Google Desktop CTR Climbs While Mobile Dips, Report Finds
Desktop and mobile clickthrough rates are splitting, according to new benchmark data. Clicks are growing on desktop while declining on mobile.
Latest
AI Search Optimization Isn’t The Hard Part – It’s Getting Buy-In
Two SMX Advanced talks on AI search reveal why technical roadmaps stall without internal coalitions to move them forward.
![What 2 Content Strategists Say AI Should Never Write For You [Webinar]](https://cdn.searchenginejournal.com/wp-content/uploads/2026/06/3-304-760x400.webp)
What 2 Content Strategists Say AI Should Never Write For You [Webinar]
Explore the limitations of AI in content creation. Uncover why AI-generated work often lacks originality and uniqueness.
Google’s Mueller Explains How AI Search Impressions Get Counted
John Mueller explained that impressions in Google’s Search Console AI report track links to your pages, and user-activated links only count after they’re activated.
Marketing Hiring Down 36% At Big Tech, Data Shows
SignalFire reports marketing hiring at major tech companies has fallen far more sharply than engineering, based on its hiring data.
Microsoft Clarity Now Flags Bots That Ignore Robots.txt
Microsoft Clarity’s Bot Analytics dashboard now detects when bots request URLs your robots.txt disallows, with trends and filters by bot and operator.
Google Begins Rolling Out The June 2026 Spam Update
Google has begun rolling out the June 2026 spam update globally and across all languages. It’s the second spam update of the year.
Google’s Mueller Explains How AI Search Impressions Get Counted
John Mueller explained that impressions in Google’s Search Console AI report track links to your pages, and user-activated links only count after they’re activated.
Marketing Hiring Down 36% At Big Tech, Data Shows
SignalFire reports marketing hiring at major tech companies has fallen far more sharply than engineering, based on its hiring data.
Microsoft Clarity Now Flags Bots That Ignore Robots.txt
Microsoft Clarity’s Bot Analytics dashboard now detects when bots request URLs your robots.txt disallows, with trends and filters by bot and operator.
Google Begins Rolling Out The June 2026 Spam Update
Google has begun rolling out the June 2026 spam update globally and across all languages. It’s the second spam update of the year.
Google Tests ‘Strongest Match’ Labels On Search Ads
Google is testing “Strongest Match” labels on Search ads. Here’s what advertisers know so far and the questions Google hasn’t answered.
Google DeepMind Admits Large-Scale AI Agent Deployment Is Unsafe Today
As AI agents proliferate into the web, a Senior Staff Research Scientist at Google DeepMind warns that scale makes failure inevitable.
AI Search Optimization Isn’t The Hard Part – It’s Getting Buy-In
Two SMX Advanced talks on AI search reveal why technical roadmaps stall without internal coalitions to move them forward.
What 2 Content Strategists Say AI Should Never Write For You [Webinar]
Explore the limitations of AI in content creation. Uncover why AI-generated work often lacks originality and uniqueness.
Google Begins Rolling Out The June 2026 Spam Update
Google has begun rolling out the June 2026 spam update globally and across all languages. It’s the second spam update of the year.
The Accessibility Tree Is How AI Agents Read Your Site & It’s Breaking
Accessibility used to be a compliance checkbox. In 2026 it’s the interface the majority of your visitors use to read your website.
Why International SEO Needs A Global Knowledge Integrity Strategy
AI search transforms international SEO challenges from selecting correct pages to ensuring accurate, market-specific information survives AI synthesis and retrieval.
Why AI Visibility Does Not Only Depend On SEO
AI visibility issues often reflect organizational misalignment rather than SEO problems, as inconsistent data confuses language models.
Google Tests ‘Strongest Match’ Labels On Search Ads
Google is testing “Strongest Match” labels on Search ads. Here’s what advertisers know so far and the questions Google hasn’t answered.
Google’s Limited Ad Serving Update Raises Questions About Advertiser Qualification
Google expands its Limited Ad Serving policy, introducing new advertiser qualification signals tied to user reports, identity, and Search ad eligibility.
Google Launches Ask Ad Manager, Its First AI Agent For Publishers
Google’s conversational agent now troubleshoots delivery and builds reports inside Ad Manager, bringing prompt-driven workflows to publisher ad ops.
The Integrated Search Brief That Aligns SEO, PPC & Content In The AI Search Era
Create unified search strategies by aligning SEO, PPC and content teams through integrated briefs covering objectives, intent and SERP features.
Microsoft Advertising Launches Product Explorer
Microsoft Advertising launches Product Explorer, a new Merchant Center tool that helps advertisers analyze feed health, product status, and performance data.
Google Ads Bidding Changes: What PPC Managers Need To Know About The 3 Updates
Google Ads expands Smart Bidding Exploration, launches Promotion mode beta, and updates optimization for budget-limited campaigns beginning August 17.
What 2 Content Strategists Say AI Should Never Write For You [Webinar]
Explore the limitations of AI in content creation. Uncover why AI-generated work often lacks originality and uniqueness.
The Content Framework That Worked In 2019 Is Now Working Against You
Why the best content frameworks become outdated and how to stay ahead by embracing new data instead of defending old models.
Why Publishing More Content Is Making Your SEO Worse
AI retrieval systems reward semantic precision over content volume, making excessive publishing counterproductive for modern SEO visibility.
What AI Overview Click Data Reveals About Consumer Search Behavior: 5 Strategic Insights For CMOs
New research shows daily AI Overview users click sources 3.5x more than occasional users, revealing optimization opportunities.
AI Literacy Is Not Prompt Literacy. Ann Handley Says It’s Judgment Literacy
Marketing expert Ann Handley reframes AI literacy as judgment literacy, emphasizing when to avoid AI rather than perfect prompts.
Guide
6 Ways To Prepare Your Business For AI In 2026
This checklist, created from CallRail’s October 2025 survey of 600 small-to-midsize businesses, walks you through six areas to implement AI that can:
- Personalize prospect experience.
- Deliver more targeted ads and identify top performing channels.
- Turn that data into stronger, more accurate campaigns that generate more qualified leads.
The Content Framework That Worked In 2019 Is Now Working Against You
By Greg Jarboe
Why the best content frameworks become outdated and how to stay ahead by embracing new data instead of defending old models.
TikTok Shows 3x More AI Slop Than YouTube, Report Finds
By Matt G. Southern
In a fresh-account test, Kapwing found 59% of TikTok For You videos were AI slop, roughly three times the rate on YouTube.
YouTube Brings In-App Sharing & Messaging To The U.S.
By Matt G. Southern
YouTube is expanding in-app video sharing and messaging to eligible adults in more markets, reviving a version of its messaging feature removed in 2019.
YouTube Adds Auto-Detection For AI-Generated Content
By Matt G. Southern
YouTube is moving AI disclosure labels to more visible spots and adding automatic detection for undisclosed photorealistic AI content on videos.
Why LLMs Cite Reddit Instead Of Your Brand: A Practical AI Visibility Audit [Webinar]
By Loren Baker
Understand the role Reddit plays in AI answers and how brands can capitalize on community signals to enhance visibility.
Reddit CEO Says LLMs ‘Would Not Exist’ Without Reddit Data
By Matt G. Southern
Reddit CEO Steve Huffman calls user content “modern oil” for AI, discusses deals with Google and OpenAI, and outlines why some companies face lawsuits.