Social Media
Learn the latest news and trends on the most popular social networks and how to reach and engage your audience with social media marketing best practices.
Facebook and CNN Launch ‘Election Insights’
With the 2012 US Presidential Election drawing near, social media once again meets broadcast media. Last Monday, CNN partnered with Facebook to launch a new...
Pinterest or Facebook: Which is Best for Your Contest?
Everyone likes free stuff, right? A proven method in boosting followers, social media contests are nothing new. However, the popular platforms and rules to follow...
Beginners Guide to Social Media Marketing
The goal of start up businesses nowadays is to include social media marketing with their promotional efforts. That’s because this strategy has been proven to...
Branch: A New Place to Chat
Although the social networking world is a busy place, startup Branch believes that it could easily blend with the bevy of networks on the Web....
Targeted Advertising on Facebook
Because it has close to one billion users, Facebook has a great way of gathering demographic information about its users. In fact, the social networking...
Creating a Twitter Page for Your Business
When it comes to popularity, Twitter is not as famous as Facebook. However, it can also become a helpful social media marketing tool for your...
Facebook Messages is Taking a New Look
It was reported that Facebook will be transforming its Messages feature into a full-fledged email client, with a new two-panel layout that resembles Apple’s Mail...
Expand Your Brand’s Fan Base on Facebook
With closing to one billion users, Facebook can undeniably connect businesses with their existing and potential market all over the world. However, not all brands...
Choosing the Right Social Media for Your Brand
Although Facebook, Twitter and Google+ are considered as the most popular social media site nowadays, it doesn’t guarantee that it could help promote your business...
Facebook Purges Cosplay Accounts
It no longer comes as a surprise that Cosplay is becoming more and more popular these days. Cosplay is the art of dressing up and...
Fostering Your Business’ Community with Facebook Groups
Other than Facebook Pages, groups are also a great way to leverage your brand. But instead of giving out sales pitch, you can use this...
Marketing with Facebook Pages
Facebook Pages are the simplest and easiest way to get started with Facebook Marketing. It’s free and easy to set up. Unfortunately, many companies don’t...
Know Who Unfollow You on Pinterest
If you’re wondering why your Pinterest follower count is low, there’s now a third-party app from Innovatty that lets you monitor the users who unfollow...
Facebook: Now the Second Most Popular Video Site in the US
According to a report released by comScore last week, Facebook has outdone Yahoo as the most popular video site in the US last July. The...
Using Facebook as a Marketing Tool
Garnering almost one billion users, there’s no denying that Facebook is huge. Considered as the social networking giant, it has over 500 million active users,...
The Don’ts of Social Media
Randi Zuckerberg, an Internet entrepreneur and sister of Facebook CEO Mark Zuckerberg, discussed about the things that user must not in Facebook during a conference...
Twitter’s API Update, More Stringent to Third-party Clients
Twitter took the wraps off the upcoming changes coming with their API update version 1.1. This update could have a drastic impact to third-party clients,...
Listening to Your Twitter Followers and Other Users
As previously mentioned, you can keep your Twitter followers engaged with your network by connecting with them. In fact, this brings your marketing strategy at...
List of Facebook Page Subscribers, Now on Admin Panel
Other than the number of fans, majority of Facebook Page owners would also want to track their subscribers—especially those who don’t necessarily “like” their page....
Vanity URL: Now Available on Google+
As of late, Google+ is getting a series of updates in order to become as popular and dominant as Facebook and Twitter. The updates include...
Overcoming the Social PR Nightmare
Although a social media marketing strategy can help your business’ campaign, it can also go wild and damage your brand’s online reputation. It can be...
Why Is Pinterest Successful?
When Pinterest was first launched in 2010, it was an unknown little cranny of the internet. Amassing a small following, mainly of micro-bloggers who wanted...
Taking Advantage of Social Media for Customer Service
It can easily tarnish a brand’s identity when a user brings his or her complain on the social media. But it also goes the same...
Pinterest for Non-Profit Brands
Pinterest is continuously becoming a famous online platform to various brands, including non-profit organizations. They can use the online pinboard to connect with other people...
Become a Twitter Celebrity—Get More Followers
For someone who’s new to Twitter, one of the first things that they want to know is how to get more followers. Having hundreds and...
Pinterest is Now Open to Everyone
Last Wednesday, Pinterest announced in an official blog post that the online pinboard is now open for everyone. As stated on the blog post: “For...
Finding Targeted Followers on Twitter
After setting up your Twitter Profile and posting some great tweets, the next thing that a brand owner should is to look for followers. Although...
Analyzing Your Competitors’ Twitter Marketing Strategies
If you’re just new to Twitter marketing, one of the best things to do is look for examples. Of course, there’s no better way than...
Facebook Launches Advanced Post Targeting Abilities to Business Pages
Although a Facebook ads’ effectiveness may get all the headlines and convinced a potential client to like a page, keeping a fan engaged is up...
Facebook, Rolling Out Timeline to More Users this Fall
It will only be a matter of time when Facebook rolls out their Timeline feature to more users this fall. According to sources close to...