Scott Horne has been checking out the links within Google Video and discovered that on the Google Video homepage, all of the links are NOFOLLOW except for those to the content and sites of its advertising partners.
Google Video homepage has decided to nofollow all its links, with the exception of the ones to its advertising partners videos….all the links to AOL are direct.
The other links that are not nofollowed go to pages inside Google Video and are video’s for partners, I can only speculate that they are trying to funnel page rank to those internal pages.
Screenshots and more info at : Google Video selling Page Rank
Given Google’s stance on NOFOLLOW and ads, wouldn’t such action be a bit,.. uh… could it be…. hypocritical?
