Content

The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.

Global Marketing Day [Feb. 16]: The 24-Hour Semrush Conference You Just Can’t Miss

By Olga Andrienko

Ready to start learning from and connecting with the world’s leading marketers? RSVP for Semrush’s 24-hour free online marketing conference!

8 min read
2.3K Reads
Feb 13, 2023

SEJ Show
SEO

Link & Blogging Strategies For 2023 [Podcast]

By Loren Baker

Learn the latest techniques in blogging and link building in our latest SEJ Show episode.

4 min read
3.7K Reads
Feb 9, 2023

Content Strategy

How To Create A Content Strategy Framework

By Julia McCoy

Do you have a framework in place for your content strategy? Learn what elements you need to erect a solid plan that gets results.

8 min read
16K Reads
Feb 1, 2023

SEO
Webinar

How To Supercharge Your Keyword Research With Powerful Topic Clustering

By Loren Baker

Learn 2 different ways to build a better keyword universe for your marketing efforts and drive more traffic to your website.

3 min read
4.5K Reads
Feb 1, 2023

11 Disadvantages Of ChatGPT Content

By Roger Montti

Virtually all ChatGPT content contains one or more of these flaws. This is how to prevent them.

11 min read
160K Reads
Jan 31, 2023

7 Content Marketing Best Practices In 2023

By Zack Kadish

While these practices sound familiar, you cannot go wrong with the basics. Follow these top 7 tips into the new year and bring in traffic.

10 min read
17K Reads
Jan 30, 2023

How To Avoid Plagiarism: Don’t Devastate Your Writing Career

By Ron Lieback

Most cases of plagiarism are by accident. Here are practical tips to avoid plagiarism in your content.

8 min read
6.2K Reads
Jan 24, 2023

Video Marketing: An In-Depth Guide For Every Business Owner Today

By Vivek Nair

Leverage the power of videos to educate, entertain, and engage your audience to achieve your business goals.

10 min read
6.2K Reads
Jan 23, 2023

Interactive Content: 10 Types To Engage Your Audience

By Julia Taylor

Understand interactive content, and why it is so important, and how you can create 10 types that can improve your user experience.

8 min read
10K Reads
Jan 20, 2023

What Is Newsjacking: 5 Examples That Get It Right

By Matt Bertram

Gain more positive brand awareness when you newsjack a trending topic correctly. Read on to get inspired by 5 successful examples from various brands.

9 min read
12K Reads
Jan 19, 2023

Content Strategy

Downloadable Content Strategy Template And How To Use It

By Brian Frederick

Target your audience at every stage of the marketing funnel consistently. Here’s how to develop a content marketing strategy (with free templates!)

9 min read
19K Reads
Jan 16, 2023

Content
SEO

Word Count & SEO: What Content Marketers Need To Consider

By Viola Eva

Word count is not a direct SEO ranking factor, but it still matters. Learn how content length can both indirectly help and hurt your rankings.

10 min read
52K Reads
Jan 12, 2023

The 5 Best Ways To Outrank Your Competitors In 2023 With AI

By Ryan Bednar

Learn how you can use artificial intelligence to gain an edge over your competitors by starting and creating high-conversion copy with GPT-3.

1 min read
14K Reads
Jan 12, 2023

What Is The Content Marketing Funnel?

By Chelsea Alves

Gain a thorough understanding of your target customer, how they think, what they are looking for, and how you can solve their problem.

7 min read
13K Reads
Jan 11, 2023

Content

What Is A Pillar Page? How They Can Help Your SEO

By Lee Wilson

Discover why pillar pages and how it can help your SEO efforts, and share some examples of pillar pages in action.

7 min read
8.6K Reads
Jan 5, 2023

Creative Intelligence And Its Role In Online Advertising [Podcast]

By Loren Baker

Can creative intelligence really help you get more from your marketing? Alex Collmer, CEO of VidMob shares his insights.

4 min read
2.2K Reads
Jan 2, 2023

SEO
Webinar

Expert SEO & Google Algorithm Predictions For 2023

By Loren Baker

Uncover the biggest SEO insights of this year, plus get expert predictions on what next year may hold.

4 min read
17K Reads
Dec 21, 2022

9 Examples of Highly Shareable Content

By Brian Frederick

Learn how to create the type of content that social media audiences will want to share with their connections.

11 min read
7.4K Reads
Dec 19, 2022

Content
SEO

17 Types Of Content Marketing You Can Use

By Brian Frederick

Let’s take a look at 17 types of marketing content and learn how you can use them to make a bigger splash with your marketing.

16 min read
47K Reads
Dec 16, 2022

Content
SEO

From Freelance Writer To In-House Leader: Meet Aja Frost

By Bea Pe Benito

Read on as Frost shares her experience of becoming an in-house content strategist, go-to SEO techniques, and tips for building a rewarding SEO career.

6 min read
3.4K Reads
Dec 15, 2022

How Google’s Helpful Content Update Affected News SEO In 12 Different Countries

By Trisolute News Dashboard

Learn exactly how Google’s Helpful Content Update impacted news SEO and news publishers in 12 different countries around the world.

10 min read
8.1K Reads
Dec 8, 2022

How To Achieve 7-Figures With Your Law Firm Marketing Website

By Alex Valencia

Here’s how to achieve seven figures with law firm website marketing.

9 min read
1.5K Reads
Dec 2, 2022

8 Creative Real Estate Marketing Ideas And Examples

By Atul Jindal

From ensuring website loading speed to crafting great social media content, these 8 strategies can help you generate more leads and foster sustainable business growth.

11 min read
45K Reads
Dec 1, 2022

Content
SEO

Is Fresh Content A Google Ranking Factor?

By Kayle Larkin

To decide if “freshness” could be a ranking factor, we need to understand what the “Freshness” algorithm updates mean and how they affect search rankings.