Subdomain, Subdirectory & ccTLD: Which One Should You Use?

Which is better for SEO: a subdomain, subdirectory or ccTLD? Check out these pros and cons so you can decide what’s best for your site.
Which is better for SEO: a subdomain, subdirectory or ccTLD? Check out these pros and cons so you can decide what’s best for your site.
Which SEO priorities pack the biggest bang for retailers’ buck? Check out these top optimizations and tactics every retail SEO strategy requires.
Looking to level up in your SEO career? Winston Burton, SVP of SEO at Acronym, shares his experience and lessons learned in agency leadership.
See where hotels should focus digital marketing efforts now and how to put proven hospitality SEO best practices to work for your brand.
As Google’s search algorithms increasingly look at entities and intent, do keywords still matter in SEO? Absolutely – here’s why.
Does using www vs. no www have an impact on the SEO of your website? What do search engines prefer? Read on to find out.
Exact match domains were valuable for SEO – but is this still true today? Learn about EMDs and what gives them a competitive advantage.
Learn about advances in structured data, why it’s so important to your site, the benefits of structured data, and more.
How do you know if you should outsource in SEO and which vendor to choose? Check out these 10 important things before making a decision.
Ask these 27 questions to help ensure you have a smooth onboarding process and are set up to improve ROI and meet their business objectives.
Losing cookies may impact SEO. Here’s how content as the new cookie might help brands better understand user needs in a cookieless world.
Google and Microsoft Bing satisfy the informational needs of millions each day. What do you need to know to optimize for each one?
A strong local search presence is more important than ever. These 12 local SEO tips can help get you to the top.
Schema markup helps Google better understand your content, and these 7 structured data tools make it easier to create, test, and execute.
Ecommerce websites need to get product page SEO right. Here’s a guide for what you should (and shouldn’t) do when creating and optimizing product pages.
Looking to refresh your enterprise SEO strategy? These six enterprise SEO tactics may be worth testing out on your own sites or with your clients.
Artificial intelligence is changing SEO. Here’s what you’ll need to do to optimize for machine learning and terminate the competition.
Looking to boost your ecommerce website’s organic traffic and drive more revenue? Here are five things to audit, review, and implement right now.
Here are six examples of SEO tasks that you can automate using Python scripts.
Wouldn’t it be nice if SEO platforms started providing these six features this year?
Thinking about using guest posting services? Do your homework and always ask these nine questions when evaluating vendors.
Here’s how you can optimize rich snippets for better user experience – even when it’s a zero-click result.
Learn how long it can take to start ranking on the first page of Google for your targeted keywords.
Here are six key things to consider in your holiday marketing strategy.
Here are five of the best ways to prove the real value of SEO to your boss or client.
Here’s a look at how Google Plus influenced the SEO community and what to expect in the future.
It’s been five years since Google took away keyword data. Here are the top six ways to get around it.
Page speed will be a mobile search ranking factor on Google. Here’s what you can do to prepare.
Follow these tips to build a happy SEO team that will produce great results for clients – and also stick around.
Here’s how you can avoid the negative impact of Google for Jobs on your website’s traffic and revenue.