Google’s John Mueller on Optimizing Images for Search Results
In the latest instalment of Ask Google Webmasters, John Mueller goes over tips on optimizing images for search results.
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Top 10 Must-Try PPC Tactics for 2020
Want your paid search campaigns to be effective? Here are 10 must-try tactics to boost your PPC performance.
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10 Essential Elements to Create & Sustain Brand Identity
These 10 tips will help you create a business or personal brand identity that stands out.
![How to Master the Customer Experience From Search to Transaction [Webinar]](https://cdn.searchenginejournal.com/wp-content/uploads/2020/01/how-to-master-the-customer-experience-from-search-to-transaction-5e2588a0845e7-276x244.png)
How to Master the Customer Experience From Search to Transaction [Webinar]
![How to Master the Customer Experience From Search to Transaction [Webinar]](https://cdn.searchenginejournal.com/wp-content/uploads/2020/01/how-to-master-the-customer-experience-from-search-to-transaction-5e2588a0845e7-100x100.png)
Learn how to create the most relevant, optimized journey for your customers – from discovery through to transaction.
Google Ends Rich Results for Data-Vocabulary.org Structured Data
Data-vocabulary schema is deprecated by Google. Update immediately or LOSE Rich Results.
How Can I Publish Content to Both .com & .co.uk Websites?
Learn the top things you need to consider if when publishing the same content on both your .com and .co.uk...
Machine Learning Spam in Google
Machine learning technologies are being used to copy text, audio and video content to spam Google.
A New Search Engine Enters the Market – OneSearch from Verizon Media
An unlikely competitor enters the search engine market as Verizon Media launches its privacy-focused OneSearch.
Instagram Drops IGTV Button Due to Lack of Use
Instagram is dropping the IGTV app from its home screen, saying very few users have been clicking on it.
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2020 Digital Trends & Must-Haves [Webinar]
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Join our next webinar to discover the key trends that are shaping search, digital, voice, and omnichannel strategies in 2020.
![Google’s Desktop Search Results Get a New Look & This Week’s Digital Marketing News [PODCAST]](https://cdn.searchenginejournal.com/wp-content/uploads/2020/01/d_sqncl0-5e20dd4ee233d-276x244.png)
Google’s Desktop Search Results Get a New Look & This Week’s Digital Marketing News [PODCAST]
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This week in Marketing O’Clock, we talk about Google’s updated desktop search listings, a slew of changes coming to Chrome,...
SEO in 2020: What Role Do Keywords Play?
Learn how Google treats keywords, and what it means to write for a search audience.
How I Had a Baby & Started an SEO Agency at the Same Time
I had a baby and started an SEO agency at the same time. Here’s how I’m managing both.
Google: Structured Data Has No Impact on Ranking in Web Search
Google’s Search Liaison, Danny Sullivan, clarifies that structured data is optional and does not impact search rankings.
YouTube Shows Users’ Comment History in New Profile Cards
YouTube is introducing profile cards, which display all comments a user has left on a particular video.
LinkedIn Brings 3 New Features to LinkedIn Pages
LinkedIn pages are gaining three new features designed to facilitate more community engagement and form stronger relationships with followers.
Understanding the Role of a Technical SEO Audit
Know and understand the key components, best tools, and the right mindset required to effectively do a technical SEO audit.
Google January 2020 Core Update is Rolling Out Imminently
Google confirmed that a broad core algorithm update, simply titled the ‘January 2020 Core Update’ is rolling out today.
Google Explains How to Use Headings for SEO
Google’s John Mueller explains the proper use of heading elements (H1, H2, H3) for SEO.
Google Assistant Only Holds 9% of the Virtual Assistant Market
Google finds itself in a rare position, coming in third place in the virtual assistant market after Microsoft and Apple.
Google Changes the Look of Paid and Organic Search Results on Desktop
Google’s rolling out an updated look for paid and organic search results on desktop, bringing it inline with mobile results.
Google Answers How to Optimize for BERT
Google’s John Mueller answers the question of how to optimize for BERT
DuckDuckGo is Now a Default Search Engine Option on Android in the EU
DuckDuckGo will soon be offered as an option for default search engine on Android devices across the EU.
Do You Really Want a 100% Google Ads Optimization Score?
Here’s what would happen if you applied Google Ads’ recommendations across the board.
An Introduction to Python for SEO Pros Using Spreadsheets
Learn Python basics while studying code John Mueller recently shared that populates Google Sheets.
Google’s Hogging Half Your Traffic: How to Get It Back
The rise of Google’s zero-click SERPs is threatening websites. Here’s how you can get your organic search traffic back.
10 Important 2020 Social Media Trends You Need to Know
Here are 10 social media trends that will matter most to marketers, brands, and businesses in 2020, according to 34...
Track Santa With Google & NORAD Santa Tracker Apps on Christmas Eve
Google & NORAD Santa tracker apps are live, allowing people to follow Santa’s route as he travels from city to...
10 Essential On-Page SEO Factors You Need to Know
Discover what on-page SEO is, why it matters, and 10 of the most important on-page SEO considerations.
What Is Schema Markup & Why It’s Important for SEO
Discover what schema is all about, why you need it, and how to add it to your web pages.
SEO in 2020: What Role Do Keywords Play?
Learn how Google treats keywords, and what it means to write for a search audience.
Google’s John Mueller: Our SEOs Have it Harder Than Others
Google’s John Mueller informed an aspiring Google employee that it’s SEO allegedly have it “harder than others.”