Yahoo Sponsored Listings Getting Face Lift An email went out last night to all Yahoo! Search Marketing (Overture) customers notifying them of new changes to come to YSM in 2006. YahooSarah at Search Engine Watch created a thread named New Look Coming For Yahoo Sponsored Search Listings where she informs the rest of us about …
AOL to Drop Google AdWords For MSN adCenter? Last week, during the SES show, I heard the rumors about the possibility that AOL will be dropping Google AdWords for MSN’s adCenter product “really soon.” But I haven’t had time to post the information here until now. Gary Price has some information at the SEW Blog …
Google Fights Paid Links While Yahoo Defends Them (Sort Of) While Google’s Matt Cutts is on a campaign to eradicate all unnatural linking, Yahoo!’s Jeremy Zawodny is defending them. In recent news, WebGuerrilla writes Zawodny Says No to Link Condoms which basically describes how on Jeremy Zawodny’s personal blog, he has paid links from a …
Google AdWords Quality Score Includes Landing Page Shor, last week, posted a thread at Search Engine Watch Forums named Landing Page Quality Now Influences AdWords Position. He quotes an AdWords Blog from 12/8 describing; Today, we started incorporating a new factor into the Quality Score — the landing page — which will look at the …
Google Analytics & AdWords Data Inaccurate All the hype on Google Analytics seamlessly working with your AdWords account may be bit too optimistic. And Search Engine Watch thread named Google Analytics improperly tracking PPC? reports on the PPC figures being wrong : “doesn’t seem to be accurately tracking the PPC conversions or goals.” SeanW in …
Top Yahoo Ranking, But Where is the Traffic? A thread I can relate to at WebmasterWorld is named #1 in Yahoo but No Traffic. I hold the number one position for a few top keyword phrases that, according to Overture’s keyword suggestion tool, gets over 3,000 searches per day. And guess what, I may get …
Yahoo Publisher Network Targeting Working? DigitalPoint forum members discuss the pros and cons of targeting with YPN. The thread creator rationalizes that since YPN only has a total of 150 categories and subcategories and DMOZ has ~590,000, so there is no way to target perfectly with an almost 585,850 difference in categories. After that thread, …
WebmasterWorld Bans Search Engine Bots from Crawling Danny reports that WebmasterWorld Bans Spiders From Crawling where he points to a thread Brett started which he named lets try this for a month or three… Brett explains that the bots, mostly from unauthorized sources are taking a toll on the server. He explains; “We have pushed …
Matt Cutts Confirms Google Sandbox Exists If you have read my coverage of the Coffee Talk with Senior Google Engineer : Matt Cutts you would have read; Q: Does the sandbox exist? A: Matt said here comes the audience part? How many feel there is a sandbox? How many feel there is no such thing …
Does Google Read Your CSS Files? In the past, everyone knew that Google and the other engines, stayed away from your CSS files. However, after on October 19th, Matt Cutts posted a blog entry named SEO Mistakes: Unwise comments which showed an example of someone using CSS. Matt wrote; I don’t recommend that people use …
