Comments on: Google AdWords Quality Score Impacting AdSense Ads

By: Kyle

Kyle — Thu, 25 Jan 2007 18:32:07 +0000

I think in the very short term, there could be a fluctuation in Adsense earnings. However, I think the higher paying advertisers will still stay on top in the end because they’ll learn how to make better performing ads. And where two ads are equal, money always wins.

By: Michael Temple

Michael Temple — Thu, 25 Jan 2007 13:54:02 +0000

Years ago I worked in marketing for a fairly well funded dot com company that actually did have a good service, just not enough funding. We tried to get the ad outlets of the day to allow payment based on performance, but they wanted no part of it. He/she with the most cash got the words and placement. I am very happy to see that start changing for the better… only took 7 years!

By: shortshire

shortshire — Wed, 24 Jan 2007 21:36:53 +0000

That is interesting. This will bring a fluctuation in adwords spending. I would like to see a 2 cent bid go all the way to the top for the day but I am worried that the bid will increase on that word and people will not be able to manage it well.

By: Edwin

Edwin — Wed, 24 Jan 2007 18:31:29 +0000

As long as all these changes have a positive effect for us publishers then I’m happy.