7 Steps to Create Your Local Branding Strategy to Get More Traffic
Here is a seven-step method for getting more traffic for your local clients or your own marketing agency.
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Google UX Playbooks and Ranking Effect
A good UX is the hallmark of a high quality website. Google’s John Mueller discussed how it can indirectly affect...
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Google: Using Hidden Text for Screen Readers Will Not Hurt Rankings
Google’s John Mueller has stated that using hidden text to provide context to screen readers will not cause any problems.
Google Ads Makes Predefined Reports Easier to Access
Google Ads is making it easier for users to find predefined reports for the dataset they’re viewing.
Google Ads’ Universal App Campaigns Are Now Just ‘App Campaigns’
Google is rebranding Universal App Campaigns, which are now known simply as “App campaigns.”
Google Serves 11X More AMPHTML Ads Compared to Last Year
The number of AMPHTML ads served by Google has grown 11x year-over-year.
SEO Maintenance Checklist: Crucial Daily, Monthly, Quarterly & Yearly Tasks
Learn the specific daily, monthly, quarterly, and yearly activities to implement for success in this SEO maintenance checklist.
Local SEO for Hotels: Keys to Drive Rankings, Traffic & Bookings
Knowing these local SEO tactics and strategies is crucial for hotels to drive rankings, traffic, and bookings.
10 Journalism Skills Every Content Marketer Needs
Many successful businesses think like media companies. You can, too. These 10 journalism skills can improve your content marketing today.
YouTube Updates its Strike System for Community Guideline Violations
YouTube is making changes to how it gives strikes to users who violate the community guidelines.
Google Ads Updates Mobile Speed Score for Landing Pages
Google Ads has changed the way it calculates mobile speed score, which is located in the Landing Pages tab.
Google Opens Up .Dev Domain Name Registry to Everyone
For the first time, Google is letting anyone register a domain using its .dev extension.
Google: Don’t Worry About Malicious Backlinks, We Ignore Them
Google’s John Mueller says site owners shouldn’t worry about negative SEO attacks that involve malicious backlinks.
Bing Ads Improves Search Term Reporting
Bing Ads has improved search terms reporting with more data and the ability to track more campaigns.
How to Keep Writers on Track with Military-Grade Planning
Here’s how to more efficiently produce content that gets people talking about you, your content, and your brand.
Publishing Thousands of URLs at Once – Is It Risky for SEO?
Could publishing thousands of new pages at the same time have any SEO risks or unintended consequences? Find out here.
Why You Should Pair Programmatic Advertising with Paid Search
Here’s why you should consider pairing programmatic advertising with your existing PPC, SEO, and other digital marketing strategies.
28 Free Tools to Help You Find What People Search For
Find out what people search for. These tools will help you understand users and target the best SEO keywords.
The Best SEO Conferences to Attend in 2019
Attend these top SEO and digital marketing conferences to learn the latest strategies, trends, tips, and tools.
How to Become an SEO Expert: A Guide to FREE Online SEO Training
Here’s a list of FREE training resources you can use to learn in-demand SEO skills and techniques.
140 Top SEO Experts You Should Be Following in 2019
Want to learn more about search engine optimization? Then you should learn from these top 140 SEO experts.
New Study Shows How Much SEO Professionals Are Earning Per Year
A recent study on the local search industry reveals how much the average SEO professional earns in a year.
The 20-Minute Technical SEO Workweek
Use this workflow to quickly get a pulse of your technical SEO in just 20 minutes a week.
5 New Features Coming to Google Search Console (and 7 That Are Getting Removed)
Google announced a series of updates are coming to Search Console in the next couple of months.
SEO – Is It a Dying Channel?
Think SEO is a dying channel. Nope! These emerging search trends will likely make organic a bigger driver of traffic.
Evidence of Google Valentine’s Day Algorithm Update
Evidence from forums, Facebook Groups and SERP trackers indicate that Google may be updating it’s algorithm.
11 SEO Tips & Tricks to Improve Indexation
Here are 11 tips and tricks to ensure that your website gets crawled and indexed properly.
21 Web Directories That Still Have Value in 2019
These 21 web directories are the ones you need to pay attention to in 2019.
Google’s John Mueller Explains Why Expired Product Pages May Become Soft 404s
Google’s John Mueller addressed an issue site owners might run into where expired product pages are reported as soft 404s.
4 Ways to Use Excel Macros in PPC to Save Time
Here’s how to use Excel Macros to complete ongoing PPC tasks quickly and accurately without giving up all control.
Google’s John Mueller on Best Site Structure
John Mueller discusses how site architecture helps Google understand the meaning of a website and its pages.
The Latest Google Search Console Updates: What You Need to Know
Search Console is rapidly evolving. Find out everything you need to know about all of the latest feature changes here.
