Google announced this week that it is now allowing advertisers to apply audience lists at a campaign level. […]
In this episode of Marketing Nerds, Kelsey Jones was joined by Brody Dorland, co-founder of DivvyHQ, to talk about how to craft a content marketing strategy, what types of content you should be creating for your industry, and how to repurpose your content.
Convincing people to join your email list is tough, but encouraging them to open your email is even tougher. Follow these tips to get a better open rate.
Three less used ways to reach beyond your top industry’s keywords to expand your organic reach and increase the search traffic.
Distinguish your company online with great customer service utilizing these seven content tips.
Yahoo has revealed its top searches throughout 2016 in a detailed year in review.
Among the number of languages Google understands, you can now add emoji to the list.
November was a busy month in the social media world. There were updates, enhancements, and announcements across various social networks. Here is a roundup.
We’ve read about the impact of limited Search Volume data coming from the Google AdWords Keyword Planner. This article takes a unique look at that problem by showing there’s a better KPI that more accurately demonstrates value and opportunity.
How do you use a data-driven approach to become a recognized author? Find some useful tips by Alex Tachalova to help you successfully pitch to any blog post!
With the new year being just around the corner, WordPress has revealed the new default theme for 2017
Google has released an update to its mobile app which sees the cards reorganized into one section for personal interests, and another section for upcoming information.
In this latest installment of #AskAnSEO, Jenny Halasz talks about H tag use, canonicals, indexing, and more.
Bing is getting into the holiday spirit by transforming its home page into a digital advent calendar of sorts.
Recently a new type of referral spam called language spam has sprouted up. Here’s more about it and how to filter it from Google Analytics.
Keyword ranking reports are a measure of success for your keyword strategy and SEO campaigns. They may be essential, but do SEO marketers really send them out to clients? This post has results from our #SEJSurveySays poll on whether or not SEO marketers send keyword ranking reports to clients.
Unless you’ve been living under a marketing rock, you know social media can be an effective tool for […]
Content marketing is all about finding your angle. It’s about creating a seamless customer journey your customers will love and Google will reward.
This post outlines how to use Google sheets to set up, customize, and automate an e-commerce specific Google Analytics dashboard for your business.
One of the most important aspects to consider for your AdWords strategy is ensuring you attract clicks from quality leads. This is where Search Terms Reports come into play.
As marketing is a huge and dynamic industry, there will always be collaborations, and partnerships between brands, and engagement with customers, thus the need for networking. Here are some tips on how to effectively network.