Are 301 Redirects a Google Ranking Factor?
Can 301 redirects affect your Google rankings? Read on to learn whether there’s a connection between 301 redirects and improved rankings.
What Exactly Is E-A-T & Why Does It Matter to Google?
E-A-T is an important guideline marketers need to know and focus on. Find out exactly what E-A-T is and why it matters.
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How YouTube Recommends Videos
YouTube offers its most detailed explanation yet regarding its recommendation engine and how it chooses which videos to display on your home page.
Why Does Google Replace Page Titles?
Google reveals new information about the page title update and explains why it replaces some titles and not others.
What is HTTPS? A Guide to Secure On-Site Experience for Marketers
Do you want to secure your website and help your rankings in search? Find out what is HTTPS and how it can benefit your website.
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7 Insights Into How Google Ranks Websites
Level up marketing success with these 7 insights that focus on how Google ranks websites today and how they may impact SEO.
10 Examples of Social Media Celebrity Endorsements That Paid Off Big Time
Marketing isn’t all about ads anymore – consumers need to connect with your brand. That’s where celebrity endorsement comes in. Check out 10 great examples.
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10 Ethical Grey Areas & Illegal SEM Practices (And How to Solve Them)
Learn about the most common ethical and legal issues in PPC and what the industry needs to do to ensure oversight.
3 Ways SEO Has Changed This Year & What It Means for You
In today’s world, content alone will not win in Google’s SERPs. Learn the evolution of Google search and how to top the rankings.
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What is SEO Log File Analysis? A Beginner’s Guide
Performing regular log file analysis is useful for SEO professionals to better understand how their website is crawled. Learn the basics here.
Shopify Makes it Easy to Market to Specific Countries
Shopify is making it easier to optimize ecommerce stores for international markets all from a single Shopify site.
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Google Consolidates Smart Display & Standard Display Campaign Creation
Google is combining Smart display and Standard display campaigns within one campaign type. Here’s what you need to know!
Top 8 Google Ranking Factors: What REALLY Matters for SEO
Which Google ranking factors matter most to your SEO strategy? Read about the ones that top our list and why.
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Branded vs. Non-Branded Traffic: What’s the Difference?
How should you treat branded vs non-branded traffic and search strategies? Unpack the things to consider when it comes to targeting, attribution, and more.
8 PPC Best Practices That May Not Be Best for Your Business
PPC marketers are often tempted to follow whatever platforms recommend as best practices, but too often these approaches hurt more than help.
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How to Go Deeper With Keyword Research: Go-to Tools & Techniques
New techniques and tools can help you go deeper with your keyword research process. Here are some good ones to check out.
U.S. Agencies: Enter the U.S. Agency Awards Before Midnight Friday
Is your agency working on marketing, advertising, public relations, or media campaigns? Enter the U.S. Agency Awards. Learn how here.
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LinkedIn Pages Can Now Publish Long-Form Content
LinkedIn’s new Articles For Pages gives companies the ability to publish long-form content for the first time, rather than being restricted by a character count.
YouTube Adds Traffic & Revenue Data to Mobile Analytics
YouTube is bringing more analytics reports to mobile that were previously only available on desktop, which includes data about traffic sources and revenue.
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We Analyzed 88 Google Ranking Factors & Here’s What We Found [Ebook]
Have you ever wondered what is and isn’t a ranking factor? This guide determines whether these 88 signals are Google ranking factors.
What is Internet Marketing? Your Guide to Today’s Online Marketing
Want to know more about internet marketing or online marketing? See how it can help your business or brand drive traffic, leads, and sales.
How to Successfully Promote Your Facebook Page Everywhere
Are you trying to boost your brand-new Facebook page and feeling stuck? Here’s a list of the best ways to grow your Facebook page following.
9 Tips for Creating Your Best SEO Content This Year
SEO content that goes above and beyond is crucial. Here are 9 proven ways to take your content to the next level.
20 Awesome Sources of Free Data
It’s important to have credible information sources to pull from for your marketing campaigns. Start with these 20 sources of free data.
SEO Content Writing vs. SEO Copywriting: What’s the Difference?
Looking to hire an SEO writer for your brand? The difference between an SEO copywriter and content writer can affect your campaign’s success.
45 Top Digital Marketing Blogs That Accept Guest Posts
Want to build yourself a name in the digital marketing industry? Here are the top 45 digital marketing blogs that accept guest posts.
How to Build a Hyperfast WordPress Website
Want to satisfy your website visitors and search engines? You must optimize your WordPress website for speed and performance. Here’s how.
11 Things You Must Know About Google’s 200+ Ranking Factors
It’s a myth that Google has 200 ranking factors, but here are 11 confirmed things we do know for sure.
Google’s Top 5 SEO Tools
Exceed search performance goals with these 5 Google tools that help publishers diagnose problems and improve rankings.
How to Create High-Quality Content
What is high-quality content, anyway? Learn how content quality supports SEO, what quality looks like, how it’s measured, and more.
Google Confirms Update to Generating Web Page Titles
Google’s Danny Sullivan confirms the search engine is updating the way it generates web page titles in search results.
How to Set Up Google Analytics Goals & 10 Tips to Get Ahead
Learn how Google Analytics goals give insight into your website audience. Get essential information about them, and whether they are converting toward your site objectives.
15 Conversion Copy Tips Every SEO Writer Needs to Know
Calling SEO writers! When you prioritize the needs of your audience in your content, you’ll please your readers and rank in Google. Here’s your how-to.
41 of the Best SEO Job Interview Questions
Asking the right questions will help you see if a candidate is right for the job. These SEO job interview questions can help determine that.
5 Things You Could Be Automating With Google Ads Scripts
Google Ad scripts are here to stay. Here are specific scripts for PPC tasks that should be at the top of your list to try.
