Google Clarifies: AI Overview Links Share Single Position In Search Console
Google clarifies that links in AI Overviews all share a single position in Search Console reports.
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Local SEO: How To Make More Customers Click, Choose & Walk Through Your Doors [Webinar]
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How To Increase Google Discover Visibility Naturally Using These Ranking Signals
Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact your content visibility.
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Cracking the SEO Code: Regain Control of Search Visibility in the Age of AI [Webinar]
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Google Links To Itself: 43% Of AI Overviews Point Back To Google
Google’s AI Overviews link back to Google 43% of the time, furthering its walled garden effect, according to new data.
U.S. Copyright Office Cites Legal Risk At Every Stage Of Generative AI
U.S. Copyright Office report identifies copyright risks at every step of generative AI training and deployment
Google Links To Itself: 43% Of AI Overviews Point Back To Google
Google’s AI Overviews link back to Google 43% of the time, furthering its walled garden effect, according to new data.
U.S. Copyright Office Cites Legal Risk At Every Stage Of Generative AI
U.S. Copyright Office report identifies copyright risks at every step of generative AI training and deployment
Google Updates Image SEO Best Practices: Use Consistent URLs
Google’s updated image SEO best practices recommend using consistent URLs for images across your site to preserve crawl budget.
Google Reminds That Hreflang Tags Are Hints, Not Directives
Google’s John Mueller explains that Hreflang tags act as suggestions, not directives. Learn how canonical tags impact international SEO and what adjustments your strategy needs.
Is The SEO Job Market Undergoing A Major Shift?
Experienced SEOs report trouble getting hired. Is AI screening to blame?
How Google Protects Searchers From Scams: Updates Announced
Google’s AI-powered security now blocks 20x more scams in search results, Chrome, and Android.
Local SEO: How To Make More Customers Click, Choose & Walk Through Your Doors [Webinar]
Join us in this session where we’ll explore real consumer behavior and how it shapes your local SEO strategy.
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Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact your content visibility.
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Google Updates Image SEO Best Practices: Use Consistent URLs
Google’s updated image SEO best practices recommend using consistent URLs for images across your site to preserve crawl budget.
Google Reminds That Hreflang Tags Are Hints, Not Directives
Google’s John Mueller explains that Hreflang tags act as suggestions, not directives. Learn how canonical tags impact international SEO and what adjustments your strategy needs.
Ultimate PPC Campaign Optimization: 6 New Ways To Easily Run Dozens Of PPC Campaigns For Different Sectors
Discover 6 new ways to scale and optimize PPC campaigns across multiple sectors using AI tools, automation, and client-specific strategies, without sacrificing performance.
How To Write Better Ad Copy When Google Ads Uses AI-Assisted Features
Understand how Google Ads automation works and how to shape your ad copy for better performance.
It’s Official: Google Launches AI Max for Search Campaigns
Google introduces AI Max for Search, expanding query reach, adaptive creative, and better controls to boost performance while maintaining transparency for advertisers.
Breaking Into New Markets With PPC: Key Considerations
PPC helps brands expand into new markets, but real success depends on everything around it, from measurement and localization to trust, cultural differences, and more.
Channel Reporting Is Coming To Performance Max Campaigns
Google introduces new channel-level, search term, and asset reporting for Performance Max. The updates give advertisers greater transparency into campaign performance across all Google surfaces.
Google Now Allows Top Ads To Appear At Bottom Of Search Results
Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing the importance of ad quality.
How To Increase Google Discover Visibility Naturally Using These Ranking Signals
Maximize your chances of being featured in Google Discover. Discover how algorithmic signals can impact your content visibility.
How LLMs Interpret Content: How To Structure Information For AI Search
LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.
Master Your Message If You Want To Create Better Brand Content
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The Role Of E-E-A-T In AI Narratives: Building Brand Authority For Search Success
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What Content Works Well In LLMs?
Analyze the impact of content in LLM on AI chatbots and discover strategies to optimize your website’s referral traffic.
PPC
Ultimate PPC Campaign Optimization: 6 New Ways To Easily Run Dozens Of PPC Campaigns For Different Sectors
MAY EBOOK HIGHLIGHT
Better Leads → More Sales In 2025: How To Analyze Leads To Improve Marketing Performance
This ebook will teach you how to:
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- Reduce Friction & Increase Conversions
- Increase CLV & Lifespans
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YouTube Tests AI Overviews In Search Results
By Matt G. Southern
YouTube AI Overviews are now being tested in search results, highlighting relevant video clips from searches.
TikTok Launches Footnotes: Its Answer To X’s Community Notes
By Matt G. Southern
TikTok Footnotes lets users add fact-checking context to videos. This move is part of a broader shift in social media content moderation.
LinkedIn Study Finds Adding Links Boosts Engagement By 13%
By Matt G. Southern
New LinkedIn study finds posts with links boost engagement by 13%, contradicting common advice. Learn which content formats perform best.
LinkedIn Launches New Creator Hub With Content Strategy Tips
By Matt G. Southern
LinkedIn’s new creator hub offers tools for optimizing your content strategy. It includes best practices, analytics tips, and format guides.
15 Proven Tips To Get More Social Media Followers
By Matt G. Southern
Looking to increase your social media followers? Check out these 15 practical tips to grow your online presence.
10 New YouTube Marketing Strategies With Fresh Examples For 2025
By Greg Jarboe
What worked on YouTube last year may be outdated now. Explore fresh tips and examples to help keep your video content relevant.