Using AI To Assist With SEO Work, Not Replace The Worker
Here’s how one technical SEO splits audit work: deterministic checks for facts, a local LLM to explain them, and a human to judge.
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Using Local (AI) Compute To Reduce Reliance On Frontier Models
How much SEO work can you move off the cloud and onto the user’s machine? A Chrome extension experiment with Gemini Nano has answers.
Which Data Sources Should You Care About For AI Search?
AI search pulls from more sources than most SEOs track. Here’s a tiered view of which data sources deserve your attention first.
Checking A Page Is Part Of A Retrieval Pipeline For AI
No GSC for ChatGPT? Paste a distinctive snippet into a chatbot and ask for exact matches. If your URL comes back, retrieval isn’t your problem.
AI Agent Standards: What Do We Need To Know?
Overwhelmed by agentic web acronyms? Map each protocol to the problem it solves before deciding which ones deserve your attention.
Web Almanac Data Reveals CMS Plugins Are Setting Technical SEO Standards (Not SEOs)
Technical SEO “best practices” increasingly reflect CMS and plugin defaults, not individual site decisions, according to 2025 HTTP Archive analysis.