Erin Everhart

Erin Everhart is the director of web marketing at 352 Media Group, a web design and SEO company, where she oversees the client marketing division and the company’s own in-house SEO. She specializes in link building, analytics, on-site factors and content development. Follow her on Twitter: @erinever.

@erinever

Some call me Angry Erin. I'm not angry; I'm snarky. Director of digital marketing @352Media. Craft beer lover. Grammar geek. Music nerd.

Bring it on, Penguin. You don't own me. #scaredofwhat - 9 hours ago

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Latest posts by Erin Everhart (see all)

How to Do a Content Inventory and Audit - August 24, 2012

Articles by Erin Everhart

SEO

How to Do a Content Inventory and Audit

Posted on August 24, 2012 by Erin Everhart | 8 comments

Too many people put too much focus on link building. I don’t blame them; it’s touted as the driving force behind solid rankings, and it’s too easy to get caught up in that rat race, but SEO isn’t just link building. SEO encompasses everything to improve your website’s visibility and that should start with your …