Gemini 3.5 Pro Delayed Over Coding, Bloomberg Reports
Google said it expected Gemini 3.5 Pro to roll out by now. It hasn't shipped, and Bloomberg reports coding is part the delay.
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AI Search Cites Reddit: 5 Proven Plays To Boost Multi-Location Visibility
Learn why Reddit is essential for AI citation strategies. Discover how it impacts search visibility and business recommendations.
How Do I Split Pages Between Brand Building & Converting? – Ask An SEO
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Google’s AI Mode Now Pulls From Your Calendar
Google is connecting Calendar to Personal Intelligence in AI Mode, allowing it to add events and factor your schedule into responses.
ChatGPT Calls Lead On Quality, But Not Conversions
Phone call data breaks out AI referrals for the first time. Calls from ChatGPT become leads more often than any other channel, but convert average.
How Google May ‘Understand’ Unique Content
Long doesn’t mean valuable. Google normalizes for length. Here’s what its information gain patent says actually moves the needle.
Google Says No SEO Penalty For Year-Long A/B Tests?
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The PPC Metrics Your CFO Actually Cares About (And How To Report Them)
CFOs focus on revenue impact over vanity metrics. Discover the essential PPC measurements that resonate with executives.
Google’s AI Mode Now Pulls From Your Calendar
Google is connecting Calendar to Personal Intelligence in AI Mode, allowing it to add events and factor your schedule into responses.
ChatGPT Calls Lead On Quality, But Not Conversions
Phone call data breaks out AI referrals for the first time. Calls from ChatGPT become leads more often than any other channel, but convert average.
Google Says No SEO Penalty For Year-Long A/B Tests?
Google’s Mueller says long A/B tests won’t result in SEO demotions, contradicting official guidance that says they may be considered deceptive.
Google’s Mueller On First Link Priority & Link Obfuscation
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TikTok Targets AI-Generated Spam Accounts In High-Risk Topics
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Google Revamps Image Search, Adds Generation To AI Overviews
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AI Search Cites Reddit: 5 Proven Plays To Boost Multi-Location Visibility
Learn why Reddit is essential for AI citation strategies. Discover how it impacts search visibility and business recommendations.
How Do I Split Pages Between Brand Building & Converting? – Ask An SEO
CRO pages and SEO pages have different jobs. Define each page’s purpose, set boundaries, and both traffic and revenue can grow.
How Google May ‘Understand’ Unique Content
Long doesn’t mean valuable. Google normalizes for length. Here’s what its information gain patent says actually moves the needle.
Google Says No SEO Penalty For Year-Long A/B Tests?
Google’s Mueller says long A/B tests won’t result in SEO demotions, contradicting official guidance that says they may be considered deceptive.
Google’s Mueller On First Link Priority & Link Obfuscation
John Mueller responded to a plan to hide homepage links from Google in hopes only one internal anchor text would count, known as “first-link priority.”
Where Search Attention Is Moving And The Metrics That Track It
Gain valuable insights on search attention and learn how to track performance beyond traditional click metrics in our new podcast episode.
The PPC Metrics Your CFO Actually Cares About (And How To Report Them)
CFOs focus on revenue impact over vanity metrics. Discover the essential PPC measurements that resonate with executives.
Surviving The Impression Squeeze: How Agentic Commerce Is Changing Google Ads In 2026
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Google’s Marvin Clarifies AI Search and Qualified Future Conversions
Google’s Ginny Marvin explains AI Search eligibility, Qualified Future Conversions, and Creator Partnerships, adding context to key Google Marketing Live announcements.
Google Ads Now Requires Disclosure Labels On AI-Generated Content
Google Ads adds AI disclosure labels for third-party creative. Learn how the new transparency requirements affect advertisers and campaign workflows.
How To Optimize PPC Accounts With Less Search Term Visibility – Ask A PPC
Losing search term visibility? Three technical signals still reveal how smart bidding is really performing, no query data required.
Google Ads Expands Travel Campaigns To Things To Do And Events
Google Ads expands its Travel campaign beta to Things to Do and Events, giving eligible advertisers a new campaign type for attractions and ticket sales.
How Do I Split Pages Between Brand Building & Converting? – Ask An SEO
CRO pages and SEO pages have different jobs. Define each page’s purpose, set boundaries, and both traffic and revenue can grow.
How Google May ‘Understand’ Unique Content
Long doesn’t mean valuable. Google normalizes for length. Here’s what its information gain patent says actually moves the needle.
Evergreen Content Is Over – The Individual Is The Only Strategy Left
Do individuals hold all the power in publishing now? Why the reverse halo effect is reshaping content strategy for every brand in search.
AI Search: Is Your Content Strategy Accidentally Recommending Your Competitors?
Explore why listicles may recommend your competitors instead of your product, revealing new tactics in AI search strategy.
AI Content Didn’t Stop Working, Your Metrics Did
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Google Data Shows AI Search Users Moved Past Keywords, Your Content Hasn’t
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Guide
6 Ways To Prepare Your Business For AI In 2026
This checklist, created from CallRail’s October 2025 survey of 600 small-to-midsize businesses, walks you through six areas to implement AI that can:
- Personalize prospect experience.
- Deliver more targeted ads and identify top performing channels.
- Turn that data into stronger, more accurate campaigns that generate more qualified leads.
AI Search Cites Reddit: 5 Proven Plays To Boost Multi-Location Visibility
By Loren Baker
Learn why Reddit is essential for AI citation strategies. Discover how it impacts search visibility and business recommendations.
TikTok Targets AI-Generated Spam Accounts In High-Risk Topics
By Matt G. Southern
TikTok will test detection for accounts posting AI-generated spam in politics, financial advice, and medical content, and has joined C2PA’s steering committee.
YouTube Moves Ahead of Spotify As UK’s Top Podcast Service
By Matt G. Southern
YouTube edged past Spotify as the podcast service UK listeners use most, the first time it has led on record, according to new data.
Buying Reddit To Win AI Citations Is The New Link Farm
By Slobodan Manic
Bought Reddit citations will be filtered the way Penguin filtered bought links. The only strategy that compounds on the agentic web is being real.
The Content Framework That Worked In 2019 Is Now Working Against You
By Greg Jarboe
Why the best content frameworks become outdated and how to stay ahead by embracing new data instead of defending old models.
TikTok Shows 3x More AI Slop Than YouTube, Report Finds
By Matt G. Southern
In a fresh-account test, Kapwing found 59% of TikTok For You videos were AI slop, roughly three times the rate on YouTube.