Search Engine Journal

Very often we have to deal with site (partial) duplicate content issues created by the site CMS, like:
Pagination:
domain.com/category/
domain.com/category/1
Sorting:
domain.com/category/pricing-high-low/
domain.com/category/pricing-low-high/
Blocking the pages via Robots.txt Disallow directive will prevent bots from crawling the page but is it probably worth trying to let them spidering the page without indexing them? This may help a lot for discovering more inner [...]

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In my last article, 8 Key Points to Multiple niche Sites And Controlling Back Links, I cautioned that you need to be careful that a niche focus site might overtake the main site in the SERPs for a particular phrase. One question that came up in the comments of that article was how to [...]

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Hash tags are a fad.
Hash tags were cool for about 10 minutes. But then they started to remind us of IRC, Meta Data, and reading a book written in another language.
When Twitter hit the big time, just a couple months before the landmark “@oprah” show, all of the trending topics on Twitter were hash tags. [...]

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Saving Google results as an Excel file may open up plenty of possibilities for advanced analysis you would never think of before.
SEOquake (Update: if the site it down, you can install it here) is a FireFox addon that has plenty of options - and one of them is the ability to export Google search results [...]

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Finding great content online from a social media and search marketer’s standpoint is a very vital aspect to building out social accounts, writing blog posts, researching target markets, link acquisition, and blogger outreach. The following 9 sites and mashups are ways to help facilitate the discovery of great [...]

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I just receievd a message from a colleague that Yahoo has raised their Yahoo Search Submit (Paid Inclusion) price by more than 100%, without first notifying the ‘advertiser’. The company was informed that their clicks have been raised in their vertical from less than 50 cents to over $1… after the fact. [Apparently they were [...]

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Bounce Rate is one of the SEO key success factors that are always under the close radar for web analytics professionals and there are enough reasons for webmasters and Internet marketing professionals to be concerned about high bounce rates. With the increasing awareness about web analytics and businesses taking their web [...]

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The future in search appears to be how real-time data is going to be accessed by users. Twitter is at the forefront of this with its enormous feed of status updates from its users.
As we speak, the data is being parsed by hundreds of websites that use the Twitter API. This data is manipulated in [...]

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You’ve had your domain for a long time and it has served you well.  Today, though, you’re looking to expand your online business and the old domain just won’t do the trick.  You need something new, fresh and exciting and perhaps you’ve already registered the ideal name.
There’s just one problem.
Your old [...]

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Niche sites exist, by their own definitions, to fill the gaps left behind by their larger, less focused competitors.
However, have those gaps really been left behind because the larger site is inept, or because their focus was in a different place all along?
Enter PageRank sculpting.
For years, large sites have focused [...]

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