Latest SEO Articles
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Interview of Bruce Stone of Wow Directory
Hello Bruce, Thanks for taking the time to let me ask you a few questions. Lets get into the questions… When did you come up...
Overstock.com Sets Affiliate PPC Guidelines
Overstock.com is taking measures that will prevent its affiliates from bidding on Overstock.com trademarks. Search Engine Lowdown reports that an email was sent out today...
Landing Page Optimization Techniques Lower Acquisition Costs
Any marketer that has been involved in search engine marketing and search engine optimization understands the never-ending quest to attract customers at a reasonable cost....
Google May See Challenges As It Expands
Google dominates the minds and desktops of Internet users, with Yahoo a distant second, according to a nationwide consumer survey on search engines whose results...
Maximize Your Search Engine Promotion Productiveness
An important element to being productive in search engine promotion is to continually stay focused on the goals of your web site campaigns. When I...
Interview with Gary Flake of Yahoo Labs
20 Questions with Gary Flake, Head of Yahoo Research Labs An interview in the ROTW space this time around. Dr. Gary Flake, Principal Scientist &...
Google acquires Neotonic Software
After Pyra Labs (The maker of Blogger), and advertisement companies like Applied Semantics and Sprinks, it’s the turn of an email software company Neotonic Software....
Yahoo Search Delivers Cheap Gas Prices
Finding the prices at the gas stations too much to handle this summer travel season? Yahoo is offering a new search engine shortcut to help...
Google Search Going Intranet
Google is sharpening the search tools that it sells to companies, schools and government agencies, hoping to mine new revenue sources as it strives to...
Online Retailers Showing Increased Sales & Profits
Online sales sped past the $100-billion-mark in 2003, surpassing all industry expectations. According to The State of Retailing Online 7.0, an annual Shop.org study conducted...
Google Losing IT’s Cool?
Since November 2003, the good folk at Google have found themselves on a public relations roller coaster. As the biggest and most popular search tool...
Microsoft’s MSN Gets Serious About Search
Microsoft and MSN is pumping up the volume on search, and not just a web search engine. Yusuf Mehdi, MSN’s top executive, announced the company...
Yahoo Goes After Spyware with New Companion Toolbar
Yahoo has released a beta version of its downloadable toolbar in the US that will detect and remove unwanted software (AKA spyware) installed on user...
500 Google Domain Names Registered in Last Month
On May 3rd ResourceShelf’s GaryPrice posted a list of domain names that were registered in April and included the word Google. Many of our readers...
What’s next for Google? Here are some ideas!
Google has had a meteoric rise to stardom. I remember an article I saw in PC World Indian Edition in the year 1999 which mentioned...
Will Google be the next Netscape?
To draw a parallel between Netscape & Google in their fight against Microsoft, it is necessary to examine the various similarities between the two situations...
Google vs Googol – Family Wants In On IPO
Google may be taken to court over a “googol” by the family of Professor Edward Kasner. Kasner, who invented the word “googol” in the 1930s...
Google Confirms GMail Bug Issued 1,000 Gigabytes of Email Storage
Some Google GMail users were surprised to log in this week and see their abnormal 1 gigabyte of free email storage space transformed into a...
Reciprocal Linking: A Disturbing Trend in Search Engine Marketing
In the world of Internet Marketing, and Web site promotion, nothing changes faster than the parameters that rule good Search Engine rankings and placement. This...
Search Engines & Web Portals Going 1GB Email Crazy
Making news yesterday, Lycos Europe introduced a paid 1GB email service which beat the slow paced Google GMail launch. However, GMail’s functionality may make it...
Yahoo Results Getting More Similar to Google
According to results gathered from Thumbshots.com and their new ranking tool, Yahoo search results are getting better and more relevant. Thumbshots Ranking is a new...
Yahoo Proposes DomainKeys to Fight Spam
Yahoo on Tuesday released an e-mail standard that prevents spammers from hiding behind legitimate e-mail addresses. Yahoo’s proposed standard, known as DomainKeys, would embed outgoing...
Study Shows Target Demographics Important in Search Engine Marketing Campaigns
A new Search Engine User Attitudes Survey perfermed by iProspect confirms that knowing the characteristics of your target audience plays a significant role in a...
Google GMail – The Email Experience
I got in to the oh-so-awesome GMail network courtesy of a friend last week. Now, another e-mail id to look after? That is not exactly...
Yahoo to Cash In On Google Investment
Yahoo is expected to further cut ties with search engine Google by selling its stake in Google which was bought when the two Internet destinations...
GuruNet Files for $7.8 Million IPO
Google is not the only search engine type service filing for an initial public offering. GuruNet has filed for an IPO on the Nasdaq Small...
Kelsey Group Publishes Local Advertising & Vertical Directory Report
In a new 63-page white paper entitled, “Going Deep: Vertical Digital Directories,” The Kelsey Group examines the role of vertical directories in local advertising. A...
Reciprocal Linking – For Search Engine Rankings or Web Traffic?
Understanding What Reciprocal Linking Means If you have been marketing on the internet for any length of time you have surely heard that reciprocal linking...
Google AdWords Plans to Give Advertisers a Jumpstart
Google AdWords has introduced an ad placement and search term consulting service dubbed Jumpstart. According to the Rugles Search Blog, the service is for anyone...
Google Banner Ads Accepted by Webmasters
Last week Google announced that they are beginning to integrate banner ads into their AdWords / AdSense contextual advertising “network.” The banner integration was seen...