PPC advertisers had to learn to roll with the punches during COVID-19. Learn to manage paid search campaigns during this period of transition.
Pinterest Ads is a paid media platform unique from all others. Learn how to use Pinterest audiences, targeting opportunities, and more for paid social success.
Being the largest professional network, LinkedIn advertising opens up opportunities for marketers to reach its unique audience. Read about the basics of LinkedIn Ads here.
Are you new to PPC? This exciting area of marketing is constantly growing and changing. Here’s helpful information I wish I knew from the start.
Discover how to promote your business’s special events or time-sensitive activities through paid search and social advertising.
Use these seven out-of-the-box ideas that can help improve your PPC performance.
New research reveals that some Facebook users don’t think the information Facebook has about their interests is accurate.
Microsoft has announced an expanded partnership with Verizon Media enabling Yahoo search traffic to be exclusively served by Bing Ads.
Review and maximize your PPC account goals and CTAs with these helpful tips.
Bing Ads releases LinkedIn Profile Targeting for text ads, shopping campaigns, and Dynamic search ads.
Bing Ads recently released some insights on trends for holiday PPC.
Here’s how advertisers can use life event targeting in PPC and social ads.
Here are six expert PPC tips in AdWords and Bing Ads to improve performance and streamline management.
Here are two important AdWords features you need to know about, and a fabulous bid strategy to test.