Latent Semantic Indexing (LSI) is a system used by Google and other major search engines (Update: read here, thanks for the Tweets, guys) The contents of a webpage are crawled by a search engine and the most common words and phrases are collated and identified as the keywords for the page. LSI looks for synonyms …
MS Adcenter has a slightly higher ROI than other major PPC alternatives. However, this is where its dominance ends. Adcenter is plagued with small design problems that are not only annoying, but downright frustrating. With the amount of money that Adcenter brings in, it is time for them to make life a little easier for …
