AI's impact outpaced our ability to measure it in H1 2026. Indig's citation data, agent share shifts, and the intelligence-versus-agency split explain what changes next.
Unlock the AEO playbook and discover how to stay visible in an AI-driven search landscape and earn valuable citations.
WordPress security update fixes 12 vulnerabilities. Security researcher: “nastiest one is a login screen XSS.”
Impression share ran the auction years. Citation share runs this one. A 90-day sprint for measuring and winning AI search visibility.
Set expectations before tactics: parametric standing moves on model generations, responds to being described, and sits in functions nobody measured against it.
A WordPress 7.1 accessibility improvement could impact some plugins that make changes in the admin screens.
AI research habits are reshaping PPC accounts. Here is when to consolidate, when to segment, and how conversion values keep budget flowing to valuable buyers.
Learn how Freshpet stands out in AI Overviews and why trust signals matter for brand recognition in AI search.
Google loses Jeff Dean, who helped build Google Search and AI, replaced by DeepMind’s Demis Hassabis as Chief Scientist.
WordPress security update fixes 12 vulnerabilities. Security researcher: “nastiest one is a login screen XSS.”
A WordPress 7.1 accessibility improvement could impact some plugins that make changes in the admin screens.
Google loses Jeff Dean, who helped build Google Search and AI, replaced by DeepMind’s Demis Hassabis as Chief Scientist.
Microsoft Advertising expands AI Visibility, Performance Max testing, and Ad Preview Hub with new reporting, experimentation, and creative review capabilities.
Reddit CEO Steve Huffman revealed intent to leverage the platform’s vast amount of evergreen content on recommendations and reviews.
Anecdotal report that blocking AI training bots with Cloudflare blocks Googlebot from indexing websites.
Unlock the AEO playbook and discover how to stay visible in an AI-driven search landscape and earn valuable citations.
Impression share ran the auction years. Citation share runs this one. A 90-day sprint for measuring and winning AI search visibility.
Set expectations before tactics: parametric standing moves on model generations, responds to being described, and sits in functions nobody measured against it.
Learn how Freshpet stands out in AI Overviews and why trust signals matter for brand recognition in AI search.
Google loses Jeff Dean, who helped build Google Search and AI, replaced by DeepMind’s Demis Hassabis as Chief Scientist.
If you run CRO or SEO, the oldest mistake in your discipline just came back wearing a new referrer string. Here’s the fix.
AI research habits are reshaping PPC accounts. Here is when to consolidate, when to segment, and how conversion values keep budget flowing to valuable buyers.
Microsoft Advertising expands AI Visibility, Performance Max testing, and Ad Preview Hub with new reporting, experimentation, and creative review capabilities.
Google paid search growth slowed in Q2 2026. See what tougher comparisons and shifting ad spend mean for PPC budgets and H2 planning.
Lead-gen and ecommerce managers: two Google Ads bidding changes landed this summer. Here’s what shifts, what doesn’t, and which campaigns to audit first.
Metricool data shows views per long-form YouTube post increased while estimated ad revenue and average view duration fell.
Amazon pulled out of U.S. Google Shopping in July 2025 and still hasn’t returned. Here’s what a year of auction data reveals for retailers.
Does Google penalize AI content? Get answers on GEO, answer engine optimization, and the content personalization signals that convert. Watch on demand.
Discover how marketing agencies can transform their content strategy and boost client retention in the age of AI.
CRO pages and SEO pages have different jobs. Define each page’s purpose, set boundaries, and both traffic and revenue can grow.
Long doesn’t mean valuable. Google normalizes for length. Here’s what its information gain patent says actually moves the needle.
Do individuals hold all the power in publishing now? Why the reverse halo effect is reshaping content strategy for every brand in search.
Explore why listicles may recommend your competitors instead of your product, revealing new tactics in AI search strategy.
This checklist, created from CallRail’s October 2025 survey of 600 small-to-midsize businesses, walks you through six areas to implement AI that can:
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Reddit Wants To Be The Destination, Not Just The Source Behind Search & AI
By Brent Csutoras
Reddit’s Q2 call laid out the daily destination strategy and the participation problem standing in its way. What marketers should do now.
Reddit CEO Intends To Show More Reviews And Recommendations
By Roger Montti
Reddit CEO Steve Huffman revealed intent to leverage the platform’s vast amount of evergreen content on recommendations and reviews.
Snapchat Clamps Down On AI-Generated Videos
By Roger Montti
Snap announced that it is removing wholly AI-generated videos from Snapchat’s Spotlight recommendations in favor of promoting authentic human-authored experiences.
X Live-Tweets Its Fight Against Chatbot Spam In Real-Time
By Roger Montti
X publicly documented its anti-chatbot campaign over 24 hours, showing how quickly AI-generated spam evolves and how X responds.
The AI Overviews YouTube Gap: The Platform Your Team Skipped For 20 Years
By Greg Jarboe
Stop measuring creator partnerships by view counts. The value shows up downstream, in traffic, AI citations, and conversions your dashboard isn’t tracking.
YouTube Explains What Can Stop A Channel Getting Paid
By Matt G. Southern
YouTube spelled out three kinds of content that can stop a channel from getting paid, and says it’s clarifying existing rules, not changing them.