The Complete Beginner’s Guide To YouTube Video Advertising

YouTube is the largest video platform. Get your account up and running YouTube ads through the Google Ads platform.
YouTube is the largest video platform. Get your account up and running YouTube ads through the Google Ads platform.
Explore the key areas of focus you’ll need to work to your advantage to craft the most effective PPC campaigns in 2022.
A smaller PPC budget and getting maximum results is challenging, but it can be done! Learn 15 tips to optimize budgets for your PPC program.
It’s important to regularly revisit your paid search strategy to improve campaign performance. Take these 10 best practices into account.
Quality score data helps identify optimizations to improve ad relevance, landing page experience, and expected CTR. Learn about it here.
Some PPC features fly under the radar and aren’t known to many. Here are 12 that just might make a difference in your campaigns.
PPC advertisers had to learn to roll with the punches during COVID-19. Learn to manage paid search campaigns during this period of transition.
Pinterest Ads is a paid media platform unique from all others. Learn how to use Pinterest audiences, targeting opportunities, and more for paid social success.
A successful PPC campaign begins with a goal-oriented strategy. Learn five common PPC goals and what you can do to accomplish each one.
Which PPC ad platform is right for your business? In this post, you will learn about eight of the top PPC advertising platforms today.
Being the largest professional network, LinkedIn advertising opens up opportunities for marketers to reach its unique audience. Read about the basics of LinkedIn Ads here.
Are you new to PPC? This exciting area of marketing is constantly growing and changing. Here’s helpful information I wish I knew from the start.
Discover how to promote your business’s special events or time-sensitive activities through paid search and social advertising.
Here’s what has worked for me when I’m feeling lonely and in need of a friend.
Use these seven out-of-the-box ideas that can help improve your PPC performance.
Want to reach and convert your audience on mobile devices? Write better PPC ads. Focus on these 10 key areas.
New research reveals that some Facebook users don’t think the information Facebook has about their interests is accurate.
Microsoft has announced an expanded partnership with Verizon Media enabling Yahoo search traffic to be exclusively served by Bing Ads.
Review and maximize your PPC account goals and CTAs with these helpful tips.
Bing Ads releases LinkedIn Profile Targeting for text ads, shopping campaigns, and Dynamic search ads.
Bing Ads recently released some insights on trends for holiday PPC.
Here’s how advertisers can use life event targeting in PPC and social ads.
Here’s everything you need to know about how the Microsoft Audience Network and the Microsoft Graph works.
Keep your Bing Ads campaigns up-to-date and running smoothly. Here are five new releases that can help.
Now is the best time to break these PPC ad management bad habits to improve your results moving forward.
Here are five budgeting best practices to put you on a path to PPC marketing success.
Here are six expert PPC tips in AdWords and Bing Ads to improve performance and streamline management.
Here are two important AdWords features you need to know about, and a fabulous bid strategy to test.
Improving your PPC ads is essential to sustain your paid advertising campaigns’ performance. Here are some ideas for PPC optimization.
Get insights on customers’ buying habits this back-to-school season and strategies on how to reach them via PPC.