Digital Marketing
Learn how to promote your website or business using digital marketing and advertising channels to reach target audiences online.
OpenAI Declares ‘Code Red’ To Improve ChatGPT Amid Google Competition
OpenAI CEO Sam Altman has declared a “code red” to prioritize ChatGPT improvements, delaying advertising and AI agent initiatives as Google’s Gemini gains ground.
Google Connects AI Overviews To AI Mode On Mobile
Google is testing a mobile search flow that lets you move from AI Overviews into AI Mode without leaving the results page.
AI Poisoning: Black Hat SEO Is Back
New research exposes how just a few hundred malicious documents can plant backdoors in AI models and distort product comparisons.
Bing Shows What Signals Matter For AI Search Visibility
AI now handles the entire research stage, so now the real fight in SEO is about earning a place inside those answers
29 Sources Of Free Data To Support Content Marketing
Enhance your content strategy with reliable and free data sources. Build credibility, authority, and accuracy in your writing for better search engine optimization.
New Data Reveals The Top 20 Factors Influencing ChatGPT Citations
SE Ranking analyzed 129,000 domains to identify the top 20 factors driving ChatGPT citations. Backlinks, traffic, and trust scores ranked highest.
From Invisible to Influential: How Founder-Led Marketing Drives 3.7x Larger Deals
Unlock the power of LinkedIn posts to generate more leads and close bigger deals. Discover effective founder-led marketing strategies.
ChatGPT Vs. Gemini Vs. Claude: What Are The Differences?
A side-by-side review of ChatGPT, Gemini, and Claude based on real-world testing and the quality of their answers, recommendations, and usability.
The AI Consistency Paradox
AI assistants generate shifting realities for your brand, making consistency a probabilistic challenge across every new conversation timeline.
Ahrefs Product Advisor Reveals What Is Working For LLM Inclusion
Ahrefs’ Patrick Stox joins Shelley Walsh to talk about the shifting search journey, the limits of LLM attribution, and the importance of brand consistency.
ChatGPT Adds Shopping Research For Product Discovery
OpenAI launched shopping research in ChatGPT, a tool that creates personalized buyer’s guides. Available to all logged-in users.
Google’s Mueller Questions Need For LLM-Only Markdown Pages
Google’s John Mueller pushes back on building LLM-only Markdown or JSON pages for LLMs, saying clean HTML and structured data should come first.
LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains
An analysis of 300k domains found LLMs.txt file adoption is low and has no measurable link to AI citation frequency.
How Do You Track What Doesn’t Rank? Measuring Visibility in AI Search
Learn how to measure visibility in AI search and move beyond outdated ranking metrics with expert insights in this webinar.
Backlinks vs. Brand Mentions: How to Engineer Campaigns That Earn Links, Mentions & Citations
Learn how to build SEO campaigns that win links, brand mentions, and authority with proven digital PR strategies.
How To Manage Demand Fluctuation During Key Ecommerce Shopping Seasons
From forecasting to post-peak analysis, here’s how advanced PPC teams turn demand volatility into long-term growth.
New Data Finds Gap Between Google Rankings And LLM Citations
A new report compares Google rankings with citations from ChatGPT, Gemini, and Perplexity, showing different overlap patterns.
Should Advertisers Be Worried About AI In PPC?
AI has long driven PPC, yet success still depends on knowing where automation helps and where it hurts.
Google Brings Gemini 3 To Search’s AI Mode
Google’s Gemini 3 Pro powers AI Mode with deeper reasoning, upgraded query fan-out, and new generative layouts.
Selling AI Search Strategies To Leadership Is About Risk
AI search buy-in comes when it’s framed as a cost-effective way to prevent losing ground in the next discovery shift.
Google Extends AI Travel Planning And Agentic Booking In Search
Google is expanding AI Mode with Canvas travel planning, global Flight Deals rollout, and agentic booking for restaurants, events, and local appointments.
LLMs Are Changing Search & Breaking It: What SEOs Must Understand About AI’s Blind Spots
Real-world cases reveal how failures in LLM systems spread harm and misattribute sources. Here are concrete actions SEOs can take now.
ChatGPT Outage Affects APIs And File Uploads
ChatGPT outage is preventing files from uploading and Batch APIs get stuck at finalization stage.
Data: Translated Sites See 327% More Visibility in AI Overviews
Learn how translated sites can boost SEO effectiveness. Discover the benefits of multilingual visibility in AI Overviews.
Beyond Just the Stars: Proven AI, Trust & Review Tactics That Boost Google Visibility
Discover proven AI + review tactics that boost Google visibility, rankings & ROI. Join our free webinar to turn reviews into measurable SEO success.
llms.txt: The Web’s Next Great Idea, Or Its Next Spam Magnet
The llms.txt proposal aims to guide AI systems through web content, but without governance or verification, it risks repeating old SEO trust failures.
Data Shows How AI Overviews Is Ranking Shopping Keywords
BrightEdge predicts that AI Overviews will play an important role for shopping in November through December.
Why WordPress 6.9 Abilities API Is Consequential And Far-Reaching
WordPress 6.9 will introduce the new Abilities API which makes it possible for advanced integration of AI through plugins and themes.
OpenAI Releases GPT-5.1 With Improved Instruction Following
OpenAI released GPT-5.1 Instant and Thinking models with improved instruction following and adaptive reasoning.
OpenAI’s Sam Altman Says Personalized AI Raises Privacy Concerns
OpenAI’s CEO Sam Altman said the potential security risks of personalized AI have been on his mind lately.