Google’s Ads Chief Details UCP Expansion, New AI Mode Ads
Google's VP of Ads & Commerce published her annual letter previewing agentic commerce updates, AI Mode ad expansion, and creator-brand matching tools for 2026.
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![What The Data Shows About Local Rankings In 2026 [Webinar]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/01/1-891-760x400.webp)
What The Data Shows About Local Rankings In 2026 [Webinar]
Enhance your understanding of local rankings with reputation signals. Join experts for a deep dive into local SEO strategies.
![Make 2026 The Year Your Business Thrives On Reddit [Webinar]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/02/sej-webinar-reddit-wbrent-ap-553-760x400.webp)
Make 2026 The Year Your Business Thrives On Reddit [Webinar]
Yes, yes we all know customer behavior is changing and Reddit conversations showing up in AI search is a big part of that shift. What...
Google Can Now Monitor Search For Your Government IDs
Google’s Results about you tool now monitors Search results for government-issued IDs like passports, driver’s licenses, and Social Security numbers.
Should I Optimize My Content Differently For Each Platform? – Ask An SEO
This Ask an SEO explains how search, social platforms, and on-site content demand different optimization approaches without fragmenting strategy.
New Data Shows Googlebot’s 2 MB Crawl Limit Is Enough
New data shows that most web pages fall well below Googlebot’s two-megabyte crawl limit.
Bing Webmaster Tools Adds AI Citation Performance Data
Bing Webmaster Tools now shows publishers how often their content is cited in Copilot and AI-generated answers, with page-level data and grounding queries.
Google Can Now Monitor Search For Your Government IDs
Google’s Results about you tool now monitors Search results for government-issued IDs like passports, driver’s licenses, and Social Security numbers.
New Data Shows Googlebot’s 2 MB Crawl Limit Is Enough
New data shows that most web pages fall well below Googlebot’s two-megabyte crawl limit.
Bing Webmaster Tools Adds AI Citation Performance Data
Bing Webmaster Tools now shows publishers how often their content is cited in Copilot and AI-generated answers, with page-level data and grounding queries.
OpenAI Begins Testing Ads In ChatGPT For Free And Go Users
OpenAI is testing ads in ChatGPT for free and Go tiers in the U.S. Ads appear below responses, labeled as sponsored. Paid tiers remain ad-free.
7 Insights From Washington Post’s Strategy To Win Back Traffic
The Washington Post’s controversial strategy begins with a foundation, then adjusts based on what works.
Google Revises Discover Guidelines Alongside Core Update
Google updated its “Get on Discover” docs, adding page experience guidance and naming clickbait and sensationalism, alongside the February Discover update.
What The Data Shows About Local Rankings In 2026 [Webinar]
Enhance your understanding of local rankings with reputation signals. Join experts for a deep dive into local SEO strategies.
Google Can Now Monitor Search For Your Government IDs
Google’s Results about you tool now monitors Search results for government-issued IDs like passports, driver’s licenses, and Social Security numbers.
Should I Optimize My Content Differently For Each Platform? – Ask An SEO
This Ask an SEO explains how search, social platforms, and on-site content demand different optimization approaches without fragmenting strategy.
New Data Shows Googlebot’s 2 MB Crawl Limit Is Enough
New data shows that most web pages fall well below Googlebot’s two-megabyte crawl limit.
Why Your SEO KPIs Are Failing Your Business (And How To Fix Them)
Break the habit of reporting easy metrics and adopt KPIs that reflect how growth actually happens today.
7 Insights From Washington Post’s Strategy To Win Back Traffic
The Washington Post’s controversial strategy begins with a foundation, then adjusts based on what works.
PPC Budget Rebalancing: How AI Changes Where Marketing Budgets Are Spent
An AI-aligned approach to PPC budget strategy that moves spend toward conversion probability instead of traditional channel-based planning.
Microsoft’s Publisher Marketplace, Google Tag Update & Multi-Party Approvals – PPC Pulse
This week’s PPC Pulse recaps Microsoft’s push to rethink content compensation and Google’s latest changes to tagging standards and account protections.
The PPC Skills That Won’t Be Replaced By Automation
Top PPC specialists create outsized impact by combining paid media expertise with business strategy, profit modeling, and cross-channel insight.
Google Analytics To Become A Growth Engine For Business
Google’s Eleanor Stribling reveals GA4’s roadmap: full-funnel measurement platform within a year, then evolving into an AI-powered business decision platform.
PPC Pulse: ChatGPT Ads CPMs, Ads Decoded Talks Analytics
This week’s PPC Pulse recaps early details on ChatGPT’s premium ad pricing and key takeaways from the first Ads Decoded episode on Google Analytics.
![The Way Your Agency Handles Leads Will Define Success in 2026 [Webinar]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/01/1-105-760x400.webp)
The Way Your Agency Handles Leads Will Define Success in 2026 [Webinar]
Master lead management in 2026 and uncover strategies to ensure leads do not go cold in your sales process.
Should I Optimize My Content Differently For Each Platform? – Ask An SEO
This Ask an SEO explains how search, social platforms, and on-site content demand different optimization approaches without fragmenting strategy.
YouTube CEO Reveals Your Video Marketing Strategy For 2026
YouTube’s CEO Neal Mohan shares the platform’s 2026 priorities, spanning creator-led entertainment, youth safety, diversified monetization, and responsible AI.
The New Content Failure Mode: People Love It, Models Ignore It
Identify the new content failure mode that reveals the utility gap, leading to unseen quality content on AI platforms.
Marketing Calendar With Template To Plan Your Content In 2026
Take the guesswork out of your marketing planning with our 2026 marketing calendar. Easily customize and reference key dates to create a successful content strategy.
AI-Generated Content Isn’t The Problem, Your Strategy Is
AI can accelerate content production, but removing human expertise undermines the strategic infrastructure brands rely on to be found and trusted.
Top 10 Emotionally-Engaging Holiday Ads Of 2025 (With A Bonus One)
An analysis of 2025’s most emotionally effective holiday ads shows why nostalgia, warmth, and human storytelling still outperform spend.
Make 2026 The Year Your Business Thrives On Reddit [Webinar]
By Heather Campbell
Yes, yes we all know customer behavior is changing and Reddit conversations showing up in AI search is a big part of that shift. What...
LinkedIn Shares What Works For AI Search Visibility
By Matt G. Southern
LinkedIn tested what drives AI search visibility and shared results. Content structure, expert authorship, and timestamps showed the clearest impact.
YouTube CEO Reveals Your Video Marketing Strategy For 2026
By Greg Jarboe
YouTube’s CEO Neal Mohan shares the platform’s 2026 priorities, spanning creator-led entertainment, youth safety, diversified monetization, and responsible AI.
Social Channel Insights In Search Console: What It Means For Social & Search
By Chelsea Alves
Social Channel Insights in GSC point to a broader shift where search validation increasingly follows social-driven discovery.
TikTok US Deal Closes After Years Of Regulatory Uncertainty
By Matt G. Southern
TikTok’s US spinoff to Oracle, Silver Lake, and MGX has closed after a White House official said the US and China finalized the deal.
YouTube CEO Announces AI Creation Tools, In-App Shopping For 2026
By Matt G. Southern
YouTube CEO Neal Mohan previews 2026 priorities: AI tools for Shorts creation, text-to-game features, in-app shopping checkout, and image posts in Shorts.