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  • Value and desirability (or lack thereof, depending) of country specific top level domains (ccTLDs) versus the standard top level domains (TLDs) like .com, .net and .org
  • Sites that can be used to check KEI (Keyword Effectiveness Index) for TLDs other than .com; choosing good subdomains
  • Citing and referencing other people’s blog posts on your blog
  • The value of directory sites
  • What happens when the “SEO secret” gets out.

This SEO 101 episode originally aired on September 26, 2007 on Webmaster Radio.