Facebook Search Ads are Now Available to Select Businesses in North America
Facebook is now testing ads in search results, which are available to businesses in the automotive, retail, and e-commerce industries.
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Google to Roll Out New Call-to-Action Extension for Video Ads
Google Ads is sunsetting the YouTube call-to-action overlay in January 2019 and introducing a new CTA extension in its place.
Top 36 SEO Insights of the Year from Google’s John Mueller
Here are some important SEO insights from Google’s John Mueller on mobile-first, content, crawling, indexing, JavaScript, linking, and more!
4 Common Goals of PPC Landing Pages for B2B Lead Gen Campaigns
This post reviews four common goals of PPC landing pages for B2B lead generation campaigns.
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5 Ways to Optimize PPC Advertising to Improve the Customer Experience
Focus on these five key areas to develop a relevant, sustainable, and scalable advertising strategy that prioritizes customer experience.
4 Key GDN Settings to Check for Smarter Ad Spend
Keep a close eye on these key settings to keep your Google Display Network ad spend in check.
Vulnerability Reported in All in One SEO Pack
WPScan Vulnerability Database reports that the All in One SEO Pack plugin has a cross-site scripting vulnerability.
Google My Business Adds New Permissions to ‘Communications Manager’ Role
Google My Business has upgraded the ‘communications manager’ role to ‘site manager,’ which adds several new permissions.
Google Brings Google Lens Visual Search to its iOS App
Google Lens, a tool allowing users to search for information in photos, is now available in the flagship iOS app.
Google to Shut Down Google+ Earlier Than Expected
Google is shutting down Google+ four months earlier than originally planned following a second data breach.
5 Overused SEO Phrases to Nix & 5 Hot Phrases That Are In
Let’s leave tired SEO phrases in the dust and adopt a vocabulary that matches the present state of online marketing.
SEO Strategies for Knowledge Base Self-Serve Customer Success
Learn the value of using SEO for knowledge base support content and how to optimize this sort of content.
Using 6 Principles of Persuasion to Increase Conversions
Here are six quick ways to grab the attention of your visitors and influence their purchase and conversion decisions.
12 Completely Outdated SEO Practices You Should Avoid
Learn about 12 outdated SEO practices you shouldn’t be using anymore.
![Majority of Publishers See Much Lower Facebook Traffic Now vs. Last Year [POLL]](https://cdn.searchenginejournal.com/wp-content/uploads/2018/10/Majority-of-Publishers-See-Much-Lower-Facebook-Traffic-Now-Vs.-Last-Year-276x244.png)
Majority of Publishers See Much Lower Facebook Traffic Now vs. Last Year [POLL]
![Majority of Publishers See Much Lower Facebook Traffic Now vs. Last Year [POLL]](https://cdn.searchenginejournal.com/wp-content/uploads/2018/10/Majority-of-Publishers-See-Much-Lower-Facebook-Traffic-Now-Vs.-Last-Year-100x100.png)
Publishers are seeing much lower Facebook traffic now compared to last year. SEJ is no exception.
7 Reasons Why Accessibility is Good for SEO and Sales
Accessibility can help a site rank better and earn more sales.
Google Launches New Tool That Grades A Site’s SEO Implementation
Google launched a new tool that measures many aspects of a website, including how well it follows SEO best practices.
Google Introduces WordPress Plugin With Integrated Analytics, Search Console, More
Google has introduced a new WordPress plugin which brings insights from Google tools to users’ dashboards.
Google to Let Users Leave Comments on Search Results
Google is preparing to roll out a new feature that will allow users to leave comments on search results.
12 Completely Outdated SEO Practices You Should Avoid
Learn about 12 outdated SEO practices you shouldn’t be using anymore.
SEO Contest Exposes Weakness in Google’s Algorithm
An SEO ranked a site written almost entirely in Latin. Does Google have a spam problem?
How Reliable is Google’s Web.dev SEO Score?
Unboxing Google’s Web.dev SEO Score. Is this something you should use?
10 Most Important PPC Trends You Need to Know in 2019
Here are 10 of the biggest trends you need to know, according to 28 top PPC marketing experts.
19 Daily Habits That Make You Less Productive (And What to Do)
Here are 19 bad habits that hamper your productivity and how you can fix them.
7 Compelling Reasons to Secure a Digital Marketing Certification
Here are seven reasons you should get a digital marketing certification and how it will help advance your career.
WordPress 5 Release Date Announced
WordPress 5 Gutenberg to be released December 6, 2018. Why the WordPress Community is not enthusiastic.
Instagram Lets Users Add Alt Text to Photos
Instagram is introducing the ability to add alt text to photos in an effort to make the platform more accessible.
Top 8 Essential Website Optimization Strategies for 2019
Learn the essential SEO techniques you need to know and how to optimize your website for success.
9 Important SEO Habits You Should Adopt Now
Focus on these specific habits if you want to gain better focus and priority over your strategies and work.
Google Refutes DuckDuckGo’s Claims of Creating a “Filter Bubble”
Google has refuted DuckDuckGo’s recent study which claims that Google’s personalized search results create a “filter bubble.” After we covered...