The Science Of How AI Picks Its Sources
New ChatGPT citation data shows a small group of domains owns most visibility, while broad, cluster-based pages outperform single-intent content.
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SEO 2.0: How Content Marketing Drives Visibility in AI Search
Join our on-demand webinar to understand the intersection of AI and SEO. Learn how to leverage AI for improved search results.
Bing AI Dashboard Maps Grounding Queries To Cited Pages
Bing’s AI Performance dashboard now maps grounding queries to cited pages, letting you connect AI citation data to specific URLs on your site.
Google Responds To Error That Causes Old Branding To Persist In SERPs
Google’s John Mueller responds to a question about search results that display outdated branding for a site that rebranded over ten years ago.
3 Strategies That Can Survive AI Search In 2026: What I Shared At SEJ Live
Stop chasing rankings and start building visibility that matters with three practical strategies for SEO in 2026.
7 Google Ads Shortcuts Every PPC Manager Should Be Using
Save time in Google Ads using seven practical shortcuts that simplify workflows and highlight optimization opportunities.
The SEO Skills Gap: Why Technical Expertise Alone Won’t Cut It Anymore
Technical SEO expertise is table stakes. The real skills gap? Business acumen, strategic thinking, and the ability to prove ROI. Here’s what CMOs need.
Bing AI Dashboard Maps Grounding Queries To Cited Pages
Bing’s AI Performance dashboard now maps grounding queries to cited pages, letting you connect AI citation data to specific URLs on your site.
Google Responds To Error That Causes Old Branding To Persist In SERPs
Google’s John Mueller responds to a question about search results that display outdated branding for a site that rebranded over ten years ago.
Is WordPress Too Complex For Most Sites?
Yoast SEO founder shares that most sites don’t need content management systems like WordPress anymore.
Google Tested AI Headlines In Discover. Now It’s Testing Them In Search
Google is testing AI headline rewrites in Search using similar language to the earlier Discover test that became a feature.
Google Expands UCP With Cart, Catalog, Onboarding
Google’s Universal Commerce Protocol adds cart management and catalog access, highlights identity linking support, and begins simplifying Merchant Center onboarding.
Google: 404 Crawling Means Google Is Open To More Of Your Content
Google’s John Mueller implies that Googlebot crawling 404 pages is a positive sign about that site’s content.
SEO 2.0: How Content Marketing Drives Visibility in AI Search
Join our on-demand webinar to understand the intersection of AI and SEO. Learn how to leverage AI for improved search results.
Google Responds To Error That Causes Old Branding To Persist In SERPs
Google’s John Mueller responds to a question about search results that display outdated branding for a site that rebranded over ten years ago.
3 Strategies That Can Survive AI Search In 2026: What I Shared At SEJ Live
Stop chasing rankings and start building visibility that matters with three practical strategies for SEO in 2026.
The SEO Skills Gap: Why Technical Expertise Alone Won’t Cut It Anymore
Technical SEO expertise is table stakes. The real skills gap? Business acumen, strategic thinking, and the ability to prove ROI. Here’s what CMOs need.
Google Tested AI Headlines In Discover. Now It’s Testing Them In Search
Google is testing AI headline rewrites in Search using similar language to the earlier Discover test that became a feature.
From SEO And CRO To Agentic AI Optimization (AAIO): Why Your Website Needs To Speak To Machines
Agentic browsers and commerce protocols are redefining how users interact with websites, and who actually completes transactions.
7 Google Ads Shortcuts Every PPC Manager Should Be Using
Save time in Google Ads using seven practical shortcuts that simplify workflows and highlight optimization opportunities.
Google Ads Creative Tools Expand, Microsoft Simplifies Bidding – PPC Pulse
The latest PPC Pulse highlights Microsoft’s bidding updates, Google’s expanded creative tools, and Nano Banana Pro’s availability inside Google Ads.
PPC Automation Layering: How Smart Advertisers Combine Automation With Strategy
See how PPC automation layering helps marketers shape automated campaign performance instead of relying on a single feature.
Merchant Center Expands, Google Clarifies Smart Bidding, State Of PPC Report – PPC Pulse
The latest PPC Pulse highlights Google’s agency-focused Merchant Center rollout, Smart Bidding guidance for new campaigns, and emerging AI usage trends in PPC.
How To Build A ‘Feed-Only’ Performance Max Campaign
Advertisers using feed-only Performance Max can narrow campaign focus to product feed signals, improving efficiency when automation spreads spend too broadly.
AI Max Brand Controls Expand, VRC Non-Skip Ads Go Global – PPC Pulse
AI copy guardrails and expanded YouTube non-skip video formats headline this week’s Google Ads updates in PPC Pulse.
The Content Moat Is Dead. The Context Moat Is What Survives
Well-written guides are no longer enough. This analysis shows why AI visibility now depends on publishing irreplaceable context.
You’re Not Scaling Content. You’re Scaling Disappointment
Pedro Dias traces the recurring cycle of mass-produced SEO content and explains why the “publish more pages” playbook always ends the same way.
Starting Or Steering The Wave
Why traditional “utility SEO” content is losing value, and how marketers can create demand instead of chasing existing searches.
Why We Need To Talk About Young People
Publishers are losing ground with younger audiences as creators, video, and platform-native content reshape how news is discovered and trusted.
Why AI Misreads The Middle Of Your Best Pages
Long-form content doesn’t fail because it’s weak. It fails because LLMs lose the middle. This article explains how to engineer it to survive.
From Article to Short-Form Video That Holds Attention
Effective article-to-video workflows prioritize what to cut, what to keep, and how to structure 150 words that actually hold attention.
Webinars
![ChatGPT vs. Perplexity vs. Gemini: Which LLMs Are Driving Real Conversions? [Expert Panel]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/03/featured-270-760x400.webp)
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SEO Trends 2026
In this year's SEO Trends 2026, we've compiled expert advice and predictions on:
- How to build SEO strategies that outlast algorithm turbulence
- Why AI content quality, not quantity, now determines ranking success
- The new rules for gaining visibility in a zero-click search environment
- How to create audience-first content that earns trust and conversions
B2B Buyers Trust Peers Over AI Chatbots, Report Finds
By Matt G. Southern
A survey of B2B decision-makers found peer recommendations are trusted nearly twice as much as AI chatbots, and white papers rank last for perceived value.
Reddit Marketing in 2026: What Changed & What Actually Works Now
By Brent Csutoras
Whether you’re actively using Reddit or still deciding if you should, your customers already made the choice. Buyer behaviors have shifted. Search traffic has declined....
YouTube’s AI Slop Problem And How Marketers Can Compete
By Matt G. Southern
“AI-generated slop” now accounts for 21% of Shorts shown to new users. Here’s what the data says about monetization, trust, and long-term organic strategy.
Gen Z Preference For TikTok Over Google Drops 50%, Data Shows
By Matt G. Southern
Survey data shows 49% of U.S. consumers have used TikTok for search, but Gen Z’s TikTok-over-Google preference is dropping.
New Platforms Won’t Save Social Media: Here’s What’s Actually Shifting
By Chelsea Alves
Social media’s next chapter moves beyond feeds and platforms toward decision-making moments powered by behavior, trust, and machine interpretation.
From Article to Short-Form Video That Holds Attention
By Matt G. Southern
Effective article-to-video workflows prioritize what to cut, what to keep, and how to structure 150 words that actually hold attention.