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Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google retires seven structured data features including Book Actions, Course Info, and Claim Review to streamline search results. Rankings unaffected.
Google’s CEO addressed concerns about AI search replacing traditional web links in its ongoing evolution of Search
Google confirms Lens, Discover, and Voice Search are experiencing disruptions, potentially affecting traffic for many sites.
Why Google’s SEO advice often sounds vague: Search Relations team explains the reasons behind “it depends” answers.
Google removes robots.txt guidance for blocking auto-translated pages. This change aligns Google’s technical documents with its spam policies.
Learn more about Google AI Mode through Barry Adam’s perspective and its impact on search results and user interaction.
Google voluntary buyouts target U.S. Search and Ads staff amid AI restructuring. What does this mean for future layoffs and team priorities?
Google’s John Mueller showed how to diagnose a search visibility issue that was apparently triggered by a domain migration.
Google rolls out support for loyalty program structured data, which allows businesses to display member benefits in search results.
Not all SEO scales the same. This piece breaks down when product-led strategies work – and when they don’t.
What’s behind those sudden traffic surges in GA4 that GSC doesn’t show? This breakdown explains the key technical differences.
Google responds to a publisher’s concern about crawl budget and rankings due to Googlebot’s requests for non-existent pages
A Google research paper confirms that a local search indexing system has been in use for over a year in Search and Maps
Google confirms that Recipe Rich Results and text search results select images using different criteria.
New data shows that AI search traffic overwhelmingly comes from desktop devices rather than mobile.
A respected SEO expert calls out marketers who overstate the complexity of Google’s AI search
Marketplaces win when SEO is baked into the product. Kevin Indig breaks down what’s working, and what AI will eat next.
WordPress has released a plugin that achieves smooth transitions between pages without the tradeoffs of Single Page Applications
Google has published official guidance on how to recover a website that is incorrectly filtered by the SafeSearch filter
Weigh the pros and cons of custom-designed vs. template websites so you can match your site to your growth stage, goals, and budget.
This post was sponsored by InMotion Hosting. The opinions expressed in this article are the sponsor’s own. Is your website struggling to maintain visibility in...
Recent Google patent shows how five kinds of real-world context can influence AI-generated answers
In this Ask An SEO, Kevin Gibbons outlines where ecommerce category pages tend to fall short and how to align them with user intent.
An SEO expert’s experiments indicate that Google Search Console might not report a significant portion of search queries. More comprehensive research is needed.
Too many teams chase SEO wins without direction. Learn how to create a roadmap grounded in strategy, aligned goals, and realistic execution timelines.
Discover strategies for implementing 301 redirects at scale LLMs to maintain site integrity and optimize crawl budget.
Google confirms 1M page crawl budget threshold stands after 5 years, but database efficiency matters more than page count for SEO performance.
Google’s Gary Illyes suggests that AI-driven bots could overwhelm websites, offering a unique perspective that crawling isn’t the primary issue.
Dealing with outdated brand mentions in search? Here’s a clear breakdown of how to shift visibility from your old brand name to your new one.
Explore the impact of Google Discover AI and publishers on news traffic and SERPs in this interview with host Shelley Walsh and guest John Shehata.