A reputation management plan for the holidays means more than stocked shelves and full tills. You’ll also need a solid plan that can help you spot and solve attacks, so you can give your boss the gift of a solid reputation at the end of the year.
When both content marketing and search engine optimization are carefully considered and come together for any website, the result is a match made in heaven.
Writing CTAs has always been tough, but writing them specifically for e-commerce can be even more intimidating. Learn a few tips and tricks here.
Let’s take a closer look at what the Knowledge Graph is, then move on to explain how you can best influence it to drive more visitors to your website.
Amazon is suing 1000 fake reviewers who sell reviews for as low as $5 on such sites as Fiverr. The lawsuit was filed on Oct 16th in Washington state court.
To make sure you’re up to date on your SEO, or as a springboard for your learning, this infographic takes you through the need-to-knows of the SEO Jungle!
Jim Banks and Jordan Koene present unique views on how to keep searchers satisfied.
Optymzr provides multiple PPC benefits such as better data insights and reporting, faster optimization, and using AdWords scripts without a programmer.
Now that brands have a semantic approach on link building, this makes the overall relevance and source authority of the link more important.
Are keywords still as important as they used to be? We get the opinion of a long-time SEO pro in this interview.
At the core of search engine optimization (SEO) lies a fact that has been driving this field forward […]
At Pubcon 2015 in Las Vegas, the SEJ team had the opportunity to speak with Jenny Halasz and Eric Enge about content effectiveness optimization.
Is fussing over keywords less necessary for SEO? Does User Experience help a site rank in Google? Read the facts, you may be surprised by what you find!
Content Delivery Networks play a huge part in optimizing page speed and many people aren’t familiar with it. Here’s what you need to know about CDNs.
BrightLocal API provides a great source of local search data.
Link building is at its best when the world revolves around the word “yes.” But once in a while, link building means saying “no.” Let me explain.
Jordan Kasteler and Cynthia Johnson on driving traffic with content syndication and social media.
This infographic is based on organic traffic based on how much ads would cost to get that kind of traffic.
Everywhere you go, you see reviews. In thus post, learn the best ways to maximize the number of online reviews you get from your customers.
In this post, Michiel Heijmans explains Yoast’s take on SEO friendly URLs and try to elaborate a bit on why we think that is the best option for that link.