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Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Bing now supports the data-nosnippet HTML attribute, letting websites exclude specific page sections from search snippets and AI-generated answers in Bing.
In a WSJ interview, Google’s VP of Search Liz Reid says ranking has been adjusted to surface more short-form video, forums, and UGC.
The second part of Kevin Indig’s AI Mode study breaks down what’s measurable, what’s myth, and where visibility is really earned.
AI visibility now depends on semantics, not volume, and structured data determines how far your reach extends.
Uncover the truth about LLM visibility trackers. Are they worth the investment for your brand’s online visibility and success?
Google’s Robby Stein explained what creators should consider in terms of AEO/GEO
Transform your approach to local search. Accurate information and AI readiness are essential for visibility in today’s search engines.
Google’s VP of Product explains the three foundations of the next generation of search, a shift that signals changes for SEO.
Google quietly signals that NotebookLM will not obey the robots.txt protocol. This is how to block it.
Google’s Lighthouse 13 replaces many legacy audits with insights aligned to Chrome DevTools, removes outdated checks, and keeps performance scoring unchanged.
With search traffic flat and AI accelerating zero-click, publishers face a survival test that demands SEO maturity and sharper strategies.
Google took 9 years to scale. ChatGPT does it in 4. The adoption slope is the wake-up call.
Thirty years of industry insight from Carolyn Shelby reveals how AI, LLMs, and Google’s strategy are redefining search models and long-term marketing outcomes.
SEO underperforms when capable teams face hidden barriers like turf wars, outdated workflows, and weak accountability.
Google rewards intent, not volume. Build SEO strategies around customer actions that move the business forward.
Search Atlas announced an ambitious slate of features that make it easier than ever to manage every aspect of SEO
With 33% of organic searches now come from AI agents, CMOs must rethink SEO fundamentals to ensure content is accessible, authoritative, and AI-citable.
Google reports a data center issue is causing a partial Search disruption, affecting some pages in certain locales.
Microsoft launched a new Bing Places with a recommendation tool, faster Google Business Page import, and automatic migration for existing users.
Discover the proven process to map real AI search journeys, uncover hidden decision points, and turn AI-driven discovery into revenue.
The W3C unveiled a new polysemic logo, one that is purposely designed to be evocative of multiple concepts
Traditional SEO metrics no longer define success as AI intermediaries and multimodal search tools transform user journeys and reshape how brands achieve visibility.
In the retrieval era, your competitive edge comes from embedding discipline, not just traditional technical SEO.
Strengthen your international presence by aligning hreflang setup with market goals and user expectations.
Yoast announced a new AI visibility tool that can help SMBs improve AI SEO.
Usage patterns show LLMs reshaping how people consume information, raising the stakes for publishers to deliver real assets, not just content.
Backlinks still matter in AI search, but quality, diversity, and even nofollow links now shift visibility more than raw volume.
Google AI Overviews increasingly overlaps with organic search results, especially for YMYL queries.
Google’s John Mueller answers a question about expired domains and ranking issues.
Research across hundreds of thousands of queries shows AI Overviews shrinking click-through rates, destabilizing publishing models, and accelerating zero-click search growth.