Google Webmaster Guidelines: Everything You Need to Know & Understand
SEO professionals use Google’s Webmaster Guidelines to choose tactics and strategies that align with Google’s expectations. Here’s what you need to know about them.
SEO Strategy vs. Tactics: What’s the Difference? A Lot!
It’s essential to know the difference between strategy and tactics. And even more vital for the team to use the terminology in the same way.
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Brave Browser to Launch Its Own Search Engine
Brave, makers of an open-source web browser, are launching a privacy-focused alternative search engine that will offer options for ad-supported and ad-free search results.
A Social Platform Built For Good?
Will this new social media platform help users in a way that no other platform does? Should the likes of LinkedIn and Twitter be worried?
![Twitter Announces Super Follows and Communities & This Week’s Digital Marketing News [PODCAST]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/03/moc_3-5-21_sej-604241cc24c60-276x244.png)
Twitter Announces Super Follows and Communities & This Week’s Digital Marketing News [PODCAST]
![Twitter Announces Super Follows and Communities & This Week’s Digital Marketing News [PODCAST]](https://cdn.searchenginejournal.com/wp-content/uploads/2021/03/moc_3-5-21_sej-604241cc24c60-100x100.png)
The Marketing O’Clock team discusses Twitter’s upcoming features, Instagram’s Live Rooms, and more!
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How to Boost Shared Value with Integrated vs. Siloed Marketing
Siloed marketing communications used to be the norm for enterprise brands, but it’s time for an integrated approach. Here’s what you need to know.
Why Do People Visit Websites Today?
People are spending more and more time online. Read on and learn about the top eight reasons people visit websites these days.
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Google Sites Sitemap Documentation Removed
Official developer pages updated to reflect that Google Sites no longer creates sitemaps
TikTok Q&A Launches in Video Comment Sections
TikTok is introducing a new way for creators to engage their followers with the launch of ‘Q&A’ in comments sections.
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Microsoft Bing Rolls Out 5 Upgrades to Search Results
Microsoft Bing is launching five updates to search that aim to evolve SERPs beyond a list of links to provide users with a richer experience.
Instagram Lets Up to 4 People Go Live in One Stream
Instagram’s new ‘Live Rooms’ lets up to four users go live in the same stream, doubling the amount of participants that were allowed previously.
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A Step-By-Step Guide to Winning at Product-Led Content Marketing
Learn about the power of product-led content marketing for generating qualified traffic and meaningful organic conversions.
How to Align Your International Roadmap with Google Updates
International SEO professionals must adjust to constant algorithm updates affecting countries in different ways. Here’s how to prioritize your roadmap.
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LinkedIn: Top 15 In-Demand Jobs in 2021
LinkedIn data reveals the top 15 in-demand jobs in 2021 and the most important skills needed for each position.
WordPress Considers Dropping Support for IE 11
WordPress announced it’s seeking feedback on dropping Internet Explorer 11 support to gain considerable improvements to performance and development
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SEO Training Programs for Every Knowledge & Experience Level
When bringing new team members onboard, providing them an SEO training program tailored to their experience level can ensure their success—and yours.
American’s Trust Google More Than Facebook or TikTok
Survey reveals American’s most and least trusted digital platforms. It also unveils some alarming insights into how users think Google operates.
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Google Updates PageSpeed Insights Scores
Google announced that in general, Page Speed scores will all rise as of March 3rd, 2021.
The 11 Best Image Search Engines
Need to find a source for an image? Find a list of image search engines here.
Meet the 7 Most Popular Search Engines in the World
Review the seven most popular search engines, now. Read about the SEO pros and cons and some optimization tips of each.
Every Advanced Google Search Operator You Need to Know
Advanced Google search operators can deliver powerful insights to inform your content strategy, SEO audits, and more. Use this for quick reference.
Subdomains vs. Subfolders: Which Is Better for SEO & Why?
The use of a subdomain or a subfolder has SEO, user experience, and other implications. Learn how to make the right choice.
11 Important Image SEO Tips You Need to Know
Are you optimizing images for your customers and search engines? Use these image optimization tips to maximize findability and speed.
The Ultimate Guide for an SEO-Friendly URL Structure
The proper use of URLs can influence the success of your SEO efforts. Learn how well-crafted URLs can boost your rankings.
The Best SEO Conferences (Virtual Summits & Events) in 2021-2022
Here are the top virtual and in-person SEO conferences, where you can network and learn the latest digital marketing strategies, tips, and trends.
What Is Latent Semantic Indexing and Why It Doesn’t Matter for SEO
Can LSI keywords positively impact your SEO strategy? Here’s a fact-based overview of Latent Semantic Indexing and why it’s not important to SEO.
71 Mind-Blowing Search Engine Optimization Stats
Here are all the latest SEO statistics you need to know: organic traffic, user behavior, industry spending, local search, Google, and more.
LinkedIn: Top 15 In-Demand Jobs in 2021
LinkedIn data reveals the top 15 in-demand jobs in 2021 and the most important skills needed for each position.
20+ Years of SEO: A Brief History of Search Engine Optimization
The practice we know as SEO started in the mid-1990s. Read on about notable milestones in the evolution of search engines and SEO.
What Is SEO & How It Works
What is SEO? Read about the basics you need to know to get started and learn the 3 biggest tips to SEO success.
Google’s John Mueller: Total Number of Backlinks Doesn’t Matter
Google’s John Mueller says the total number of backlinks a website has doesn’t matter at all to the search algorithm.
What Is Click-Through Rate & Why CTR Is Important
Learn what click-through rate is, what a good CTR is, and how it impacts your ad rank and Quality Score.
What Is PPC & How Paid Search Marketing Works
This post introduces you to the basics of paid search marketing and what you need to know about how pay-per-click (PPC) advertising works.
