Instagram Is Now Putting Ads In Your Profile Feed
In a series of updates to Instagram advertising, the app is surfacing ads in more places, such as public profiles and the Explore tab.
Do I Write Separate Pillar Posts For Each Category?
What do you do when you have multiple cluster posts without a pillar page? Follow these tips to ensure a good fit in content structure.
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3 Experiments To Run For Responsive Search Ads Testing
While Google still doesn’t show you which ad showed for a search term, structure your PPC campaigns and try 3 RSA experiments you can run.
Is RankBrain A Ranking Factor In Google Search?
RankBrain is a technology that seems to impact how Google returns search results but does it? Here’s what the pieces of evidence say.
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How Google’s Helpful Content & Core Updates Impact Your Website [Webinar]
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Learn how to create better content with authority that complies fully with Google’s revised Helpful Content guidelines. Join our upcoming webinar!
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7 Best Content Marketing Platforms For An Effective Strategy
Scale your content to new heights by investing in a great content marketing platform. Here are our top picks.
Craig Campbell Talks SEO Trends, Organic Growth & Personal Branding
Craig Campbell shares his insights on past and future SEO trends, common SEO mistakes to avoid, career growth hacks, and a lot more.
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Conversion Rate Optimization (CRO): How To Get Started
In this piece, we’ll dig deeper into CRO, discuss why you should care about it, and provide some best practices for maximizing your conversion rate.
4 SEO Experts Share Key Actions To Raise Client Satisfaction
Learn how to show that SEO is a necessary investment with the best strategic actions to keep clients and stakeholders happy and prove SEO ROI.
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TikTok Moves Forward With Live Shopping In US
TikTok is moving forward with plans to launch live shopping in the United States, despite an unsuccessful launch in the UK this summer.
Click Bots and Fake Traffic Cost Online Advertisers $35 Billion
Studies show click bots and fraudulent traffic are widespread, but Google remains slow to react. This problem is more widespread than marketers might assume.
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Facebook Launching New In-App Browser For Android
Facebook is preparing to launch a new in-app browser on Android, replacing the standard Android System WebView with a more stable solution.
How to Use Reverse Video Search (& Why It’s Useful)
Reverse video search can help you find duplicate content and so much more. Take advantage of these tools and use it to help your SEO.
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YouTube Shorts Adds Another TikTok Feature – Voice Narration
YouTube Shorts adopts another popular TikTok feature that allows creators to narrate videos. Learn how to add voiceovers after recording a piece of content.
TikTok vs. YouTube: Which Is Better For You?
Between TikTok and YouTube, which of these two highly popular video platforms makes more sense for your business?
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How To Get Law Firm Leads By Refreshing Your Content
If you’re looking to get new clients in the door, a content refresh may be the next best step for your law firm.
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Build Trust & Boost Conversions With 6 Key Principles [Webinar]
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Join us and our guests on October 12 at 2 PM ET. Learn what it takes to develop a winning digital strategy for your business.
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WordPress Gutenberg 14.2 Offers Better User Experience
Newly released Gutenberg 14.2 features numerous improvements that make editing on WordPress a smoother experience
Drupal Warns of Critical High Severity Vulnerability
Drupal issued security advisories for two vulnerabilities that can allow access to sensitive data
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B2B PPC Experts Give Their Take On Google Search On Announcements
Google hosted its 3rd annual Search On event on September 28th. The event announced numerous Search updates revolving around these key areas: Visualization Personalization Sustainability...
Google Announces September 2022 Core Algorithm Update
Google announced a September 2022 Core Algorithm Update, which signals noticeable changes to the search results. Some are counting on it
Google Announces 7 Local Search Updates
At Google’s annual Search On conference the company announced seven new features and updates coming to local search.
Google Announces 5 Changes Coming To Mobile Search
At today’s Google’s Search On conference, the company announced it’s rolling out five significant changes to how people search on mobile.
Google Answers If Adding Content Daily Increases Rankings
Google answers if publishing content on a daily basis will help increase ranking
Google Discusses Zero Search Volume Keyword Targeting
Someone asked Google if it’s okay to target keyword phrases that have no search volume
WordPress Considers Historic Development Change
Matt Mullenweg proposes dramatic change in how future versions of WordPress are developed called plugin-first, but some contributors are skeptical
Google Updates Documentation On Meta Descriptions
Google’s documentation for how to control search snippets was updated to include examples of good and bad meta descriptions.
Google Keyword Planner: How To Use The Free Tool For SEO
Not sure whether you should invest in a paid keyword research tool? Try Google Keyword Planner with this handy, step-by-step guide.
YouTube Is Monetizing Shorts With 45% Revenue Split
YouTube announces Shorts will soon be eligible for monetization, and creators will keep 45% of the revenue generated from viewership.
Google On Percentage That Represents Duplicate Content
Google’s John Mueller answers the question of whether there’s a percentage at which content is considered duplicate
Yoast SEO 19.7 Causes Fatal Error & Crashes Websites
Yoast SEO Plugin releases a new update to fix a fatal error caused by a conflict with certain other plugins
Will Google Penalize Sites That Look The Same?
John Mueller explains how Google treats two sites that share the same look and feel and whether they can still rank
Google Will Reject Ads Leading To Pages With Intrusive Advertising
Google Ads is implementing a policy that requires landing pages to meet the “better ads standards,” as laid out by the Coalition For Better Ads.
Google September 2022 Product Review Algorithm Update Rolling Out Now
Google confirms the September 2022 product review update, the fifth in a series of updates targeting low quality reviews, is now rolling out.
Google Answers If Stop Words Should Be Used in URL
Google’s John Mueller answers the question of whether or not it matters if one uses stop words in the URL