Carolyn Shelby

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About

Carolyn Shelby is the Lead SEO at ESPN. She has been developing and marketing Internet technologies since 1994, as co-founder and managing partner of an Internet Service Provider near Purdue University. Carolyn specializes in technical and enterprise SEO, and helps corporations adjust their structure and focus to make the most of new media by integrating "search awareness" into their corporate culture.

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SEO, Technical SEO, Entrepreneurism

Ask an SEO

Is Multiple Domains Pointing to Single Website Good for SEO?

Will redirecting other domains to a primary one be a good idea for SEO? Here’s what you need to know before you make that decision.

Carolyn Shelby
11/24/2020
16K Reads
6 min read

Ask an SEO

How Can I Feature a Temporary Promotion Without Losing My Primary Keyword?

Is it possible to change the featured offer on a page without losing the ranking for a prized keyword? Yes (probably). Learn more here.

Carolyn Shelby
9/22/2020
1.1K Reads
6 min read

SEO

Google & Newspapers: Google to Stay on ‘Their’ Side of the Content Line

According to an interview with the Financial Times, Google (NYSE:GOOG) has been considering buying a newspaper or using the charitable arm of the search giant...

Carolyn Shelby
5/21/2009
203 Reads
4 min read

SEO for Beginners

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