Overture Bans Illegal Drug Ads, Google May Follow

Overture Services has stopped selling search-related advertising to unlicensed online pharmacies, in response to concern about illegal drug sales over the Internet.

Overture, the commercial search subsidiary of Yahoo, said Tuesday that it filtered the last of its advertisements related to online pharmacies or pharmaceutical drug sales on Monday, and it notified advertisers over the weekend that it would cease selling the ads.

The move comes in response to lobbying from U.S. pharmacy trade group the National Association of Boards of Pharmacy (NABP) and Drugstore.com, a major Overture advertiser and one of the Net’s biggest online pharmacies.

More on Drugs, Overture and Google from CNet

Written By:
PG

| Search Engine Journal | @lorenbaker

Loren Baker is the founding editor/creator of Search Engine Journal and remains an advisor and Editor In Chief to this publication.

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