SEO is a difficult profession. Learn from past mistakes and common pitfalls SEO professionals have fallen into so you do not do the same.
In this pilot episode of Search Engine Nerds, Kelsey Jones is joined by Zeph Snapp to talk about best practices for creating Spanish versions of websites. Zeph and Kelsey discuss what you need to do before getting started, whether translating content is better than creating new content, and what to keep in mind when it comes to international SEO.
HTTPs pages on the front page of Google search results could reach 50% by late May/early June 2017.
According to new Google My Business (GMB) guidelines, it is not acceptable for a service-area business to use a virtual location.
New cards have been spotted in Google Now which display recipe suggestions based on search history and previously read articles.
Gboard, Google’s alternative mobile keyboard, has been updated on iPhone with support for voice typing, new emoji, and new languages.
Google has released a new API for publishers which uses machine learning to filter out hurtful comments online.
Tired of coming up with new content ideas? Just replicate your successes! Here’s how to repurpose your most successful content like a champion.
Having an organized website structure is incredibly important for SEO. Without creating something that makes logical sense, your other SEO efforts may be for nothing.
Remarketing and retargeting are extremely similar, but there are slight differences that can make a difference if you’re a small business. Learn more here.
Maile Ohye, former Developer Programs Tech Lead at Google, and repeat guest at SEJ Summit, has bid farewell to the search giant.
Planning for virality is nearly impossible, but there are five tactics you can use that will help your content go viral, as seen in these examples.
We look forward to learning more with you as we continue our podcasting journey with Search Engine Nerds!
Know the rules on internal content linking and boost your site in SEO with relevant page-to-page link building, in this current guide by Julia McCoy.
Google recently reduced its threshold to show star ratings for businesses and owners should take notice.
Google and Bing have come to a voluntary agreement with the UK government to demote websites in UK search results which provide links to download copyright infringing content.
Unskippable 30-second video ads will fade to black for good on YouTube in 2018. YouTube has officially announced the end of this hated format.
Thinking of investing on digital marketing tools or software to up your game? Unsure how much your monthly spend should be? Want to know which tools are worth spending on? We polled the SEJ Twitter community to get insights on their approximate monthly spend for digital marketing tools and the #SEJSurveySays results are in.
In today’s content-busy world, curation can come as a huge time-saver. However, few people actually see any results from curating content, because they do it differently than everyone else. This post focuses on how you can excel at curating content for your social media pages.
We’ve got double the fun this week with a second #SEJLive session! Mindy Weinstein joined us, giving tips and tricks on creating engaging content for those less-than-exciting industries.
We’ve got another SEJ Live session for you! This week, #SEJLive was joined by Purna Virji to talk about the past, present, and future of voice search.