Why Google Recommends Hierarchical Site Structure For SEO
Google's Gary Illyes explains the benefit of a hierarchical site structure for SEO
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Google Search Overwhelmed By Massive Spam Attack
Google is hit by a spam attack that’s continued unabated for days, creating the perception that Google is helpless to stop it
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Stay ahead in the ever-evolving world of SEO with podcasts covering search marketing news, strategies, and career growth.
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Google Responds To Accusations Of “Stealing” Publisher’s Content
Google offered a surprising response to accusations of “stealing” content for rich results including for branded searches
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DECEMBER EBOOK HIGHLIGHT
SEO Trends 2024
This new edition is packed with useful insights, best practices, and actionable tips from respected experts in the industry. Inside, you’ll discover:
- Why AI is not just a trend but the overarching theme of the year.
- How to rise above AI content while leveraging AI tools and being discoverable in LLMs with access to the internet.
- How the definition of “helpful” content and websites is expanding and the impact of updates.
- How to leverage the continued advancement in entities and knowledge graphs to your advantage.
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SEJ Show + Podcast
Navigating Publisher Policies: Insights From Google’s Trust & Safety Expert With John Brown
December 15, 2023
PPC Strategies For 2024: Insights From Over 16,000 Businesses
December 11, 2023
How To Secure And Defend Your SEO Budget For Executive Buy-In
December 8, 2023
Google Ads Simplifies Reservation Video Campaigns On YouTube
By Kristi Hines
Google simplifies reservation video campaigns on YouTube through Google Ads with self-service options.
Google Ads: New Multi-Format Ads For Video Reach Campaigns
By Kristi Hines
New multi-format ads in Google Ads includes in-stream, in-feed, and Shorts ads, offering brands more ways to reach audiences at a lower CPM.
The Best Times To Post On Social Media In 2024
By Annabelle Nyst
Maximize your social media impact in 2024! Discover the best times to post on social media and boost your online presence with our comprehensive guide.
2023 Reddit Recap: Trends, Advertising Updates, And Subreddit Highlights
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Explore Reddit’s 2023 recap, including the top trends in knowledge-focused subreddits, unique engagement opportunities, and latest news for advertisers.
Is AI Going To E-E-A-T Your Experience For Breakfast? The LinkedIn Example
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How does social media’s evolving blend of AI and human experience look like? Learn what’s changed in the search landscape using LinkedIn as an example.
New AI Framework Powers LinkedIn’s Content Moderation
By Roger Montti
LinkedIn announced the use of AI models to help Trust & Safety team remove harmful content