SEO & Clickless Google SERPs: How to Deal with Them
Here’s how you can optimize rich snippets for better user experience – even when it’s a zero-click result.
Winston Burton is a highly accomplished and seasoned professional in the field of SEO and digital marketing, boasting an impressive track record spanning over 18 years. With a wealth of experience optimizing the online presence of global industry leaders, Winston has consistently delivered outstanding results for some of the world’s most renowned brands.
Currently serving as the Senior Vice President of SEO at Acronym, a premier performance marketing agency, Winston holds a pivotal role in driving strategic initiatives and spearheading innovative SEO strategies. Prior to his tenure at Acronym, Winston excelled as the Vice President of SEO at Havas Media, where he played a pivotal role in establishing and cultivating their SEO practice, leaving a lasting impact.
Throughout his illustrious career, Winston has successfully collaborated with numerous enterprise brands, including but not limited to Marc Jacobs, Fidelity, SAP, Scotts, McKinsey, Four Seasons, and Dish. His expertise and in-depth knowledge of the digital landscape have consistently positioned these brands for unparalleled online success.
Winston’s exceptional proficiency in SEO and digital marketing, coupled with his proven ability to achieve tangible and measurable results, make him an invaluable asset in any strategic online marketing endeavor. With an unwavering commitment to excellence, Winston continues to lead the way in the ever-evolving realm of SEO, ensuring his clients consistently stay ahead of the competition.
Here’s how you can optimize rich snippets for better user experience – even when it’s a zero-click result.
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