Tools
Guides, reviews, and comparisons of must-have free and paid tools for search engine optimization, pay-per-click marketing, social media marketing, and content marketing.
Google Search Console Updated With Page Experience Desktop Report
Google Search Console has a new report dedicated to evaluating Page Experience criteria on the desktop versions of webpages.
Yoast SEO Offers Keyword Position Tracking With Wincher Integration
Yoast SEO is partnering with Wincher to offer users the ability to track keyword ranking positions for their WordPress pages.
Huge Update: Leading Rank Tracking Tool, ProRankTracker, Upgrades For 2022
You: get a complete picture of your rankings and analyze your SEO results. Your clients: get professional, white-labeled, modern reporting to put them at ease.
DuckDuckGo To Release Desktop Version Of Mobile App
DuckDuckGo is working on a desktop version of its mobile app, which offers a private browsing experience that’s said to be faster than Google Chrome.
Adobe Announces Free Creative Cloud Express
Adobe released a free suite of tools with the core functions of Photoshop and other tools. Includes templates and a million stock photos
Get to Know Google Analytics 4: A Complete Guide
Google Analytics 4 is a powerful tool for understanding website traffic and how users behave on-site. Learn more to make the most of it here.
Amazon Alexa SEO Tools Is Closing
Search marketing community loses a powerful suite of SEO and online marketing tools. Alexa marketing tools retired
How To Track Competitors’ Website Traffic & Level Up Your Strategy
Stay ahead of the curve by incorporating fresh insights and tracking what your competitors are doing. Here’s how.
Google Launching New Version Of PageSpeed Insights
Google is launching a new version of PageSpeed Insights that aims to address many of the challenges of the previous version.
How To Report Search Console Issues To Google
Issues with user management and domain verification in Search Console can now be reported directly to Google with the click of a button.
Push Notifications: Re-Engaging Users in 2022
When done right, push notifications can help you reach and convert more users. Learn best practices for using it on your own website.
Google Search Analytics API Can Finally Pull Discover Data
Google’s Search Analytics API is getting updated with the ability to pull data from Google News & Discover, one of the most requested new features.
Google Updates AMP, Mobile Friendly, and Rich Results Testing Tools
Google is updating the AMP, Mobile Friendly, and Rich Results testing tools in Search Console with features from the URL Inspection tool.
The Smart Marketer’s Guide to Google Alerts
Google Alerts is a flexible free tool every marketer should know. Learn how to use it and get a step-by-step guide to getting started.
How to Find What’s Trending: 14 Tools for Topic Inspiration
Check out these 14 tools for finding trending topics in your industry, to inform your SEO and content marketing campaigns.
Facebook Reports Increase in Use of Digital Tools Among SMBs
Facebook reports the amount of small businesses using digital tools has increased globally, rising from 81% to 88% in the past six months.
Bing’s Content Submission API Allows Instant Indexing
After thorough beta testing, the Bing Content Submission API is now available to everyone. The tool notifies Bing when changes are made to a website.
Google’s Link Spam Update Is Complete
Google seems to be more vocal regarding communicating updates and offering additional advice to marketers. The Link Spam update is the latest to be completed.
Google Reports Data Loss in Search Console
Google reports a data loss in Search Console in the month of August. As a result, you may see drop in your performance reports.
A Guide to Google Search Console Reporting for SEO Agencies
If you want your SEO agency’s clients to renew their campaigns or increase their budgets, Google Search Console reporting can help you do it.
Google Recommends This Core Web Vitals Audit Workflow
Google releases a recommended audit strategy targeting Core Web Vitals, as well as highlighting questions to ask and tools to utilize.
Google Looks Back on 15 Years of Google Trends Data
As Google Trends turns 15, the company looks back on top searches from years ago and offers tips for getting more out of this tool.
Google Celebrates National Book Lovers’ Day By Revealing Search Data And More
Google celebrated National Book Lovers’ Day by exploring popular search terms and highlighting Maps features to help users discover and support local bookstores.
Google Search Console Insights: 7 Questions Answered
Google answers the most commonly asked questions asked about Search Console Insights since the feature rolled out two months ago.
Google Changes Page Experience Ranking Signal Criteria
Google is removing safe browsing from the criteria sites need to meet to benefit from the page experience ranking factor.
WordPress Dominates Market Share Of Top 10,000 Websites
New research highlights content management systems ranking by market share with WordPress taking the lead with an incredibly impressive share.
Twitter Comes Bottom While Google Maintains Lead in Yearly Customer Experience Report
The ACSI has released their annual report ranking e-businesses across social media, search engines and information, and news and opinion sites.
Austria Joins The Google News Showcase
On 21st July 2021, national, local, and regional news organizations in Austria joined over 800 news publications by signing up to the Google News Showcase.
7 GA4 Features That Will (Hopefully) Make You Hate It Less
You may not love Google Analytics 4 any time soon, but there are a few things to like. Learn about some promising GA4 features here.
How to Use Python to Parse & Pivot Server Log Files for SEO
Save time and money by automating the parsing, validation, and pivoting of log file data for SEO using Python (with script).