Deepcrawl’s CEO Talks SEO Opportunities, Growth & Planning For 2022
In this exclusive interview, Craig Dunham, CEO of Deepcrawl, discusses surprises in the search space, what e-commerce retailers can do to maximize visibility and more.
Are Google’s Search Quality Evaluator Guidelines A Ranking Factor?
Are the contents of Google’s Search Quality Evaluator Guidelines part of its organic search ranking algorithm? Let’s see.
Is Your Usage Of Google Ads An Organic Search Ranking Factor?
Do Google’s organic search ranking algorithms treat your content differently if you’re paying for Google Ads? Let’s look at the evidence.
What’s The Best Local SEO Content Strategy For Targeting 100+ Areas?
Should you create a separate article for each city, district, neighborhood, and service for 100+ local business locations and how would you structure the site?
First Link Priority: Is It A Google Ranking Factor?
When two links on a single page both link to a page on your website, does Google value one more than the other?
Are .edu Links A Google Search Ranking Factor?
Some believe that .edu links are more valuable than other links for SEO. Are they right?
E-A-T: Is It A Ranking Factor In Google Search?
Does Google use E-A-T (expertise, authoritativeness, and trust) as part of its Search ranking algorithm? See what the experts had to say.
Domain Age: Is It A Google Ranking Factor?
When Google is ranking search results, does the algorithm take your domain age into consideration? See what the experts say.
Expert Social Media Marketing Predictions For 2022
Social media marketing experts to share their best predictions as to where marketers should focus your attention for 2022.
The Disavow Tool: Is It a Google Ranking Factor?
Can you influence Google’s search algorithms and rank higher by using the disavow tool on bad or spammy links?
Direct Traffic: Is It A Google Ranking Factor?
Whether Google factors direct traffic into your search rankings has been a hotly debated topic over the years. Where do we land on it?
Content As A Google Ranking Factor: What You Need to Know
Sure, content is King – but is it actually a ranking factor in Google’s search algorithms? See how content impacts your SEO.
Contact Information: Is It A Google Ranking Factor?
Does contact information – or a lack thereof – affect your Google search rankings? See what the experts have to say about it.
News SEO: Popular Topics, Hot Takes & Expert Tips
Top takeaways and expert tips from news SEO experts at The New York Times, USA TODAY, WSJ, Google and more – from NESS 2021.
Is Co-Citation A Google Ranking Factor?
Is co-citation actually used by Google as a factor in its search ranking algorithm? Let’s have a look at why some believe it is.
Facebook Ads Updates: Conversions API Gateway & AEM for iOS14 Users
See what’s new in Facebook Ads updates designed to help advertisers with measurement issues from the tracking prompt fallout.
Shopify & Microsoft Team Up To Help Merchants Reach More Shoppers
Microsoft announced a new Shopify partnership that gives merchants access to its Search Network and Audience Network in the Channel app.
PayPal Offers $45 Billion For Social Photo Sharing Network Pinterest
Pinterest has caught the eye of financial technology giant PayPal, to the extent that a $45 billion offer is reportedly on the table.
Google For Creators Is Here To Help Publishers Get Found & Make Money
The new Google for Creators offers digital marketers and online publishers educational resources to help develop content strategy, monetize content, and build their web presence.
Tracking Update Could Net Apple Billions In Search Ads Revenue
Apple’s Search Ads revenue and market share ballooned since IDFA died with the iOS14 rollout. Competitors and analysts have questions.
Automatic Clarity Integration Coming to Microsoft Advertising Accounts
Microsoft Clarity features are now available in Microsoft Advertising to pilot project participants and are coming for all users in November.
Click-Through Rate (CTR): Is It a Google Ranking Factor?
Can click-through rate (CTR) impact your website’s performance as a direct ranking factor? Let’s see what the evidence says.
Click Depth: Is It a Google Ranking Factor?
What is click depth and can it help you rank higher in Google search results? Learn why some think it’s a ranking factor here.
Are Chrome Bookmarks a Google Ranking Factor?
Is Google using the number of times a site is bookmarked in Chrome as a ranking factor? Read about it here.
13 Essential Online Writing Tools to Help Improve Your Content
Improve the quality of your writing, produce more successful content, and learn to manage your time with these online writing tool recommendations.
The Great Big List of 50+ Google Easter Eggs & How to Access Them
Google Easter Eggs are fun, hidden, often gamified surprises found in Search and other Google products. Here’s how to find & activate them.
How to Get SEO Clients: 7 Top Tips
“How do I get SEO clients with a monthly retainer?” This Ask An SEO column offers 7 tips on finding high-value agency clients.
Women in SEO: How to Know Your Worth, Negotiate Raises & More
15 women in SEO share tips on knowing your value as digital marketing and SEO professionals, getting paid fairly, and defending the title you’ve earned.
Facebook, Microsoft & Google Ads Compared
How do sentiment, landing page quality, and increasing ad spend impact PPC performance? Cambridge University compares Facebook, Microsoft & Google Ads.
17 SEO & Digital Marketing Expert Tips from SEJ eSummit 2021
Get inspired and up your digital marketing game with these expert SEO, PPC, content, and work-life balance tips heard at SEJ eSummit.