
How AI Mode Will Redefine Paid Search Advertising
Marketers must adapt to AI-powered journeys as Google shifts from keyword bidding to intent-driven ad placements.
Marketers must adapt to AI-powered journeys as Google shifts from keyword bidding to intent-driven ad placements.
DOJ is asking a court to force Google to divest its Ad Manager. Google has proposed a solution to make its services more interoperable.
SEO meets compassion: Join SEO for Paws on Sept. 25, 2025 to learn from industry leaders and raise funds for animal shelters in Ukraine.
Google’s actions against SERP scraping are forcing the search industry to reconsider what ranking data is truly actionable.
Google puts AI Mode in Chrome’s address bar with page-aware prompts, Gemini help across tabs, and stronger protections, rolling out in the U.S. first.
Google is now offering its store widget in three levels that you can integrate into your website, showcasing ratings and policies.
Protecting your brand now means tracking how AI describes you, detecting bias campaigns, and building content anchors that resist manipulation.
DOJ is asking a court to force Google to divest its Ad Manager. Google has proposed a solution to make its services more interoperable.
SEO meets compassion: Join SEO for Paws on Sept. 25, 2025 to learn from industry leaders and raise funds for animal shelters in Ukraine.
Google’s actions against SERP scraping are forcing the search industry to reconsider what ranking data is truly actionable.
Google puts AI Mode in Chrome’s address bar with page-aware prompts, Gemini help across tabs, and stronger protections, rolling out in the U.S. first.
Google is now offering its store widget in three levels that you can integrate into your website, showcasing ratings and policies.
Google Discover now displays social media posts from Instagram, X, and YouTube Shorts alongside traditional articles, creating a unified content feed.
SEO meets compassion: Join SEO for Paws on Sept. 25, 2025 to learn from industry leaders and raise funds for animal shelters in Ukraine.
Google’s actions against SERP scraping are forcing the search industry to reconsider what ranking data is truly actionable.
In conversation with Shelley Walsh, Ray Grieselhuber explains why the grounding data matters and human behavior should be the focus of SEO
Google Discover now displays social media posts from Instagram, X, and YouTube Shorts alongside traditional articles, creating a unified content feed.
Google is hiring an anti-scraping engineering analyst to help develop ways to stop search results scrapers.
Join Tom Capper, Sr. Search Scientist at STAT Search Analytics, as he reveals what enterprise SEOs need to know to maintain visibility and measure success.
DOJ is asking a court to force Google to divest its Ad Manager. Google has proposed a solution to make its services more interoperable.
Google AI Mode is upending advertising models. Keywords are fading, prompts are rising, and smart advertisers are adjusting strategies to capture intent earlier.
Google’s AI Max for Search is now in global beta with one-click experiments and an upcoming text guidelines feature to steer brand-safe creative.
Google adds creative, omnichannel, loyalty, and budgeting updates across Ads and YouTube. Including Demand Gen optimization for in-store sales, and 3–90 day total budgets.
Paid search. Paid social. Strategy. Culture fit. These are the core areas interviewers want to see from PPC candidates today.
Google raised ad prices incrementally through internal “pricing knobs” that advertisers couldn’t detect, according to federal court documents.
In this edition of Ask an SEO, we dive into why evergreen and timely content work best when built for users.
Research reveals trust is the new growth driver. Here’s how content marketing leaders can turn it into their biggest advantage.
Learn content marketing prompt frameworks, keep SEO trust intact, and scale AI content that ranks. Join our webinar to learn how to show-up in AIO.
Tired of AI flops and wasted ad spend? Learn smarter prompts and faster personalization to make AI your high-performing partner in content marketing and PPC.
Not all traffic is good traffic. Learn how quality content and audience targeting drive better conversions and stronger business outcomes.
What content marketing strategies are working today? Here are eight CMO-level trends worth paying attention to.
Inside The State Of SEO 2026, You’ll Learn How To:
Join 75,000+ Digital Leaders.
Learn how to connect search, AI, and PPC into one unstoppable strategy.
YouTube Monetization Updates Across Long-Form, Shorts, & Live
By Matt G. Southern
YouTube monetization gets major updates: dynamic sponsorship insertion, side-panel live ads, and AI-powered shopping tools.
YouTube Adds Title A/B Testing And “Ask Studio” Analytics
By Matt G. Southern
YouTube announces A/B title testing availability, along with AI-powered conversational analytics for YouTube Studio.
LinkedIn Study: Professionals Trust Their Networks Over AI & Search
By Matt G. Southern
LinkedIn reports that professionals trust their networks more than AI or search engines for work advice, with spending shifting to creators and community content.
LinkedIn Alerts You When Posts Drive Profile Views & Followers
By Matt G. Southern
LinkedIn notifications now alert you when posts drive profile views & followers. Learn how these real-time analytics can help.
Reddit Prioritizes Search, Sees 5X Growth in AI-Powered Answers
By Matt G. Southern
Reddit is investing in search after hitting 70M weekly queries, with Reddit Answers expanding and deeper integration on the way.
B2B Marketing Is Starting to Look a Lot Like B2C (And It’s Working)
By Matt G. Southern
LinkedIn’s latest benchmark report reveals how video content and creator partnerships are driving trust and growth in the B2B space.