessed with SERP monitoring? Learn four ways to rethink your approach to rank tracking for a more holistic enterprise SEO strategy.
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