
How to Use Google Ads Performance Max Channel Reporting
Learn how to access and use Performance Max channel reporting in Google Ads to see cross-channel performance and uncover new optimization opportunities.
Learn how to access and use Performance Max channel reporting in Google Ads to see cross-channel performance and uncover new optimization opportunities.
Tired of AI flops and wasted ad spend? Learn smarter prompts and faster personalization to make AI your high-performing partner in content marketing and PPC.
From hosting to plugins, your WordPress stack shapes performance and growth. Here’s what CMOs need to audit for a marketing-driven setup.
Discover how WooCommerce affects your site’s performance and rankings. Learn to optimize for better load times, SERP visibility, and trust.
BrightEdge data reveals vast differences in AIO and ChatGPT brand citations and suggests a strategy to influence both
800M AI searches happen weekly. Learn how top brands measure, optimize & win AI visibility across ChatGPT, Claude & Perplexity. Register free.
SEO has long been seen as tactical, but the rise of generative AI makes strategy the defining frontier for visibility and authority.
BrightEdge data reveals vast differences in AIO and ChatGPT brand citations and suggests a strategy to influence both
The WordPress trademark applications for “Managed WordPress” and “Hosted WordPress” were denied by the USPTO in a Final Office Action.
Google’s John Mueller explained how Search Console handles sitemap uploads and said there’s no guarantees about URL crawling timeline
LinkedIn reports that professionals trust their networks more than AI or search engines for work advice, with spending shifting to creators and community content.
Google launches Merchant loyalty offerings, bringing member pricing and shipping into Shopping ads and free listings while adding a loyalty goal in Google Ads.
Many see Perplexity’s Discover pages as programmatic SEO. What they reveal is something more ambitious, a swing for the fences.
Discover how WooCommerce affects your site’s performance and rankings. Learn to optimize for better load times, SERP visibility, and trust.
BrightEdge data reveals vast differences in AIO and ChatGPT brand citations and suggests a strategy to influence both
800M AI searches happen weekly. Learn how top brands measure, optimize & win AI visibility across ChatGPT, Claude & Perplexity. Register free.
SEO has long been seen as tactical, but the rise of generative AI makes strategy the defining frontier for visibility and authority.
When technical debt blocks SEO progress, use this prioritization matrix and collaboration tactics to move critical fixes forward.
Navigate the 2025 AI SERP changes with strategies for local visibility, ensuring your business stands out in evolving search results.
Tired of AI flops and wasted ad spend? Learn smarter prompts and faster personalization to make AI your high-performing partner in content marketing and PPC.
Google launches Merchant loyalty offerings, bringing member pricing and shipping into Shopping ads and free listings while adding a loyalty goal in Google Ads.
Ad hijacking is a serious issue for online advertisers. Find out how to detect and combat ad hijacking effectively.
Want better PPC results? It starts with asking better questions. Use this five-phase system to align your media strategy with client revenue goals.
If you’re testing competitor bidding in paid search, this guide walks through the ethics, setup, targeting, and pitfalls to watch for.
Google is launching the Google Verified badge in October 2025, replacing multiple Local Services Ads trust signals with one simplified identity for advertisers.
Tired of AI flops and wasted ad spend? Learn smarter prompts and faster personalization to make AI your high-performing partner in content marketing and PPC.
Not all traffic is good traffic. Learn how quality content and audience targeting drive better conversions and stronger business outcomes.
What content marketing strategies are working today? Here are eight CMO-level trends worth paying attention to.
In an AI search world, dry facts won’t cut it. Here’s how to write AI-friendly content without losing the human connection.
Want your content and brand cited in AI results? Focus on substance, not shortcuts. Here’s the strategy that works.
Streamline social media marketing with this free planner template to schedule, organize, and improve your content strategy.
Inside The State Of AI in Marketing Report, You’ll Learn To:
Join 75,000+ Digital Leaders.
Learn how to connect search, AI, and PPC into one unstoppable strategy.
LinkedIn Study: Professionals Trust Their Networks Over AI & Search
By Matt G. Southern
LinkedIn reports that professionals trust their networks more than AI or search engines for work advice, with spending shifting to creators and community content.
LinkedIn Alerts You When Posts Drive Profile Views & Followers
By Matt G. Southern
LinkedIn notifications now alert you when posts drive profile views & followers. Learn how these real-time analytics can help.
Reddit Prioritizes Search, Sees 5X Growth in AI-Powered Answers
By Matt G. Southern
Reddit is investing in search after hitting 70M weekly queries, with Reddit Answers expanding and deeper integration on the way.
B2B Marketing Is Starting to Look a Lot Like B2C (And It’s Working)
By Matt G. Southern
LinkedIn’s latest benchmark report reveals how video content and creator partnerships are driving trust and growth in the B2B space.
Meta Follows YouTube In Crackdown On Unoriginal Content
By Matt G. Southern
Meta is taking action against unoriginal content, cracking down on accounts that repost others’ work without permission or meaningful edits.
TikTok Denies Report Claiming It’s Building a Standalone US App
By Matt G. Southern
TikTok has denied a Reuters report claiming it’s building a standalone U.S. app with a separate algorithm.